Generated by All in One SEO Pro v4.9.7.2, this is an llms.txt file, used by LLMs to index the site.

# Narrative Risk Advisory

Speaker Coaching from a TEDMED Speaker Coach

## Sitemaps

- [XML Sitemap](https://peterbotting.co.uk/sitemap.xml): Contains all public & indexable URLs for this website.

## Posts

- [Speaking & Storytelling](https://peterbotting.co.uk/storytelling-blog/)
- [Essential Skills for a Successful COO](https://peterbotting.co.uk/essential-skills-for-a-successful-coo/) - The CEO sets the company's ambitions, direction, & culture; the successful COO ensures the trains run on time.
- [The CEO's Consigliere: The Advisor in the C-Suite](https://peterbotting.co.uk/the-ceos-consigliere/) - It’s lonely at the top. All eyes are on you. A communications consigliere is someone "on your team" who is dedicated to your success.
- [6 (Unexpected) Skills Every Modern CFO Needs to Have](https://peterbotting.co.uk/6-unexpected-skills-every-modern-cfo-needs-to-have/) - You may think being a CFO is all spreadsheets and balancing books, but this key role is changing. Here are the 5 skills every modern CFO needs.
- [Storytelling and Public Speaking with Purpose](https://peterbotting.co.uk/storytelling-and-speaking-with-purpose/) - Why do you want to be better at public speaking? Who do you want to persuade? What is your desired outcome? Why do you want to speak on a stage? I have had some people come to me and ask for help to get on a TEDx stage - the smallest and most accessible red
- [Speechwriter with Soul, John Shosky, Riffing in the Sky](https://peterbotting.co.uk/speechwriter-with-soul-john-shosky-riffing-in-the-sky/) - RIP John Shosky, Master Speechwriter. Lover of jazz, words, stories, books and, above all, dogs. John Shosky qualifies for that overused word: unique.
- [Holy Smokes - Electing a New Leader](https://peterbotting.co.uk/holy-smokes-electing-a-new-leader/) - Who will don the white cassock is not merely an ecclesiastical matter; it is a geopolitical leadership event.
- [So you want to be a Professional Speaker?](https://peterbotting.co.uk/so-you-want-to-be-a-professional-speaker/) - Professional Speakers have amazing lives, but they are keynote speaker A-listers. What speakers are useful for a commercial & corporate event? What do they cost
- [Find out why you hate the sound of your voice](https://peterbotting.co.uk/why-do-you-hate-the-sound-of-your-own-voice/) - I used to hate hearing any recording of my voice. My voice was the most unpopular part of my body, the thing I disliked the most. Hate slowly became a mere detest, then dislike, then I learnt to tolerate it. Now, it is what it is. But, when I hear a recording of my voice,
- [What Story Is Propaganda Really Telling You?](https://peterbotting.co.uk/propaganda-what-story-are-you-selling-or-telling/) - Information Wars Information is available to us all 24/7 thanks to our iPhones (apparently, other phones exist, but why would you?), Chat GPT, GPT3 and now GPT4. Bing and Open AI can produce authoritative-sounding articles in seconds based on content published on the internet. It's easier than ever to sound superficially knowledgeable about anything. But
- [Event Speaker Coaching in 2024](https://peterbotting.co.uk/event-speaker-coaching-in-2023/) - Are you organising a high-profile corporate event? Do you need to make sure it's a massive success? Hotels and flights booked, months of organisation, late nights and anxious lists. The entire global Senior Leadership Team (SLT) is flying in for the event that will be live-streamed to the global team. The C-suite is there. The
- [What is Storytelling: From Bland to Brilliant](https://peterbotting.co.uk/from-bland-to-brilliant-essential-storytelling-ingredients/) - Are you planning to speak at an event or conference soon? Are you worried your speech might bore your audience to death? I hear you. Being boring is one of the biggest sins. As one of my political friends says, a caustic chap who works in Westminster, "There is no greater sin than being dull."
- [Storytelling in Event Planning: Transform Your Speakers](https://peterbotting.co.uk/event-planners-transform-your-speakers-with-storytelling-coaching/) - In the world of events, whether you are an internal event planner or a professional offering event planning services, your career and reputation or potential business growth are constantly on the line. You're only ever as good as your last event - one catastrophe and word will quickly get around. I get that. My company
- [Ten ways to start a speech well.](https://peterbotting.co.uk/ten-ways-to-start-a-speech-well/) - There are lots of ways to start a speech. Most are crap. Facts are facts - how many speeches have you heard, and how many were good? Starting a speech badly is a massive mistake. It doesn't matter how good the main body of your speech is, the essence of your argument, or the quality
- [What are CEO speeches about?](https://peterbotting.co.uk/what-are-ceos-talking-about/) - CEOs have to speak all the time. But what do they say? The things CEOs talk about in their Town Halls, All Hands or AGM speeches change from year to year and from quarter to quarter. CEOs routinely talk reflectively about the last 12 months, what's on their desk at the moment and their vision
- [Behind Every Champion: CEO Business Coaching](https://peterbotting.co.uk/behind-every-champion/) - Coaching is the secret ingredient that propels ambitious people towards success. Coaches save time by focusing and guiding hard work Coaches help those who want to become good improve and those who are already good become great. All winners work hard - coaches save time and increase efficiency by focusing and guiding that work ethic.
- [TED Talk: Build and Broaden your story bank](https://peterbotting.co.uk/ted-talk-building-and-broadening-you-story-bank/) - When I first landed in Europe, I was asked several times whether we had lions, springbok, and leopards outside our house. I often lied and shrugged nonchalantly. I found that funny. I found it not funny when a colleague came up to me sympathetically and whispered to me conspiratorially: "I don't like them either." I
- [Elections in 2024: Politics to Look Out For](https://peterbotting.co.uk/elections-and-politics-to-look-out-for-in-2024/) - "Keep It Simple Stupid.""It's the economy, stupid." Are these pieces of wisdom mutually exclusive? Should business leaders care or pay attention to what is happening in politics? Leaders have to focus, despite all the noise. But it's incredibly tough to tell the distance between noise and signals.Leaders always have to focus on building value; managing
- [Rebecca Adamson TEDMED: Quiet voices being eloquent advocates](https://peterbotting.co.uk/quiet-voices-can-be-eloquent-advocates/) - Leaders do not have to be loud. Some of the greatest leaders tell powerful stories quietly. Their power comes from story, not from volume.
- [14-Day Guide to Writing a Powerful Leadership Speech](https://peterbotting.co.uk/14-day-guide-to-writing-a-powerful-leadership-speech/) - The story behind the James Cleverly leadership speech. An edited version of this article appeared on Conservative Home. It was a Wednesday afternoon when my phone rang, I didn’t recognise the number and don’t usually answer unknown numbers. But I answered this one. Fate? Oliver Legard introduced himself and asked 1. would I be interested
- [Some Stories Behind SAP](https://peterbotting.co.uk/some-stories-behind-sap/) - The stories behind SAP - the German modern-day startup. Startups aren't supposed to start in Germany. Germany is famous for its Mittelstand - a broad and diverse range of long-established privately owned SMEs started after World War II, alongside long-term established giants like Mercedes Benz, BASF, Bilfinger & Berger and Mannheimer Versicherung - all of
- [How to Become Partner in a Law Firm](https://peterbotting.co.uk/how-to-become-partner-in-a-law-firm/) - Becoming Partner in a Law Firm is life-changing. But the Path to Partner is tough. Coaching improves your chances of succe in the Partner Interview Process.
- [Storytelling for CEOs in 2024: Why Does Storytelling Make You a Better Leader?](https://peterbotting.co.uk/storytelling-for-ceos-why-storytelling-makes-you-a-better-leader/) - Challenges and change are part of the daily intray for CEOs and leaders. Storytelling is the secret power of successful leaders.
- [How to Handle a Crisis as a Leader](https://peterbotting.co.uk/how-to-handle-a-crisis/) - Handling a crisis is just another day for a leader. How leaders handle a crisis can define them - it can make them or break them. Most just want to survive.
- [Getting Selected - Daily Politics Show](https://peterbotting.co.uk/getting-selected-daily-politics-show/) - Getting Selected as a Parliamentary Candidate BBC 2's Daily Politics had a small feature on Getting Selected as a Parliamentary Candidate. They interviewed me for this on Monday and the feature was broadcast on Daily Politics broadcast yesterday - 06.11.2012. http://www.bbc.co.uk/news/uk-politics-20222003 I am very seldom found in front of the camera and it was a
- [Personal Branding: So, You Wanna Play Mr Candidate?](https://peterbotting.co.uk/personal-branding-so-you-wanna-play-mr-candidate/) - Personal Branding: So, You Wanna Play Mr Candidate? Across England we are in the run up to the 2013 County Council elections. And clients of mine are already campaigning in their #1 chosen division after I helped them successfully prepare for their local association selection interviews, securing their status as an official candidate. Candidates across the
- [Cash for Cameron - my article in The Commentator](https://peterbotting.co.uk/cash-for-cameron-my-article-in-the-commentator/) - The media storm of the last 24 hours has been so toxic because it includes and conflates party funding, lobbying, cash for access and cash for influence. Party Funding Giving money to political parties or politicians is rightly legal - especially if characterised by Obama-style 'many-and-small' donations. Party donations like this are usually characterised by
- [UKIP outpolling the Lib Dems - my article in The Commentator](https://peterbotting.co.uk/ukip-outpolling-the-lib-dems-my-article-in-the-commentator/) - So, why is UKIP polling higher than Lib Dems? The polling companies have Gigabytes of supporting data in detailed excel tables that would be best read on a 42" wide screen - but let me take a few guesses. UKIP appear to have a clear and retail message – and a message that resonates with
- [House of Lords - my article in The Commentator from yesterday](https://peterbotting.co.uk/house-of-lords-my-article-in-the-commentator-from-yesterday/) - If you were against House of Lords reform you could say that parliament has more important things to do at the moment than waste time on House of Lords reform. You could say that the House of Lords is the cheapest second chamber in the world. You could say that this "reform" is Lib Dem
- [29 Things I have learnt as a TEDMED Speaker Coach](https://peterbotting.co.uk/29-things-i-have-learnt-as-a-tedmed-speakercoach/) - I have had the privilege of coaching at TEDMED since 2014. TEDMED is part of the TED Talks family and follows the TED principles and practices, above all, the key underlying principle of showcasing “Ideas Worth Spreading”. TEDMED talks and speakers are all focused on the scientific, medical and health sectors. The geek factor is HIGH. TEDMED
- [The new intake of MPs](https://peterbotting.co.uk/the-new-intake-of-mps/) - Last night I went to a CIPR event in Westminster that was addressed in order (very PC here, you know!) by Aidan Burley MP (C), Stephen Gilbert (LD) and Stella Creasy MP (L). All are new intake MPs and they were asked to review their first year in parliament. I must declare an interest here -
- [Which words should NEVER be in a speech or presentation?](https://peterbotting.co.uk/which-words-should-never-be-in-a-speech-or-presentation/) - Which words should NEVER be in a speech or presentation? Some words and phrases are either so overused or meaningless or just plain wrong that they just should be banned from all speeches, pitches and presentations. "Passionate" is one of my pet hates. And it seems @davidgoldeltham agrees with me! Rumour has it that Blair's speechwriters inserted this
- [Political campaigning - politics must have a purpose](https://peterbotting.co.uk/political-campaigning-politics-must-have-a-purpose/) - Campaigning and political campaigning can be fun. Some even call it a game. I have called it a game myself - it is gladiatorial, adrenalin-filled, all-consuming and demands focus and dedication and the occasional intervention of luck. But it is a game with incredibly high stakes. Whether it is a campaign to end Human Trafficking
- [The Democrats' strong ground war - winning elections](https://peterbotting.co.uk/democrats-strong-ground-war/) - Ground wars win elections Election campaigns used to be split between ground wars and air wars. Then the debate turned to offline vs. online campaigning debate and the advent of the digital election. Actually, the key to winning elections are, and stay, the same. Online, offline, digital or analog - these are just the how.
- [How to talk like TED? Be Likeable](https://peterbotting.co.uk/how-talk-like-ted-likeability/)
- [A very bad politician](https://peterbotting.co.uk/a-very-bad-politician/) - Even if you don't speak German - this is worth watching. The insensitivity and ignorance of this German politician as he pretends to get on with his "photo-op" pals is unbelievable. Especially his comments about his and their earnings.
- [How to become an MP - Peter Botting on The Week in Westminster](https://peterbotting.co.uk/how-to-become-an-mp-the-week-in-westminster/)
- [Communicating with clarity and simplicity](https://peterbotting.co.uk/communicating-with-clarity-and-simplicity/) - Communicating with clarity and simplicity Not much to say here apart from to acknowledge http://99coolwords.com/ "If you can't explain it simply, you don't understand it well enough." This is true for speeches, presentations, election campaigns and, of course, interviews. Clarity and simplicity. Let the words speak. Say them briefly, don't dress them up or put them
- [Public Speaking – When Bill Clinton bombed](https://peterbotting.co.uk/public-speaking-bill-clinton-bombed/) - Effortless public speaking is a result of hard work. And coaching Ever since a colleague of mine translated for him in Berlin in the early 90's, I have been a fan of Bill Clinton's speeches and his casual, disarming and natural delivery and it would be easy to argue that he is the best speaker
- [Detained by the United States Secret Service while, um, speech writing](https://peterbotting.co.uk/speech-writing-detained-secret-service/) - I have been busy helping wannabe candidates for Parliament polish their CVs over the last few days so missed posting this on Monday, the 10 year anniversary of my first flight to the United States. Speech writing is usually tough, hard, lonely work. Many UK speech writing clients like to keep you as a secret resource.
- [German PLC Client, Speaker Coaching Feedback](https://peterbotting.co.uk/german-plc-coaching-feedback/) - I’ve been working with professionals like this client for almost a decade now. Like them, I’ve helped countless people improve their communication skills, refine their presentations and speeches, and achieve their career goals.Humbly (but evidenced by hundreds of testimonials like these), what sets me apart is my commitment to my clients; I have real ‘skin
- [13 Ways To Look After Your Speakers](https://peterbotting.co.uk/13-ways-to-look-after-your-speakers/) - How to make speakers love your conferences, events and you! You want a good, funny, competent, low-maintenance speaker for your event? But is your event a good event for your speakers? And are you a good event organiser for speakers? This list is not exhaustive, but if you get these things right you will stand
- [Unlock Your Inner Churchill: Overcome Your Fear of Public Speaking](https://peterbotting.co.uk/fear-of-public-speaking/) - Glossophobia, commonly known as the fear of public speaking, is one of the most prevalent phobias in the world. Glossophobia. What a weird word. Maybe it's because people's faces instantly go glossy when they are suddenly asked to give a speech at a family or business event. Public speaking is one of the most common
- [The Best Public Speaking Coach in London? (Obviously)](https://peterbotting.co.uk/public-speaking-coach-in-london/) - I would say that wouldn’t I? Anyway, back to talking about YOU!Do you get nervous at the thought of speaking in public? Do your palms get sweaty, and your heart race? Do you hastily check for the nearest exit and think of excuses to run away? You’re not alone. Public speaking can be daunting for
- [How To Improve A Speech In 5 Minutes: A Cheat's Guide](https://peterbotting.co.uk/how-to-improve-a-speech-in-5-minutes-a-cheats-guide/) - How to improve your speech - so you don’t crash and burn - in 5 minutes. Very, very few speeches are successes. Most are mediocre or full-blown cringe disasters. This is a crib sheet if you are put on the spot at short notice and for those too lazy to prepare. (You shouldn't!) First, ask
- [Storytelling for Business in 2023 - use it to build loyal tribes, retain talent and create value](https://peterbotting.co.uk/storytelling-for-business/) - If you are (still) in business in 2023, which tbh has been a little tooooooo exciting, storytelling has become more important than ever. With the rise of social media, the ability for an organisation to sink (looking at you Miller Knoll CEO Andi Owen) or soar on the back of a viral post or tweet, and the
- [Why is a human speechwriter better at writing a speech than AI](https://peterbotting.co.uk/why-is-a-human-speechwriter-better-at-writing-a-speech-than-ai/) - Why is a human speechwriter able to write a better speech than an AI-generated speech?There are several reasons why a human speechwriter may be better equipped to write a speech than an AI-generated speech: Empathy: A human speechwriter has the ability to understand and empathize with the audience, which is crucial in creating a speech
- [Are politicians all liars?](https://peterbotting.co.uk/are-politicians-all-liars/)
- [Never Ask Film People: What's Your Favourite Film?](https://peterbotting.co.uk/never-ask-whats-your-favourite-film/) - I was 12 when I discovered the power of film and storytelling by watching the completely child-friendly, fun-for-the-family film that is Quentin Tarantino’s, Kill Bill. I soon discovered that film is all-consuming to those who appreciate it. I went on to study film, and I discovered by talking to fellow students and creatives in the
- [Becoming a Conservative MP: PAB Selection Criteria](https://peterbotting.co.uk/getting-selected-cchq-candidate-selection/) - Getting Selected CCHQ PAB Criteria for wannabe candidates Becoming a Member of Parliament is not for the faint of heart. It takes grit, determination, and a certain level of skill and bloody-mindedness and resilience to navigate the treacherous waters of politics. And that's before you even become an MP! Before you can even think about
- [Becoming a Conservative MP: Telling Your Story](https://peterbotting.co.uk/becoming-a-conservative-mp-story/) - So you want to be a Conservative MP? Having coached hundreds of "wannabes through this process over nearly two decades, I can tell you it will be a rough yet wholly rewarding ride. (Disclaimer: politics can also be very cruel, and some leave politics broken and with their families destroyed or damaged.) Getting into politics
- [Becoming a Conservative MP: FAQs](https://peterbotting.co.uk/becoming-a-conservative-mp-faqs/) - What exactly does a British MP do? The job of an MP entails representing the interests of their constituents in their local constituency as well as at the parliamentary level. This splits the job of an MP into two basic parts - casework and legislation. What does an MP do? Parliamentary Casework On a local
- [I Can Help You Become a Conservative MP](https://peterbotting.co.uk/i-can-help-you-become-a-conservative-mp/) - I believe most people undersell themselves, and my job is to help them to do that. But I've been told by my marketing guru that I am a bit rubbish at doing this for myself, and he told me to write some content about me and why you should trust me to help you become
- [How to become an MP?](https://peterbotting.co.uk/how-to-become-a-conservative-mp/) - How do parties select their MPs? How to apply to become a Conservative MP or a Labour MP? What are the differences between the Parliamentary selection processes in the Conservative Party and the Labour Party. Who wants to be an MP? Everybody has an opinion on MPs, and it’s seldom good. The public has always had
- [Cheapening words](https://peterbotting.co.uk/cheapening-words/) - I remember listening to a live report from a rebel stronghold under active attack from Gaddafi forces. A Libyan Doctor said, simply and eloquently, "Things are bad here." His vocabulary wasn't limited. His English was reasonably fluent. He just said what was. Fast forward a few weeks to another war-zone and a BBC reporter was
- [Leadership and vision - Dubai media read my articles! :)](https://peterbotting.co.uk/leadership-vision-dubai-media/) - I wrote an article on leadership and vision which got picked up in the Middle East. Following a recent trip to Dubai, I was so impressed, that I mentioned Dubai and Sheikh Mohammed in an article I wrote on leadership and vision for The Commentator. Well how surprised was I today. I was looking for a
- [What do Helmut Kohl, Margaret Thatcher, Sheikh Mohammed and Barack Obama have in common? Leadership and vision](https://peterbotting.co.uk/what-do-helmut-kohl-margaret-thatcher-sheikh-mohammed-and-barack-obama-have-in-common-leadership-and-vision/) - Leadership and vision define those who stand out Every politician wants to be remembered for their leadership and vision. But many can't lead and some can't see past the next election. The easiest way to be the passionate politician that so many claim to be is simply to believe in something. It is easy in
- [Cut the Jargon](https://peterbotting.co.uk/cut-the-jargon/) - Have you ever discussed the strategic importance of thinking outside the box, pushing the envelope, and giving 110 per cent? Then you may be victim of business jargon. A survey conducted by the Institute of Leadership and Management has found that management jargon is used in nearly two thirds of work places, with almost a
- [Life Priorities - The Empty Pickle Jar Test](https://peterbotting.co.uk/life-priorities-the-empty-pickle-jar-test/) - Life Priorities - Sometimes you need a SatNav to help you make decisions One evening a couple of weeks ago after a particularly long and busy day, I met up with an old friend. A good friend. One who has stuck his head "above the parapet" for me. We met by accident - we both were
- [Public Speaking Tips: Take Your Job Seriously, Not Yourself!](https://peterbotting.co.uk/public-speaking-tips-take-your-job-seriously-not-yourself/) - Public speaking tips are usually about getting things right. But what happens when it all goes horribly wrong? Lets face it - we all screw up from time to time. Sometimes we win by winning, sometimes by screwing up less than the competition. When I was a tennis coach, Ian Barclay (who was Pat Cash's
- [Interview by Parliament. How to survive a select committee "grilling".](https://peterbotting.co.uk/interview-by-parliament-how-to-survive-a-select-committee-grilling/) - Interview by Parliament. How to survive a select committee "grilling". The theatre starts. The microphones go live. Bob Diamond has entered the room. Andrew Tyrie welcomes him. Bob pours himself some water. He clears his throat. It all starts off rather well. Very civilised. Three hours later it ends. Andrew Tyrie is resigned and says “we have tried”. Bob is untouched, like
- [What is The Core of you, your brand?](https://peterbotting.co.uk/what-is-the-core-of-you-your-brand/) - I apologise for the picture and audio quality of this YouTube video - but the content, what Steve Jobs says about branding and core beliefs, makes it well worth watching. I watched it, with my ear pressed against my Mac Air. Obviously. I rewrote this sentence 3 times. I was going to say he comes
- [Under Promise and Over Deliver](https://peterbotting.co.uk/under-promise-and-over-deliver/) - Do you know the feeling of getting a new car? When the fascia, the wheels and the body work gleams wonderfully and you almost laugh with joy just looking at it? Well I get that feeling every month. And it costs me just £10! The guy at the valeting company round the corner always smiles
- [Is There Ever an Excuse To Use PowerPoint in a Presentation?](https://peterbotting.co.uk/ever-excuse-use-powerpoint-presentation-cityam/) - First of all, what is a presentation? It’s not a pitch. Pitches and presentations are different things. A pitch is a courtship – the (hopeful) beginning of a relationship. A presentation is the transfer of knowledge, facts, data etc within an existing relationship. If you are pitching, there is hardly ever, hardly any, valid
- [Winning Speeches: Content is Important, But So is Delivery](https://peterbotting.co.uk/content-is-important-but-so-is-delivery/) - Sometimes a speech doesn’t look great on paper. Just like the words of most songs look pretty drab sitting on a piece of paper. You can get a fancy fountain pen and parchment, and they might look more Instagram-able. But still… Sometimes the words don’t work with all people either. Anyone who has ever been
- [How To Use Storytelling in Your Business Pitch](https://peterbotting.co.uk/use-storytelling-business-pitch-cityam/) - In business, pitches are things that some people have to do and other people have to listen to. People don’t like pitches or being pitched to – at best they tolerate them. That is why storytelling works in your favour: people enjoy stories and we all have loved stories since childhood. People are natural storytellers
- [Human Trafficking Foundation Anniversary](https://peterbotting.co.uk/human-trafficking-foundation-anniversary/) - On 17th October 2011, I helped to launch the Human Trafficking Foundation's Inaugural Media Awards Ceremony. Human trafficking, despite our work on Anti Slavery Day, was then seen by many as a being a London based, red light issue involving foreign nationals, far from the radar and attention of our media or politicians. A notable
- [Secrets of (video) Storytelling - a strong script and a one-off cast make a compelling combination](https://peterbotting.co.uk/secrets-of-video-storytelling-a-strong-script-and-a-one-off-cast/) - Secrets of (video) Storytelling - a strong script and a one-off cast make a compelling combination I collect great examples of storytelling, both as an inspiration and as a spur to tickle my complacency button. Hat tip to Jag, Paul and Harry, my friends at the UK's premier digital agency MessageSpace for sending me this grade
- [Candidate CVs, Getting Selected, Drinking with a Conservative Party Agent](https://peterbotting.co.uk/candidate-cvs-getting-selected-drinking-conservative-party-agent/) - After a frantic morning packing, sneaking Buster off to his annual conference long sleep over with friends and then escaping before he noticed I was gone, the drive to Manchester #cpc13 started later than planned. Car parked and apartment not ready, I rushed in my scruffy gear to the ConHome event on "How To Win
- [A Year Without Live Events & My Love of Music](https://peterbotting.co.uk/a-year-without-live-events-my-love-of-music/) - Can you remember what it’s like to be at a live event? A concert? A sporting event? A conference?I’m a small town boy raised in Africa – we read books at home, music wasn’t a family thing. So I don’t know much about music and I’ve only been to a few music events. I first
- [Setting The Stage: Speaking at Your Next Event](https://peterbotting.co.uk/setting-the-stage/) - Ah, the agony of enduring a dreadful speaker! We've all been there. Trapped in the purgatory of seminars, conferences or workshops, feeling an intense burning desire to escape the torturous monotony as soon as those first wretched words leave their lips. The delivery that tells you ... this is going to be awful. Eyeing the
- [Why give a TED talk or a TEDMED talk](https://peterbotting.co.uk/why-give-ted-talk-or-tedmed-talk/) - Why give a TED talk. Sometimes people come to me and say that they want to give a TED, TEDMED or TEDx talk. They want help. My first question is to ask them what they want to talk about and what is the essence of their message. Some look and sound surprised and admit that
- [Emotion and relationships in TED Talks](https://peterbotting.co.uk/emotion-and-relationships-ted-talks/) - Emotion and relationships in TED Talks This is one of my favourite TED-style talks. For a few reasons. Firstly, how I first saw it. A guy who had worked on and off for me for a few years sent the clip to me via Facebook with the message "This woman reminds me of you." I
- [TEDMED Talks that try and change behaviour](https://peterbotting.co.uk/tedmed-change-behaviour/) - Storytelling is useful when you want to change behaviour Economist Ramanan Laxminarayan wants to change behaviour amongst GPs and industry. Oh as well as potentially change the price of a widely used drug. (Or does he? Watch and see for yourself!) That's a pretty big ask when a profession is being asked to change years of
- [TEDMED Changing How Doctors Approach Curing Patients](https://peterbotting.co.uk/tedmed-changing-how-doctors-approach-curing-patients/) - Changing how doctors approach their job of curing patients is never going to be an easy job. That is part of why this talk at TEDMED 2014 in Washington D.C. by Barbara Natterson-Horowitz is brave, to say the least. She has something important to say and it potentially tweaks the nose of an entire - and
- [TED Ideas Worth Spreading - Is India Chaotic](https://peterbotting.co.uk/ted-ideas-worth-spreading-india-chaotic/) - TED talks are there for Ideas Worth Spreading. All TED and TEDMED talks are worth watching because they have passed the strict internal TED and TEDMED filtering process which ensures they will always fulfil this criterion. That is the guarantee and the quality of TED and TEDMED and it has a significant cost for these
- [A Prime Minister at the United Nations](https://peterbotting.co.uk/a-prime-minister-at-the-united-nations/)
- [Don't Question Jackie Weaver's Authority! Local Government Fun](https://peterbotting.co.uk/dont-question-jackie-weavers-authority-local-government-fun/) - If you've not seen this, it's gone viral! Local Government showing everyone how NOT to run Zoom meetings. If you need a laugh (and who doesn’t?) you should watch this. It has every #BSBingo phrase! NB... You may spill your coffee! https://www.youtube.com/watch?v=lgGmYeAm0jk
- [The Power of the Pause](https://peterbotting.co.uk/the-power-of-the-pause/) - Every single creation of cinema has similarities. No, I won't hear your arguments on why even your most favourite European art house Goddardesque masterpiece should be considered a lone contender in all things film. You're just wrong. The very essence of film follows a three-act plot structure regardless of how avant-garde the director wants this
- [Busyness…  and the treachery and deception of multitasking](https://peterbotting.co.uk/busyness-and-the-treachery-and-deception-of-multitasking/) - I had an experience in 2017. On the 30th October. On a warm, sunny California beach. No phone. No watch. No cash. No cards. No keys. No cares. No alcohol. Dressed in a T-shirt, swim shorts and flip-flops. Carefree like a kid – I was where I was supposed to be. No deadline, no list
- [Traditionally safe Conservative seats selecting candidates soon](https://peterbotting.co.uk/traditionally-safe-conservative-seats-selecting-candidates-soon/) - Rumour is that traditionally “safe” Conservative parliamentary seats will soon be selecting parliamentary candidates from the PAB comprehensive pass list. Wannabe Conservative MPs with a comprehensive PAB pass are preparing for selections and the next election Parliament from south of the Thames These might be available because of boundary review changes, elderly MPs retiring or
- [Messaging Mistakes by YES](https://peterbotting.co.uk/messaging-mistakes-by-yes/) - No campaign is perfect. Ever. External factors play a role. Mistakes are made. Some you are forced into. Most you make yourself. Pat Cash's coach, Ian Barclay used to say to Pat before every match "Just get the ball over the net one more time than he does." Eliminating unforced errors is as important
- [Are you considering discounting?](https://peterbotting.co.uk/are-you-considering-discounting/) - Short-term discounts can help preserve cash flow in an emergency, or be used as a strategy to increase market share. But the impact of discounting on your brand, margins and future pricing must be included in your decision! Commodities are assumed to be equivalent and are sold on price only. Most companies are able to
- [Sign Language- Dispute Between Neighbours](https://peterbotting.co.uk/sign-language-dispute-between-neighbours/) - This is apparently a true story... A town councillor in Wales had a beautiful view of the mountains, until a new neighbour purchased the land below his house and built a new home. The new home was 18 inches higher than the planning dept had approved, so, mad about his lost view, he went to
- [Bras, short-term fixes, and why some charities annoy me.](https://peterbotting.co.uk/bras-short-term-fixes-and-why-some-charities-annoy-me/) - Why do some charities seem to be happy to be needed for ever? The way they concentrate on short term fixes to problems that seem to never end, rather than attempting to fix the problem really gets to me. I sometimes describe Labour as being the new owner of a house that turns up the
- [What’s in a name? What makes a reputation? Spin or substance?](https://peterbotting.co.uk/whats-in-a-name-what-makes-a-reputation-spin-or-substance/) - What’s in a name? What makes a reputation? Spin or substance? A Lord, two Knights and a mere Mister summoned to appear in front of the Treasury Select Committee. Sir Alan Stanford accused of bankrupting - it seems a country and thousands of people around the world. The Queen must be annoyed - at best.
- [A man who needs no training from me and who has had no training from me! Damnit! What street cred I would have got!](https://peterbotting.co.uk/a-man-who-needs-no-training-from-me-and-who-has-had-no-training-from-me-damnit-what-street-cred-i-would-have-got/) - Pithy, every word has a job,perfectly delivered, great and accurate content, alliteration, rhythm and and and..... Great Job Dan!!
- [I gave a really bad speech tonight!](https://peterbotting.co.uk/i-gave-a-really-bad-speech-tonight/) - I gave a really bad speech tonight! I wasn't sure whether I should post what I wrote last night. So I waited until this morning. Candour is generally the right route though so here goes.... I am waiting for a train. I gave a speech tonight. I thought it was pretty rubbish. People said it
- [Your reputation, credibility and timing are sometimes more important than your message.](https://peterbotting.co.uk/your-reputation-credibility-and-timing-are-sometimes-more-important-than-your-message/) - Your reputation, credibility and timing are sometimes more important than your message. Dan Hannan makes a very good point here about catching the wave of popular opinion and the importance of timing. Once people categorise you as good, bad, credible, deceitful etc. there is a huge job awaiting you before they will even hear your message. And
- [The results of a loss of trust](https://peterbotting.co.uk/the-results-of-a-loss-of-trust/) - MP expenses scandal all over the news. MPs have been taking the mick with our money and we are angry and have lost faith in our elected representatives. This has happened before. Arthur Andersen lost its reputation and was quickly gone. Hard earned and quickly lost, trust is probably the most valuable asset any organisation
- [You can’t fix a brand with an elastoplast](https://peterbotting.co.uk/you-cant-fix-a-brand-with-an-elastoplast/) - You can’t fix a brand with an elastoplast This was so true I had to copy it in full.. "Your brand is more than just your logo or website. It's the core, the essence, the soul of your company and it's the main story you want to tell to the world . You have to
- [Moderate language and behaviour](https://peterbotting.co.uk/moderate-language-and-behaviour/) - Moderate language and behaviour - acting human Most people are turned off by blind, unthinking, tribal political loyalty and resultant school yard behaviour. They don't consciously see the difference between negative personal attacks and or more general negative campaigning Most people are not blindly politically loyal. Most people are too busy trying to get from day
- [Words Count...](https://peterbotting.co.uk/words-count/) - Words Count... Words count. They have power and meaning and meanings and hidden meanings. And titles are words. I used to be a tennis coach. Then I became a language coach. But trainer was thought to be a better word. So I became a trainer. Then people said I should be called a consultant. ("The
- [Discretion is the scarcest commodity and the key to successful coaching](https://peterbotting.co.uk/discretion-scarce-commodity-key-succesful-coaching/) - Discretion builds trust and confidence There is a huge difference between protagonists or player, coaches and commentators. And there is a difference in what is expected of them and what language they use. A player or protagonist, for example, should never say that they are "the best", "the market leader", "the one to beat" or
- [Less is more](https://peterbotting.co.uk/less-is-more/) - This weekend on Any Questions a young lady asked a question. After the panel had responded, Jonathan Dimbleby asked the lady if she had anything to add. She made two concise points then said "That's all I have to say." Jonathan Dimbleby rewarded her by saying that she had been "pungently eloquent". The effectiveness of
- [Cliches, Clicktivism and the (potential) Power of Words](https://peterbotting.co.uk/cliches-clicktivism-and-the-potential-power-of-words/) - A Facebook friend recently said that they stood "shoulder to shoulder" with the people of Libya. An understandable update, a valid update. But what does it achieve? Much has been written on Clicktivism. Facebook groups abound with members who join but who don't donate, don't write letters and don't do anything except for clicking and
- [Storytelling -Telling Stories is more than structure and words. Story telling is about how you make people feel.](https://peterbotting.co.uk/storytelling-telling-stories-is-more-than-structure-and-words-story-telling-is-about-how-you-makepeople-feel/) - Storytelling -Telling Stories is more than structure and words. Story telling is about how you make people feel. Experts sometimes get it wrong. Sometimes the storytellers and speechwriters busy crafting stories and writing speeches for business or politics forget the most important thing about good storytelling. They get too involved and excited about speech writing
- [Cameron, Gaddafi, Unacceptable](https://peterbotting.co.uk/cameron-gaddafi-unacceptable/) - Well done David Cameron. I say this not as a Conservative, or as a fan of war (I disagreed with the Iraq war and grew up in a war), but as a voter and as a lover of the (potential) potency of words. "Gaddafi would be judged on his actions and not on his words."
- [Losers try harder](https://peterbotting.co.uk/losers-try-harder/) - Losing in politics is like losing in sport. It is direct, undiluted, painful feedback. Like getting a smack in the mouth. But there are a few ways you can deal with it. The first choice is giving up. This isn't always cowardice or defeatism. Maybe you just never wanted it enough. Or maybe, after going
- [Pointing at Pavements](https://peterbotting.co.uk/pointing-at-pavements/) - An MP is paid £65K. A Minister is paid over £100K. What do we get for this money? What should we get? Far too often we get grainy pictures of MPs pointing at pavements and other local "issues" that our MP is campaigning for or against, saving or condemning. In today's re-election campaigns these 'grin-and-click'
- [Be in the room](https://peterbotting.co.uk/be-in-the-room/) - Whatever you do - go for it! If you are sleeping or resting - sleep or rest. If you are reading - read. If you are talking to someone - talk to them (DO NOT look over their shoulder at, or in search of, someone else or fiddle with your Blackberry). If you are on
- [How to give Paxman a spanking](https://peterbotting.co.uk/how-to-give-paxman-a-spanking/) - Not everyone gives Paxman such a hard time. In fact, I am not sure Paxo has ever had an interview as harsh (on him) as this one. This clip is ample evidence that knowing what you are talking about is a key to success. Paxman and Co can smell blaggers from a couple of miles
- [Reflections and lessons from Wimbledon](https://peterbotting.co.uk/reflections-and-lessons-from-wimbledon/) - 1. Eliminating Unforced Errors can be as important as finding Winners. Rafa had 7 unforced errors in his entire match against Andy Murray. Which he won. He conceded 5 in the first set alone in the final. Which he lost. There are hundreds of potential unforced errors - turning up late, technical issues, distracting clothing/body language
- [Rebuilding after the fire - the questions facing SME victims of the riots](https://peterbotting.co.uk/rebuilding-after-the-fire-the-questions-facing-sme-victims-of-the-riots/) - Insurance brokers will be tested on their advice after the riots. So will insurance companies. Some policy holders have another horrible shock coming. A client's factory burnt down in 2005. Like much of the damage caused in London and other areas, this was a small family owned business with around 30 staff. Within days of
- [Saying NO](https://peterbotting.co.uk/saying-no/) - Sometimes you just have to say no. It's an important word to learn to use.... http://www.cityam.com/business-features/overwhelmed-sometimes-you-have-say-no
- [A Matter of Principle.](https://peterbotting.co.uk/a-matter-of-principle/) - I am often reminded by the tea bag test of character put by @TimMontgomerie . You can only really tell the character and quality of people and politicians when they are put in hot water. Yesterday and over the weekend there was a lot of hot water around in the House of Commons and on the
- [How to improve your speech in five minutes - speechwriting tips](https://peterbotting.co.uk/how-to-improve-your-speech-in-five-mins/) - First written for City AM What happens if you are asked to give a speech at short notice? For those put on the spot at short notice and those too lazy to prepare. Decide, and then stick to, what you are trying to achieve. Do you want to inform or persuade? What must you achieve with
- [Avoiding Amnesia](https://peterbotting.co.uk/avoiding-amnesia/) - Herman Cain's Libya gaffe and Rick Perry's temporay amnesia are great comedy but excruciating for the candidates and their managers. And hugely damaging for their careers and presidential chances. All campaigns are exhausting, none more so than US Presidential and Nomination campaigns, but the same lessons apply to this type of high-octane campaign. Have a plan B set of
- [Do MPs only talk to improve their speaking records?](https://peterbotting.co.uk/do-mps-only-talk-to-improve-their-speaking-records/) - Paul Goodman makes several good points here about how speeches have changed in the House of Commons Chamber. I have always been in favour of shorter speeches and presentations. Long speeches are usually the result of a lack of planning and message/outcome focus. I think MPs should only give way selectively - and only after they have
- [Nothing to add.](https://peterbotting.co.uk/nothing-to-add/) - Nothing to add. "Twenty years from now you will be more disappointed by the things you didn't do than by the ones you did do. So throw off the bowlines. Sail away from the safe harbour. Catch the trade winds in your sails. Explore. Dream. Discover" (Mark Twain) Nothing to add.
- [Holocaust Educational Trust](https://peterbotting.co.uk/holocaust-educational-trust/) - I was privileged to be at the Holocaust Educational Trust's Lord Merlyn Rees Lecture last night. Lord Janner welcomed everybody in his delightful Lord Janner style. Martha Vearney chaired it, Francis Maude spoke and Sir Ian Kershaw gave a deeply disturbing historical analysis about the interaction between Hitler, Heinrich and civil servants - raising the
- [Differentiating your company from the competition. Differentiation is cool](https://peterbotting.co.uk/differentiating-your-company-from-the-competition-differentiation-is-cool/) - Differentiation is more than cool. It is essential. I talk with clients a lot about differentiating themselves and their product or service. Differentiation is more important now than ever. Here are some ways for a company to be different:- Your reputation - credible references, referrals, affiliations, business awards Your time in business Your
- [Storytelling tips - Stories outsell Concepts](https://peterbotting.co.uk/storytelling-tips-stories-outsell-concepts/) - Hat-tip - the anonymous author who proves that storytelling is far more potent than bland abstract concepts and theories. This is a great example of how stories are more effective than abstract concepts. Especially stories that are based in the real world and include normal people. An economics professor at a local college made the
- [Messages should be tested. Early.](https://peterbotting.co.uk/messages-should-be-tested-early/) - Messages should be tested. Early. Really early. (Like before filming). By independent and objective people. (That means people who are NOT YOUR FRIENDS!) And "too clever by half" messages are generally failures. Yesterday the ASI Blog, mentioned today by Guido Fawkes, cast a bright and unpleasant light on this EU enlargement advert. Is it racist? Or Xenophobic?
- [Crafting Messages for Politicians - Six Characteristics of the Successful Lobbyists](https://peterbotting.co.uk/crafting-messages-for-politicians-six-characteristics-of-the-successful-lobbyists/) - The successful focus on real influence, a positive impact and tangible results. They are different to the smash-and-grab merchants who make money from making noise. They get in early. By adding early value, clarity and knowledge (aka facts and evidence), they influence far more than the loudest and most excitable latecomer. Total clarity of narrative
- [Speechwriting. Be your own speech writer. How to give a great speech, pitch or presentation](https://peterbotting.co.uk/speechwriting-be-your-own-speech-writer-how-to-give-a-great-speech-pitch-or-presentation/) - Mark Twain said "It's not the size of the dog in the fight, but the size of the fight in the dog." One of the most important foundations to a good speech, pitch or presentation is giving a damn about what you are saying and the impact of what you say and, absolutely key, whether you
- [Giving a speech - 6 quick notes on making a better speech.](https://peterbotting.co.uk/giving-a-speech-6-quick-notes-on-making-a-better-speech/) - This is not the full list or a book on giving a speech - it is a quick list to tweak your performance and improve your impact. Be positive. People want to hear about the possible. They want to dream. They want things, their life, their job, their relationships to be better. Talk them through,
- [How to be convincing and win pitches and campaigns.](https://peterbotting.co.uk/how-to-be-convincing-and-win-pitches-and-campaigns/) - Being authentic is important. So is being consistent. Technology simply won't allow you to say different things to different people in different places at different times and get away with it. Technology is great for the public and bad for politicians who change their stories. Here is a YouTube campaign video that exposes inconsistency on
- [How to write emails so real people will actually read them and respond favourably and not hate you](https://peterbotting.co.uk/how-to-write-emails-so-real-people-will-actually-read-them-and-respond-favourably-and-not-hate-you/) - Clarity of thought. Why are you sending me this email. What do you want me to do? Is it a nudge, a demand, an alert, just for info? Please decide before you push send. The subject line is the single thing that annoys me most. Especially from people that I "interact with by email" often.
- [Which words should NEVER be in a speech or presentation? Part 2](https://peterbotting.co.uk/which-words-should-never-be-in-a-speech-or-presentation-part-2/) - Which words should NEVER be in a speech or presentation? Part2 Following on from yesterday's blog, I have a second edition - authored entirely by friends and followers! A round of applause to Scott Westron for a long list - his contributions are wide ranging, typically caustic, pithy - and some are very funny.:) Embarassingly
- [The ultimate secret to being a persuasive politician. Conviction politicians 101 - believe something yourself](https://peterbotting.co.uk/the-ultimate-secret-to-being-a-persuasive-politician-conviction-politicians-101-believe-something-yourself/) - The ultimate secret to being a persuasive politician. Conviction politicians 101 - believe something yourself My jaw dropped when I saw this video. The journalist must have struggled to believe his luck. I have always believed in and hoped for conviction politicians as clients and leaders. As somebody said - you can either be a
- [Social Media and Branding: Protecting your brand and your reputation in the social media world](https://peterbotting.co.uk/social-media-and-branding-protecting-your-brand-and-your-reputation-in-the-social-media-world/) - Social Media and Branding: Protecting your brand and your reputation in the social media world. Things happen quickly these days. What you say, in private or in public, and what you post on Facebook can lose you jobs, elections or land you in court. Sometimes you will know that you have lost out because of
- [Giving a Speech: The Power of the Pause - adding magic to a speech or presentation - Rupert Murdoch](https://peterbotting.co.uk/giving-a-speech-tips-the-power-of-the-pause-adding-magic-to-a-speech-or-presentationrupert-murdoch-the-power-of-the-pause-presentation-magic/) - Giving a speech is scary. Most people hate giving a speech. So they race through whatever speech they have hastily prepared. This means that however good their speechwriting was they usually squander it all by speaking too fast and pausing - not at all! Pauses are scary. They are a gap. A void. A big
- [Handling hecklers in speeches and debates](https://peterbotting.co.uk/handling-hecklers-speeches-and-debates-lesson-number-one-when-debating-or-giving-a-speech-remember-who-your-audience-is/) - Handling hecklers - Speeches and Debates Remember who your audience is and focus on getting them to take your side. Then breathe slowly, don't panic or jump in, just smile and let the heckler talk. Don't compete with them for attention or try and shout them down - give them the stage. Letting them blow out
- [President Obama at the 2012 White House Correspondents' Association Dinner in Washington, D.C.](https://peterbotting.co.uk/president-obama-at-the-2012-white-house-correspondents-association-dinner-in-washington-d-c/)
- [Speech writer? Speechwriting - a core skill and resource or an outsourced, peripheral add-on?](https://peterbotting.co.uk/speech-writer-speechwriting-a-core-skill-and-resource-or-an-outsourced-peripheral-add-on/) - What a brilliant video. So many good quotes. This is a MUST SEE for politicos and communications people alike. And for a speech writer (or is that speechwriter?) like me it is a delight. Idealistic - sure. Shouldn't we all be? "...it can't be a great speech unless it comes from inside..." "...there has to
- [Boris vs. Ken. Winning elections through likeability and turnout. Is Personality Politics the future? What does this mean for local politics?](https://peterbotting.co.uk/boris-vs-ken-winning-elections-through-likeability-and-turnout-is-personality-politics-the-future-what-does-this-mean-for-local-politics/) - I wrote about Boris vs. Ken, likeability and perception of winner status several weeks ago. It looks likely that Boris will win today. And that makes me happy. For London and for Londoners and for the UK as a whole too. If he does win, it will be because of him being more liked, more trusted,
- [How to give powerful Powerpoint presentations - if you really really have to!](https://peterbotting.co.uk/how-to-give-powerful-powerpoint-presentations-if-you-really-really-have-to/) - If you really really have to! Almost all of my work is helping people and organisation tell their stories and differentiate themselves. Sometimes in interviews, pitches, campaigns or presentations. Presentations can be the most challenging - not least because of Powerpoint. Everybody knows it. Everybody thinks they can use it. It is the expected format.
- [Is Boris the last Conservative Mayor of London?](https://peterbotting.co.uk/is-boris-the-last-conservative-mayor-of-london/) - Hurry Up Boris. You may be the last Conservative Mayor of London for a while. There has been a lot of internet comment about alleged BBC bias in describing London Mayor Boris Johnson's victory with 51.5 percent of the vote as a "tight margin" while describing the French President-elect Francois Hollande's 51.7 percent as a
- [A great speech? Stand up for yourself. Use your voice. Your vote.](https://peterbotting.co.uk/what-makes-a-great-speech/) - What are the ingredients of a great speech? Many ingredients make a great speech and I am not pretending that blog is definitive or exhaustive. So bear with me.... We are all getting the hang of being picky as consumers. But we are often victims as shareholders and as voters. You can read my article
- [Is this the best war speech ever?](https://peterbotting.co.uk/is-this-the-best-war-speech-ever/) - This was a speech that stood out. The Chamber of the House of Commons was packed. Important things were to be decided. Speeches were made that may have been technically better, more polished, more prepared. This speech was written that morning. It was written by the man who delivered it. It was delivered by an
- [Leadership with vision and focus. A day with a President.](https://peterbotting.co.uk/leadership-with-vision-and-focus-a-day-with-a-president/) - I met a President last week. We were in the same room three times in a day. At one stage I think she thought I was a stalker. The first was a meeting with parliamentarians, the second was a set speech. The last was something altogether different. Full disclosure. I am not a stalker really.
- [How to win in presentations and speeches - lessons for political speeches and corporate presentations from Wimbledon](https://peterbotting.co.uk/how-to-win-in-presentations-and-speeches-lessons-for-political-speeches-and-corporate-presentations-from-wimbledon/) - 1. Eliminating unforced errors can be as important as finding the elusive winners. Last year Nadal had seven unforced errors in his entire match against Andy Murray, which he won. Rafa made five in the first set alone in the final, which he lost. There are hundreds of potential unforced errors – turning up late, technical issues, distracting clothing/body language
- [Powerful story telling is not measured by the number of words you say, but by the points you make.](https://peterbotting.co.uk/powerful-story-telling-is-not-measured-by-the-number-of-words-you-say-but-by-the-points-you-make/) - Storytelling is powerful. It is why movies move us and adverts move us to buy stuff. Most people waffle on for 5 minutes or more when they make a speech - and say nothing during that time. I always push my clients to make points, not noise. To say more with less. We all like
- [Storytelling - How to captivate an audience without using meaningless soundbites.](https://peterbotting.co.uk/storytelling-how-to-captivate-an-audience-without-using-meaningless-soundbites-is-honest-political-and-commercial-storytelling-viable/) - Is honest political and commercial storytelling viable? Plus a great video - essential viewing for politicos. Voters complain that "Politicians are all the same." Politicians mutter that they are different. Most voters say that because politicians are seen as being out for themselves. Some voters say that politicians are too partisan. Some voters say that politicians
- [DIY Speechwriting - Being your own speech writer](https://peterbotting.co.uk/diy-speechwriting-being-your-own-speech-writer/) - DIY Speechwriting - Being your own speech writer OK so you have to give a speech. This is actually a great opportunity although you may be normal and feel terrified. Whether you are giving a Best Man's speech, a speech at work or in a social setting at your club or at a family event,
- [Speech writer perspective - The different types of speeches and the characteristics of a good speech](https://peterbotting.co.uk/speech-writer-perspective-the-different-types-of-speeches-and-the-characteristics-of-a-good-speech/) - There are three main ties of speech. Business speeches, political speeches and social speeches. Professional speeches or Business Speeches include pitches and presentations, AGM speeches to stakeholders, fundraising speeches and select committee interviews and speeches. Political speeches include getting selected speeches and getting elected speeches, constituency speeches, parliamentary speeches, special interest speeches such as Human
- [Speechwriters' advice: Do British politicians give too many speeches?](https://peterbotting.co.uk/speechwriters-advice-british-politicians-give-too-many-speeches/) - Speechwriters' advice: Do British politicians give too many speeches? Does anybody listen anymore? Speechwriters slave away writing speeches every day in Parliament. Are they wasting their time? When was the last time you organised your day around a politicians speech? Maybe out political leaders should make speeches a little less and be heard a little
- [Targeted Messages. The Power of Tailor Making Your Message.](https://peterbotting.co.uk/targeted-messages-tailor-making-message/) - Tailoring Your Message pays dividends and saves money. Say things that interest the client. Or the voter. Don't say the things that interest you. Otherwise, you're just making noise. But how can you write targeted messages without knowing your audience? Talking to an 18-year-old about pensions is unlikely to strike a chord. Talk to a
- [Do you give enough of a shit to persuade others?](https://peterbotting.co.uk/do-you-give-a-shit-enough-to-be-persuasive/) - Do you give a shit? Enough to be persuasive? Do you care about what you are doing? Do you care about your customers? Would you do what you do if you won the lottery? I have been a coach of some description almost all of my adult life and am lucky to have found something
- [Presentation coaching tip - How to present with purpose and stop boring your audience](https://peterbotting.co.uk/presentation-coaching-tip-stop-boring-your-audience/) - Presentation coaching - How to stop boring your audience by presenting with purpose and passion. Unless you can start your presentation with power, purpose and passion why are you presenting in the first place? How you start your presentation is more important than anything else. If you mess up the beginning of the presentation up,
- [Top 5 Public Speaking Mistakes](https://peterbotting.co.uk/top-5-mistakes-in-public-speaking/) - What are the top 5 mistakes in public speaking? There are lots of mistakes that speakers make but these are my top 5 mistakes in public speaking. Of course I have a much bigger list!! But focus on getting these right first. 1. The audience will listen to me because I'm an expert. Oh no.
- [How To Win Elections From Your Sofa: Political Online Marketing](https://peterbotting.co.uk/political-online-marketing-win-elections/) - How To Win Elections From Your Sofa: Political Online Marketing I am really pleased, and actually, very excited to be releasing our latest service offering. Full service online marketing for politicians, candidates, prospective candidates and councillors. Political Online Marketing & Campaigning If you're looking to reach a much wider audience, make a name for yourself
- [4 Tips For A Winning Political Elevator Pitch](https://peterbotting.co.uk/political-elevator-pitch/) - Your Political Elevator Pitch, Key To Getting Selected & Winning Elections Fancy getting into politics and don't know where to start? Looking to get selected as a Conservative MP? If you're a candidate, what's the secret to getting support? Your Political Elevator Pitch; What Are You Saying? Your elevator pitch is your own sales pitch: it
- [Stop Boring Your Audience](https://peterbotting.co.uk/stop-boring-your-audience-tips-for-public-speaking-and-presentations/) - Public speaking and Presentations are usually done badly. They are often badly constructed, badly delivered and have no relevance to the audience. Public speaking and presentations are generally approached unprofessionally and the results are usually terrible, occasionally passable and a very few do their job properly. How you start and how you end are important.
- [The 8 Point Cheats Check List to Improving or Crafting Your Speech in 5 minutes.](https://peterbotting.co.uk/speechwriting-8-point-cheats-check-list-to-improving-or-crafting-your-speech-in-5-minutes/) - Giving a speech is important - otherwise why do it? So of course you should take the time to write it, book in more time to practice it and give your speech time to bake in your head. Then reality intervenes and messes it all up! So for all those speechwriters and speechmakers who are
- [Online Marketing: Political Blogging & Branding](https://peterbotting.co.uk/political-blogging-branding/) - Online Marketing: Political Blogging & Branding As we discovered in our most recent blog posts, to be successful as a candidate, councillor - even MP you need a clear and concise elevator pitch and brand. Now, once elected you have a ready made platform upon which to promote yourself and your brand. But unless you
- [Getting Selected - Conference season is work for Candidates](https://peterbotting.co.uk/getting-selected-conference-season-work-for-candidates-network-be-authentic/) - Getting Selected - Network & Be Authentic at Conference With Party Conference season upon us, candidates and wannabe candidates are, or should be, getting their hair cut, polishing their shoes and choosing which fringe events to attend. What they do this year and over the next 12 months could change their lives forever. They're preparing
- [Political campaigning - politics must have a purpose 2](https://peterbotting.co.uk/political-campaigning-politics-must-have-a-purpose-2/) - Political campaigning should be the politician's default position - not a 6 week exercise every few years. Political campaigning should be the every day priority of all politicians. Successful politicians campaign on issues rather than focusing on their career, their position or the pictures in their office. And their careers benefit because of it. All
- [Speechwriting, speeches and speechwriters](https://peterbotting.co.uk/speechwriting-speeches-and-speechwriters/) - Speeches are important. They define you as a politician. They define who you are as a politician. They let people know what you believe. What you want to achieve. They are important - so they should be written well, prepared in advance, practiced and practiced and practiced. How to deliver of a speech well -
- [Campaigning and winning elections - Elections are won by words and maths](https://peterbotting.co.uk/campaigning-and-winning-elections-are-won-by-words-and-math/) - Winning elections and winning campaigns combine words and maths successfully. Winning elections is a big thing for me and my clients. In this context I write a fair bit about words - messaging, narratives, speeches and presentations. These are important things and key to winning elections. But words do not win elections on their own.
- [Public Speaking: Developing as a Public Speaker - Don't be a Stagnant Speaker](https://peterbotting.co.uk/public-speaking-developing-as-a-speaker-dont-be-a-stagnant-speaker/) - Public Speaking is an important part of some people's jobs. The really good speakers continue to practice. Becoming a good public speaker is tough and requires hard work and practice. Staying good at public speaking requires almost as much work. I have a client who came to me several years ago because he had a
- [Political leadership starts at home - at council level](https://peterbotting.co.uk/political-leadership-starts-at-home-at-council-level/) - Leadership and vision starts at home Leadership and vision starts at home - at council level. If all Conservative councillors knew what a Conservative run council looked like, how they could achieve that and then got on with it achieving it - collectively all those Conservaive councils and councillors could do more for communities across
- [Speechwriting - how to write a political speech - part 1](https://peterbotting.co.uk/how-to-write-a-political-speech/) - Political speeches are important - they make or break careers and (can) define political careers. Political speeches can catapult your career or sink it. Some political speeches can define whole careers. David Cameron's speech in Blackpool got him the leadership of the Conservative Party. Obama's speeches took him to The White House. Closer to home,
- [The Conference Speech](https://peterbotting.co.uk/conference-speeches/) - David Cameron's conference speech ended and "Operation Get Home" swung into action Conference speeches are almost always sweated over, usually boring in delivery and content, seldom emotional and moving and very occasionally listened to. Safely back by the beach, I have had time in the train and the car to think about the speeches of
- [A tribute to Sir Stuart Bell MP](https://peterbotting.co.uk/a-tribute-to-sir-stuart-bell-mp/) - Sir Stuart Bell MP died today. I was a fan of his. He was Labour - I am Conservative. I first met Sir Stuart on the 27th October, 2010, at 16:00 in Portcullis House. There were 2 Labour Peers at the meeting, 2 Labour MPs, Sir Stuart's parliamentary aide Madeleine, Matthew Elliott and myself. We
- [Everybody wants to give a passionate speech - why do so many people fail?](https://peterbotting.co.uk/how-to-give-a-passionate-speech/) - Everybody wants to give a passionate speech - why do so many people fail? There is a problem with wanting to give passionate speeches. If you want to give a passionate speech, you have to follow the rule of giving passionate speeches. The rule says you have to be passionate about what you are speaking
- [Presentation Coaching](https://peterbotting.co.uk/presentation-coaching/) - Presentation Coaching - We Are All Amateurs and Armchair Experts "I bet he didn't get any presentation coaching." X Factor was the first big show to turn us all into armchair experts. Then followed all the other instant celebrity shows. When I visited the amazing Olympics in London, brilliant explanatory videos and introductions to each
- [Selectorate vs Electorate - Winning Elections 101](https://peterbotting.co.uk/selectorate/) - The Selectorate - The Real Reason that the Republicans lost. Why did the Republicans lose? There are thousands of articles and thousands of commentators going into minute and US specific detail about why the Republicans lost the election. Republicans seem to have a list of reasons that include Governor Christie, Sandy, Hispanics and Romney. Many
- [Questions you really should ask BEFORE you do a Powerpoint presentation](https://peterbotting.co.uk/questions-you-really-should-ask-before-you-do-a-powerpoint-presentation/) - Most Powerpoint presentations are rubbish. Powerpoint is generally used by beginners, the unprepared or the lazy. It can be good (some TED talks) but it hampers good and great presentations more than it helps - unless Nancy Duarte is helping you. (You should follow her btw - she is, without doubt, the best at visual storytelling @nancyduarte)
- [Campaign Against Human Trafficking](https://peterbotting.co.uk/campaign-against-human-trafficking/)
- [Pitches vs Presentations](https://peterbotting.co.uk/pitch-vs-presentation/)
- [Public Speaking or Giving Presentations - 3 Things to Learn from Ant and Dec](https://peterbotting.co.uk/public-speaking-3-things-to-learn-from-ant-and-dec/) - What do Ant and Dec know about public speaking? Why should anyone interested in improving their public speaking pay attention to Ant and Dec? Let’s put this into context. Are they worth copying? Ant & Dec got their first presenting (or public speaking) job nearly 20 years ago, in 1994. Since then, Ant & Dec
- [Getting Selected - Becoming a Conservative Parliamentary Candidate](https://peterbotting.co.uk/getting-selected-becoming-conservative-parliamentary-candidate/) - Getting Selected is a tough and demanding process. Getting Selected is tough - but first you have to decide whether you really want to go through with this. You have to decide whether you are seriously ready to turn your life on its head. Then you contact the Candidates department at CCHQ who in turn
- [New Year Resolutions](https://peterbotting.co.uk/new-year-resolutions/) - New Year Resolutions. The process when we all lie to ourselves. Making New Year Resolutions is when we all turn into politicians - making promises to ourselves that we firmly believe we will keep. Until the same time next year, or even in summer - or even earlier, when we realize that we haven't come
- [Values in Leadership - a tribute to my Mum on International Womens' Day](https://peterbotting.co.uk/values-in-leadership-a-tribute-to-my-mum-on-international-womens-day/) - My mother had values. The type that don't walk quietly. She was also my leader. This includes being my facilitator, disciplinarian, fan club, teacher and coach and she has been my demanding benchmark all my life. She had a big heart. She was tough, funny, hearty and loving. One of seven children, she was sent
- [Get close to your audience - Public Speaking Tips](https://peterbotting.co.uk/lose-the-lectern-public-speaking-tips/) - Lecterns are for Losers - Public Speaking Tips This is not just about lecterns - it is about removing distance and barriers and distractions and getting close to your audience. Talking TO people is old fashioned and ineffective - talking with people is natural and human and real and normal. Audiences have always wanted to be
- [What to put in the AGM speech plus 15 Questions for Shareholders to ask](https://peterbotting.co.uk/the-agm-speech-15-questions-for-shareholders-to-ask/) - Getting the Board and the CEO ready for the AGM AGM speeches are not what they were. Volatility almost everywhere and in most sectors; tightened or non-existent credit; reduced or reducing asset valuations; uncertain domestic and international markets; a financial cliff; a probing press; picky customers. Delivering the AGM speech used to be much more
- [Mental Strength - Focus on the next point - lessons from Tommy Robredo](https://peterbotting.co.uk/focus-next-point-lessons-from-tommy-robredo/) - Mental Strength - Your Head Needs To Be In The Right Place Tommy Robredo gets it and I admire him. He understands that each point is worth the same as any other, that the match is only over when it is over and that every point is worth fighting for. And he keeps plugging away
- [One of my first coaching role models was called Major Adams](https://peterbotting.co.uk/first-coaching-role-model-called-major-adams/) - A friend of mine was a Parabat Everybody had to do two years national service in South Africa. This included basic training which, if I remember correctly, lasted for 3 months. This was tough for many and there was an ongoing debate about whether you should go to the army straight from school, when you
- [Winning Elections - What to do about UKIP?](https://peterbotting.co.uk/winning-elections-ukip/) - Depending on who you listen to, UKIP are either a temporary blip to be laughed at, or ignored, or constitute a permanent threat. Andy Coulson gave CCHQ some anti-UKIP advice yesterday in GQ, rebutted here by UKIP's Michael Heaver. Tim Montgomerie is as wise as any Conservative and he thinks UKIP are here to stay. Stephen Tall thinks
- [Speaking in Public.Take your job seriously, but not yourself.](https://peterbotting.co.uk/speaking-in-public-take-job-seriously/) - This YouTube clip is glorious. How could it not be? Two Oscar winners and George Stephanopoulos - perfect! Plus it illustrates two of my favourite tips for speaking in public in less time than I can write this post! Stephanopoulos is the guy who worked with Bill Clinton before and throughout his entire first term and wrote
- [Communicating for dreamers - crafting messages to communicate new ideas](https://peterbotting.co.uk/communicating-dreamers-communicate-new-ideas/) - Last night I got petrol in my tank by being part of a discussion dinner co-hosted by Dr Pritpal Tamber and addressed by TEDMED speaker coach Denise Graveline. Denise asked what people wanted out of the evening. Themes included how to communicate new ideas and concepts, how to get a minority view across, how to
- [Corporate Messaging: All About Words](https://peterbotting.co.uk/corporate-messaging/) - Corporate messaging or corporate narrative. Whatever you call it, it's all about words. Words, words, words. They’re everywhere. Using the right words is crucial when it comes to most things in life. It's obvious when you think about it, but people and corporates sometimes forget that what they say, the words they use, the way
- [The Conference Speech and Winning Elections](https://peterbotting.co.uk/conference-speech-winning-elections/) - Ed Miliband's conference speech actually had an impact. Speeches are supposed to do that and they very seldom do. So I stand and salute. But will it help him win the next election? Let us pretend for a minute that our Pseudo-Dem, Nick Clegg, hadn't turned his pouty back on an actual electoral reform -
- [David Cameron Party Conference Speech 2013](https://peterbotting.co.uk/david-camerons-party-conference-speech-2013/) - So Conservative Party Conference, or #cpc13, is over. The high point of any party conference is the Leader's Speech. The Speech. Cameron's party conference speech was very good this year for a number of reasons. It spoke about people, it had humour - some of it freelance and unscripted, it had changes in tempo and
- [Should 12 Years a Slave win an Oscar?](https://peterbotting.co.uk/should-12-years-a-slave-win-an-oscar/) - Some stories are too important to go untold. Tonight is the 86th presentation of the Academy of Motion Picture Arts and Sciences awards, more commonly known as The Oscars. 12 Years a Slave (http://en.wikipedia.org/wiki/12_Years_a_Slave_(film)) has been nominated for 9 Oscars. I watched the film with a friend. The film upset us both - not just
- [What makes a Political Legacy](https://peterbotting.co.uk/political-legacy/) - I drove to a friend's funeral in the Midlands yesterday. I have been to a lot of funerals in my life - this was my first to a Labour politician's funeral. On the way I got a premonition of the size of Lord Bilston's funeral when I saw the street signs on the dual carriageway
- [Candidate selections 290 seats not yet selected.](https://peterbotting.co.uk/candidate-selections-290-seats-not-yet-selected/) - It looks like the next 8-9 months won't be much fun for anyone working in CCHQ candidates department. As far as I can make out, as of today's date, 290 constituencies still do not have a Conservative Parliamentary Candidate. I understand from a number of sources that no CSI seats will be selected until after
- [Political Book Awards](https://peterbotting.co.uk/political-book-awards/) - Last night I went to the Paddy Power Political Book Awards conceived and organised by @IainDale. Fun, busy, noisy, pacy, business-like and deliciously described here by Andrew Kennedy in a post appropriately titled "Are you important?", it was a fun evening and a great success. Inevitably, at an event when the world of books and publishing
- [Guest Post - Memories of Maggie](https://peterbotting.co.uk/guest-post-memories-of-maggie/) - (This is a guest post from by Alex Evelyn, President of Essex University Conservative Future) Yesterday, ‘Memories of Maggie’, was held by Essex CF in the Lords. The event was hosted by Baroness Jenkin of Kennington. Celebrating the life of Lady Thatcher and appreciating the transformation she made to Britain: Free markets, property owning democracy,
- [Merton Conservatives Campaign Video](https://peterbotting.co.uk/merton-conservatives-campaign-video/) - A great campaign video from Merton Conservatives outlining their manifesto pledges and entitled: "Unlocking Merton's Potential 2014" It is fun, snappy, tangible and specific. It speaks about real issues and uses short words - like normal people do. I like it. https://www.youtube.com/watch?v=cIQrEkUFJl0&feature=youtu.be You can visit their website here. http://www.mertonconservatives.org H/T Barry Macleod-Cullinane
- [The right to be forgotten in business](https://peterbotting.co.uk/right-forgotten-business/) - So you’ve got the new, big, shiny job. You have told your boss where to shove it, booked your last bit of remaining holiday, called in sick once when you weren't and sat back as you wait to start your new exciting job. Your new employers have said the job is yours, subject to references
- [Reshuffles are like political porn for Westminster geeks](https://peterbotting.co.uk/reshuffles-like-political-porn-westminster-geeks/) - So, after 4 years largely without change, the reshuffle finally happened. Reshuffles are like political porn for Westminster geeks - everything stops because no-one knows what tomorrow looks like. It is also bit like an awards ceremony for politicos like me. Who wins and who loses? Who is up and who is down? Are the
- [Coaching is the most rewarding job](https://peterbotting.co.uk/coaching-rewarding-job/) - Coaching is a brilliant job. I love it and I love the human interaction. But there is so much more to it. Helping people to develop, to grow, to overcome difficulties and conquer challenges makes my life a series of real, relevant and human challenges that need to be won. The buzz from helping somebody
- [How to make really really bad PowerPoint presentations.](https://peterbotting.co.uk/make-really-really-bad-powerpoint-presentations/) - I hate PowerPoint. Or more exactly I detest the over reliance of so many presenters on PowerPoint. People who use PowerPoint as a crutch, who start their presentation prep by opening their laptops rather than getting out pen and paper. We can't all afford to hire Nancy Duarte and her team but we don't have to
- [Business development - 6 Rainmaking secrets](https://peterbotting.co.uk/business-development-6-rainmaking-secrets/) - Rainmaking has nothing to do with changing the weather - it can stay this hot forever as far as I am concerned. It was the very first blogpost I wrote and I think it is still valid - although I no longer use a Blackberry as I have been a fully paid up member of
- [Need a coach? Forget the fancy communications titles. I am a coach.](https://peterbotting.co.uk/need-a-coach-i-am-a-coach/) - This is an edited version of a blogpost from 2012. I was reminded of this post the other day when Denise Graveline reminded me that behind all the jargon, behind all the blogposts, the training, the travel, the networking and the varied clients I have - I am only one thing. A coach. She is
- [Performance Coaching is best one to one and designed for those who hate losing.](https://peterbotting.co.uk/performance-coaching-best-one-one-designed-those-who-hate-losing/) - Group Coaching I used to do a lot of group coaching. I do very little now and when I do, I take another coach along to help make the coaching more effective. The groups I used to coach were typically groups of 12-15 from companies like Grace Chemicals, ThyssenKrupp, BASF and SAP. They were very
- [What to look for in a coach - lessons from a 6 year old](https://peterbotting.co.uk/what-look-for-in-a-coach-lessons-6-year-old/) - What to look for in a coach - lessons from a 6-year-old Yesterday didn't start well. I had overslept. It was an admin day. I had stuff to do and I was already behind when I woke up. Coaching was the last thing on my mind - to be honest, I am not even very
- [Real Authenticity is Raw, Potent and Compelling](https://peterbotting.co.uk/real-authenticity-raw-potent-compelling/) - Real authenticity is what all politicians yearn and strive for. It is what spin doctors go on about their clients needing and what commentators complain about politicians lacking. Being human is risky and dangerous. Because people judge you on the real, candid unspun you. Being yourself and being totally open makes you vulnerable to attack
- [Conservative Party Leadership Election - advice for Boris and his competitors.](https://peterbotting.co.uk/boris-conservative-party-leadership/) - Boris has come out of the closet. The one everyone knew he was in. He will almost certainly get a seat - I would definitely rejoin my old association Battle and Bexhill if he came here but he will probably get John Randall's London seat of Uxbridge and South Ruislip. So the Conservative Party leadership
- [5 Worst Political Campaign Ads](https://peterbotting.co.uk/5-worst-political-campaign-ads/) - American politics is a very different beast to British politics. Everything in the US political scene is bigger, brasher, louder. In campaigns money is thrown around like confetti and candidates attack each other personally and politically in a way that makes the UK Parliament look genteel and restrained. Then there are the political campaign ads.
- [Robin Williams. Captain, My Captain](https://peterbotting.co.uk/robin-williams-captain-captain/) - When I started out on my first actual salaried full time job I was broke. But I loved my job. I was in South Africa. I worked with a variety of impressive people and I drove shiny new BMWs and I was in my very early 20's. Being broke didn't matter - I was in
- [5 Best Political Campaign Ads](https://peterbotting.co.uk/5-best-political-campaign-ads/) - A previous post “5 Worst Political Campaign Ads” highlighted (some of) the worst political campaign ads American politics had to offer. But do not think that I am a negative and cynical spectator of the US political sport. For every whacky or ridiculous campaign ad there are dozens of dull and uninteresting ones. (it is
- [Keeping your speaking knives sharp: Executive Coaching for the seasoned speaker](https://peterbotting.co.uk/keeping-speaking-knives-sharp-coaching-seasoned-speaker/) - This is a guest blog from a friend and a client, speaker coach Denise Graveline - It was emotional for me to read. To say the least. Keeping your speaking knives sharp: Executive Coaching for the seasoned speaker When I shared the news with my clients and readers that I, a speaker coach, had hired
- [Best Man Speech](https://peterbotting.co.uk/best-mans-speech/) - Normally I craft words that other people speak or print. Recently, I have started speaking more frequently myself and a long time ago I was in the National Public Speaking Senior School finals and I have years of experience as a public speaking coach training other people to communicate, present and speak. But it is
- [American Politics](https://peterbotting.co.uk/american-politics/) - I am writing this post from Washington. Home of American Politics. Named after George Washington. President of the United States Number One. #1POTUS. This place reeks of politics - and that was just the drive here. Up until a few months ago, when I was doing a speaking gig in Aix-en-Provence and I met someone who
- [Why social media is rubbish for jazz](https://peterbotting.co.uk/social-media-is-bad-for-jazz/) - It was Sunday night. My first Sunday in Washington. The excitement and the stresses of the Wedding were over. And "the speech" was behind me. Time to enjoy. John Shosky invited me and Denise Graveline to Blues Alley in Georgetown. I didn't know what to expect really, but like Buster going for a walk in
- [American Presidents - A Speechwriter Tour](https://peterbotting.co.uk/american-presidents-speechwriter-tour/) - Yesterday I was up early. No credit to me. It was 9 in the UK and 4 in the US. But I still felt self righteous. I charged my camera, wrote a smug blog and chatted on Facebook with Sam - a brilliant and funny guy who is working for me during his university holiday.
- [Will Social Media Win the Scottish Referendum?](https://peterbotting.co.uk/social-media-win-the-scottish-referendum/) - Will social media win the Scottish referendum? Facebook says that there have been over 10 million comments, posts, likes and shares about Scottish independence in the month of August. The Yes campaign has nearly 300,000 Facebook likes and nearly 100,000 followers on Twitter. In comparison the No campaign is trailing behind with over 200,000 Facebook
- [Gordon Brown's speech saves the Union.](https://peterbotting.co.uk/praise-gordon-brown/) - I never thought I would write a blog post with this title. In fact I disagree with Gordon Brown on most things and when I heard that he was to be a part of the No campaign I groaned. However Gordon Brown's speech changed all of this. Yesterday, with passion reminiscent of William Wallace declaring
- [Scotland voted NO despite the No campaign, not because of it.](https://peterbotting.co.uk/scottish-referendum-campaign-outcome/) - I have just returned from nearly 3 weeks in Washington. It is a political geek's dream city with iconic everywhere! It was bizarre reading and listening and hearing about how Lincoln saved the Union while at home the Union of the United Kingdom seemed about to end. Now, the long road towards the Scottish referendum
- [Miliband's attempt at Storytelling falls flat.](https://peterbotting.co.uk/milibands-attempt-storytelling-falls-flat/) - Miliband's attempt at Storytelling falls flat. I am a firm believer in the power of storytelling. In a political speech a real-world story from the heart or personal experience, when delivered well, can have a huge impact. Storytelling can change the image of a politician from a suited Westminster type to a more relatable individual.
- [In Front Of The Camera](https://peterbotting.co.uk/in-front-of-the-camera/) - Monday was unusual. Even by the random standards of my life. It was film day. For me. I was going in front of the camera. Usually I prepare other people to go in front of the camera or on stage. I am the backroom guy - the guy in the green room giving advice, holding
- [How to be more persuasive in a pitch](https://peterbotting.co.uk/persuasive-pitch/) - Pitching to a group of people is not easy, being persuasive is even harder. Knowledge and belief in the product or service that you are offering only gets you so far, being able to persuade and win over an audience is essential. Here are some tips on how to be more persuasive in a pitch:
- [Conservative Party Conference - guest post by Danny Bowman](https://peterbotting.co.uk/conservative-party-conference-guest-post-danny-bowman/) - A Guest Post by Danny Bowman who is interning for Peter Botting. This week in Birmingham was my second Conservative Party conference and the last conference before the General Election in 2015. We arrived on the Saturday - Sam, myself and Peter. We joined the councillors and activists, the blue rinse brigade, the ambitious/naive/thirsty CF'ers,
- [Me and my Boss - by Danny Bowman](https://peterbotting.co.uk/boss-danny-bowman/) - Job hunting with a mental health issue is not easy. Either you don't even get an interview or the employer gets cold feet during the interview. Should you even say that you have had mental health issues? The dreams of anyone suffering from a mental health problem is to start living a fulfilling life. For
- [Conservative Party Conference - Boris and his Brick](https://peterbotting.co.uk/boris-and-his-brick/) - Boris and his Brick Boris Johnson's speech at Conservative Party Conference was the kind of speech we have all come to expect from Boris. Both Boris and his Brick were funny and energetic. He simultaneously attacked Miliband and poked fun at Cameron - perhaps the only mainstream Conservative politician who can get away with that unscathed.
- [Conservative Party Conference - Theresa May stays on point.](https://peterbotting.co.uk/theresa-may-stays-on-point/) - Theresa May stays on point. Theresa May's conference speech was remarkable. It was remarkable in comparison to all the other conference speeches as Conservative Party Conference. The most remarkable thing about the speech - Theresa May stays on point. This may sound strange but cast your mind back to all the other speeches. How many
- [Conservative Party Conference - Philip Hammond: Foreign Secretary but never party leader.](https://peterbotting.co.uk/philip-hammond-foreign-secretary-never-party-leader/) - Philip Hammond: Foreign Secretary but never party leader. Like a lot of conference speeches Philip Hammond's speech sounded more like a wannabe party leader than a cabinet member. To be fair to Hammond this is a difficult thing to avoid when discussing foreign affairs. A Foreign Secretary is required to discuss Britain's role in the
- [Conservative Party Conference - David Cameron speech: Unanimously approved.](https://peterbotting.co.uk/cpc2014-david-cameron-speech-unanimously-approved/) - The David Cameron speech was eagerly awaited by his critics. He disappointed them. David Cameron's speech was a speech of balance and political stability. It was not an aggressive table thump nor was it a dull and uninteresting lecture. Cameron's speech was not an unrelenting attack on Labour, nor was it an unimaginitive list of policy
- [Lessons on storytelling and campaigning from unlikely places - Dementia Friends](https://peterbotting.co.uk/lessons-storytelling-campaigning-unlikely-places-dementia-friends/) - A Guest Blog By Peter Botting staffer Sam Nolan. It was the first day at Conservative Party conference and there was little to do. The speeches had not yet started and the bar had yet to open. The conference centre had a hushed silence, a feeling of waiting for something to happen. So I found
- [Conservative Party Conference - Jeremy Hunt NHS](https://peterbotting.co.uk/conservative-party-conference-jeremy-hunt-nhs/) - Jeremy Hunt NHS. Jeremy Hunt walked out on the stage and looked and sounded a little like a wooden puppet when he started. He is in charge of a huge organisation that has huge emotional connections with the majority of the population. It also has a huge, powerful, educated and articulate union of Doctors who
- [Conservative Party Conference - Osborne and IDS](https://peterbotting.co.uk/conservative-party-conference-osborne-ids/) - George Osborne - His tough but fair speech Osborne's speech at the Conservative Party Conference was an expected one. He kept the rhetoric of not changing course, keeping to the current economic plan and letting the Conservatives finish their plan. In true Osborne fashion he did not try to rattle the cage or scaremonger. He lay
- [By-Election Aftermath](https://peterbotting.co.uk/by-election-aftermath/) - By-Election Aftermath So two by-elections have come and gone- and the media is full of the by-election aftermath. Both main parties have resolutely focused on each other and seemed to ignore any other party. This has been true all over the country in Blue-Yellow seats, Blue-Red seats, Red-Plaid seats, Red-Lib Dem seats and Red-SNP seats
- [Getting selected using storytelling - a 3 minute speech](https://peterbotting.co.uk/storytelling-3-minute-speech/) - The 3 Minute Speech I have been talking to lots of clients recently about 3 minute speeches. Selection speeches for clients wanting to become parliamentary candidates. The speeches used to be 10 minutes before the 2005 election. Before the 2010 election they were all dropped to 5 minutes. Most associations now ask for 3 minute
- [Daily Politics Appearance](https://peterbotting.co.uk/daily-politics-appearance/) - Last Friday I was contacted by the Daily Politics team who had read my blog posts on the 5 worst and 5 best US political adverts. They seemed to like what I had written and invited me on to the Daily politics show on Monday to talk about them. Sam and I arrived at the
- [The Guido Fawkes Awards](https://peterbotting.co.uk/guido-fawkes-awards/) - The Guido Fawkes Awards night was on Tuesday night and I was delighted to attend. I have lived in countries without a free and fearless press and I firmly believe that every country needs at least one Guido equivalent. Politicians should be scared of transparency. Transparency and accountability are good for democracy. I have been
- [100 days to GE2015 How Many Conservative Candidates have been Selected](https://peterbotting.co.uk/100days-ge2015-conservative-candidates-have-been-selected/) - Conservative Candidates have been selected in lots of seats - but not everywhere! Today is 100 days to the General Election. As many have said before, the next General Election will offer voters the biggest real directional choice between the Conservative and Labour parties for a generation, complicated by the decline of the Lib Dems
- [Keeping cool when technology lets you down](https://peterbotting.co.uk/keeping-cool-technology-lets/) - Technology is not a faithful friend - What do you do when technology lets you down Technology is the lazy presenter's crutch. Good presenters are able to survive and win even when technology goes AWOL. When I was A Conservative Party Association Chairman I attended a National Convention meeting of the great, the good and
- [Which campaign literature is the most effective? Part 1. The useful calendar](https://peterbotting.co.uk/campaign-literature-effective-part-1-useful-calendar/) - What makes good campaigning literature? So what is so great about this piece of campaign literature? 1. It is made of cardboard rather than flimsy paper so feels more valuable and will be chucked away less. Keith Vaz does a splendid version on glossy cardboard in a Toblerone-style shape 2. It has useful looking and
- [Debate Prep for the Leaders Debate](https://peterbotting.co.uk/debate-prep-for-the-leaders-debate/) - Leaders Debate At last the Great Debate or the Great Bore-a-thon is with us. Guy Bentley has a useful rundown in City AM on the format and the logistics for the night, who stands where, who speaks first etc. Debate Prep Debate prep and coaching is standard these days - avoiding the gift of the
- [Business stories are often about the people that run them](https://peterbotting.co.uk/business-stories-are-stories-about-people/) - Rudi had the energy and build of a scrum-half. He bounced into my office and thrust his hand out to shake mine. He had teeth and over the ear hair that advertisers dream of. But he wasn't smiling that day. He was a customer and he wasn't happy. By a strange quirk of fate, I
- [Boris backs Vote Leave](https://peterbotting.co.uk/boris-backs-vote-leave/) - London Mayor Boris Johnson joined Vote Leave and the OUT campaign today. Often foolishly written off as a blond airhead, this statement has depth and thought. I am not in a position to call anything or anybody intellectual - but this piece contains more intellect in the first paragraph than the all the US Republican
- [David Cameron Please Sir can I have some more](https://peterbotting.co.uk/david-cameron-please-sir-can-i-have-some-more/) - The EU Referendum is happening. Lots of spin and theatre went on before David Cameron finally got an agreement from the EU. He says its a good deal for Britain. Martin Schulz, President of the European Parliament, says it doesn't matter anyway. David Cameron then gave two speeches. I have been a fan and a supporter
- [Conviction politician Gove puts country ahead of his leader](https://peterbotting.co.uk/conviction-politician-gove-puts-country-ahead-of-his-leader/) - He did it. He actually did it. Deputy Editor of The Times. Friend, ally and Lieutenant to David Cameron on so many issues. Reforming Minister within a Cameron government. And, stealing shamelessly from Andrew Neil, he has decided to go out on a limb and put his country first. When I work with aspirant MPs
- [Mixed Messages Screw Up Your Story](https://peterbotting.co.uk/mixed-messages-screw-up-your-story/) - Mixed Messages Ruin Good Stories. I had a friend at university who would lose his tiny temper halfway through a film because the film has shown a different plane landing to the one that had taken off earlier in the film. We all thought he was just being ridiculous and annoying - as well as
- [My Work for the No2AV Referendum](https://peterbotting.co.uk/work-no2av-referendum/) - NO2AV Referendum – 2011 saw the first UK wide referendum since 1975. While nominally Communications Director, my de facto role in the referendum campaign very soon became cross-party parliamentary liaison. I conducted the negotiations to bring the Labour Party on board the official NO campaign. Labour and the Conservative Party are tribal opposites and working
- [My Top 5 @CityAM Storytelling Articles](https://peterbotting.co.uk/my-top-5-cityam-storytelling-articles/) - I write a ‘semi’ regular article for City A.M. covering corporate storytelling and personal development from all angles. From speeches, to personal branding, to job interviews and more. Here are my top 5 most popular CityAM articles Ranked by total views: Public speaking: How to review your own speech How to give a good speech
- [Quick Tips: 6 Steps to Conquer Your Fear of Public Speaking](https://peterbotting.co.uk/public-speaking-fear/) - For many people, public speaking is not easy. For some people, it is simply terrifying. Speaking in front a large crowd, particularly of your peers, has been likened to the trauma of buying a house, going through a divorce or going to the dentist. Of course, it is far worse when your career depends on
- [5 Tips for giving a great speech: a cheat's guide](https://peterbotting.co.uk/5-tips-giving-great-speech-cheats-guide/) - So, you meant to spend more time researching, you really wanted to get coaching, you intended to get input from friend or colleagues. But you didn't. And now you are in trouble. The speech you have to give is this weekend, tomorrow, this evening or, worst case, in 10 minutes time! 5 quick cheat tips
- [Rainmaking: How to Build Client Relationships](https://peterbotting.co.uk/building-rainmaking-relationships-6-secrets/) - Rainmaking lawyers become partners if they are good finders and minders. If you're looking to boost your ranking as your organisations best rainmaker, here are 6 quick ways to help you build better rainmaking relationships. Identify The Clients Pain The easiest way to get what you want (i.e. a client's money and being known as
- [How to give a compelling speech and not just make noise.](https://peterbotting.co.uk/how-to-give-a-compelling-speech-and-not-just-make-noise/) - Compelling Speeches Make Points and Get Results. They compel. Prepare, Practice and then Practice the speech some more. Some "experts" say that you should spend 20, 30 or 40 times as much time preparing and practicing your speech, as you spend delivering it. Of course, the more important the speech is, the more time you
- [5 Public Speaking Mistakes](https://peterbotting.co.uk/5-public-speaking-mistakes/) - 1. The expert will listen to me because I’m an expert Be entertaining, informative and keep them from falling asleep. They should leave with a ‘takeaway’ they have learnt - and remembered - from listening to you. Public speaking is about transferring information that people later remember. If you don't do that you have failed.
- [Conservative Parliamentary Candidate Selections](https://peterbotting.co.uk/conservative-parliamentary-candidate-selections/) - Things have got tougher than ever. The paper sift now reduces applicants (often in their hundreds) down to 10 - and sometimes less. I have some clients who are now ministers or higher who only made the paper sift because under the old system it was paper sift down to 20, selection panel down to
- [PLC Clients – Corporate Narratives](https://peterbotting.co.uk/plc-clients-corporate-narratives/)
- [Leadership: Handling Fear in a Downturn, Post-Brexit...or Any Other Time!](https://peterbotting.co.uk/leadership-fear-in-a-downturn-or-anytime-really/) - Leadership: Handling Fear in a Downturn, Post-Brexit...or Any Other Time! When things get rocky in the corporate world, investment decisions get put on hold, budgets get slashed, marketing stops and decisions don't get made. Clients can begin to penny-pinch, and prospects you've worked hard to get lined up get cold feet. Your revenue funnel melts
- [Describe What You Do in 3 Words...](https://peterbotting.co.uk/can-you-say-what-you-do-in-3-words-or-even-10/) - Twitter has made people reconsider lengthy, rambling, navel-gazing essays. Sometimes brevity works, sometimes it merely confuses. Can you do brevity? Can you describe what you do? I am not talking about your mission statement or strapline (Apple doesn't seem to need one), rather a core description of what you, your product or service, your organisation
- [Public Speaking: The Easiest Way to Own the Stage](https://peterbotting.co.uk/an-example-of-how-to-own-the-stage/) - An Example of How to Own the Stage! [slideshare id=169386145&doc=copyofhowtoreviewimproveyourownspeech-190905194705] This is a phenomenal lesson on how to own the stage. Fear and nervousness are felt by an audience. Confidence, belief and competence equally so! If you believe, in all honesty, that your product or service is good for your client - you are on
- [Your Speech Content: What Would Hemingway Say?](https://peterbotting.co.uk/what-would-hemingway-say/) - What would Hemingway say about the words you've chosen to include in your speech? I love words, what they can do, how they sound and where they come from. As former Reagan speechwriter, John Shosky says: Words are dangerous. And I earn my living from words. And I got an A for A Level English
- [Speaking in Public: How to Review & Improve Your Own Speech](https://peterbotting.co.uk/review-speech/) - [slideshare id=169378139&doc=howtoreviewimproveyourownspeech-190905191527w=500] Chances are you will always be your harshest critic. However what is important when you review your own speech is turning your criticism into constructive criticism. Reviewing your own speech should be a helpful exercise which allows you to improve yourself, not an exercise in self-loathing. Hopefully, you will be lucky enough to
- [Storytelling - What I believe](https://peterbotting.co.uk/storytelling-what-i-believe/) - I believe that most people and organisations undersell themselves. I believe that every business could sell more, every political party and politician could win more votes and every person could aim at - and get - a better job and earn more money. I am a storytelling and speaker coach and have helped businesses and
- [Storytelling Coaching: Why You Need a Storytelling Coach](https://peterbotting.co.uk/storytelling-coaching-needed/) - Loading… [tcb-script] (function (w, d, s, o, f, js, fjs) { w[‘BuildBubbles-Audio-Player’] = o; w[o] = w[o] || function () { (w[o].q = w[o].q || []).push(arguments) }; js = d.createElement(s), fjs = d.getElementsByTagName(s)[0]; js.id = o; js.src = f; js.async = 1; fjs.parentNode.insertBefore(js, fjs); }(window, document, ‘script’, ‘w1’, ‘https://vasinl124.github.io/buildbubbles-audio-player-widget/build/widget.js’)); w1(‘init’, { targetElementId: ‘root’ }); w1(‘episodeid’,
- [Picking the best speaker coach for the job: What makes a good coach?](https://peterbotting.co.uk/picking-speaker-coach/) - Picking the best speaker coach for the job: What makes a good coach? So, storytime… Let’s imagine you're at work, staring at the screen as usual - and you notice you’ve been straining your eyes more and more to see clearly recently. But you carry on squinting and put it to the back of your
- [Why Elon Musk Doesn't Need a Public Speaking Coach](https://peterbotting.co.uk/public-speaker-elon-musk/) - Loading... Why Elon Musk is a properly good public speaker, how he probably doesn’t even know it, and what you can learn from him. Elon Musk, the real-life Tony Stark, and Billionaire owner of Tesla Motors and SpaceX. If you’ve ever watched any of his speeches it would be easy to say on the surface
- [15 Lesser-Known Quotes to Spice up Your Storytelling](https://peterbotting.co.uk/15-quotes-storytelling/) - Need an injection of inspiration to get your storytelling juices flowing? When it comes to public speakers at almost any level, you’ll often hear them shoehorning in a famous quote or two. They’ve become commonplace, but should you use them? The short answer is - sometimes. Don’t just use them for the sake of using
- [Storytelling - the Condensed Story of Nike](https://peterbotting.co.uk/storytelling-the-condensed-story-of-nike/) - In a previous post, I touched on why stories and storytelling is so important for the long term future of many businesses and individuals. Having an easy to understand, believable and interesting story which survives the test of time is worth a fortune for so many brands. Your ability to get any message across to
- [4 Questions all public speakers must answer before opening their mouths](https://peterbotting.co.uk/public-speaker-questions/) - 4 Questions all public speakers must answer before opening their mouths There’s nothing a wannabe politician likes more than hearing the sound of their own voice, throwing around cliches and talking about ‘giving back’. Same goes for bad sales reps, showering an unqualified prospect in a pitch with long lists of irrelevant (to them) product
- [Do you really deserve to be an MP?](https://peterbotting.co.uk/do-you-really-deserve-to-be-an-mp/) - Do you really deserve to be an MP? Some months ago I wrote with a certain level of schadenfreude on Facebook about those who had become Conservative Party Association Chairman anticipating a comfortable easy life sipping regular cosy sherry with their MP and discussing affairs of state. All with the possibility of getting an MBE
- [Churchill and His Fear of Public Speaking](https://peterbotting.co.uk/churchill-and-his-fear-of-public-speaking/) - Churchill and His Fear of Public Speaking Everyone has suffered from the fear, the knots in the belly, the sweats and the shakes before standing up and speaking in public. It has been estimated (somewhere, I’m sure!) that 75% of all people experience some degree of anxiety/nervousness when it comes to public speaking. (Maybe the
- ["The best speech I ever gave in my life"](https://peterbotting.co.uk/the-best-speech-i-ever-gave-in-my-life/) - I love hearing from clients, especially when they've followed my advice, put in the work - and reaped their deserved reward. This was a message from a client who founded a charity, I was able to work with her to change how she spoke, and what she spoke about - with positive results. Peter, I
- [Rewriting a Country: Boris Speaks to the Nation](https://peterbotting.co.uk/rewriting-a-country/) - Boris is speaking to the nation tonight. And the world. It’s as big as speech as any other. Unique in function and audience. Broader in audience than any State of the Union address. More listened to globally than any address to the United Nations. More complicated in purpose and audience than any other. The Challenge
- [Bad Meetings Steal Time: 3 Lessons from Jeff Bezos](https://peterbotting.co.uk/bad-meetings-steal-time/) - A long time ago I was a Non-Executive Director (NED) of my local Primary Care Trust (PCT). PCT’s were part of the NHS that commissioned services for the local community. I learnt two very strange things about the NHS. The Language First, the language. Lawyers would be jealous if they knew how opaque the NHS
- [Storytelling – The Taxi Driver’s story](https://peterbotting.co.uk/storytelling-the-taxi-drivers-story/) - Storytelling I talk a lot about the power of storytelling. Sometimes it is just better to enjoy one. If you have a great story that you think needs retelling like the one below – please email it to me. A Taxi Driver’s Story I arrived at the address and honked the horn. After waiting a
- [How to give a great speech. The most important speechwriting tip ever](https://peterbotting.co.uk/important-speechwriting-tip/) - How to give a great speech. The most important speechwriting tip ever This is the single most important speechwriting tip ever. There are many tips and tricks to delivering a good speech. But this is the most important secret to writing and delivering good or even great speeches and it is the one thing that
- [5 Pitching Lessons from Politics](https://peterbotting.co.uk/pitching-lessons-politics/) - 5 Pitching Lessons from Politics Being interviewed live on radio or TV is as scary as pitching for big bucks. And whether you're a politician selling a manifesto policy or a startup pitching for venture capital cash - the potential impact on your life can be equally seismic - shifting the earth under your feet
- [Denise Graveline. My Friend and Coach](https://peterbotting.co.uk/denise-graveline-my-friend-and-coach/)
- [How Technology Has Changed Public Speaking - by Denise Graveline](https://peterbotting.co.uk/how-technology-has-changed-public-speaking-by-denise-graveline/) - How Technology Has Changed Public Speaking - by Denise Graveline (This article was written in 2013 by Denise Graveline for Toastmaster - the in-house magazine for Toastmasters around the world). Typically, it’s stood the test of time well. I won’t add any commentary to the content…. it doesn’t need any help and is still worth
- [Chat with Jag Singh, MD Techstars Berlin](https://peterbotting.co.uk/chat-with-jag-singh-md-techstars-berlin/) - Peter Botting chats with Jag Singh, Europe's most active angel investor, and current Managing Director of Techstars Berlin on all things startup.
- [Which visual aid is best when public speaking?](https://peterbotting.co.uk/visual-aid-best-public-speaking/) - Loading… [tcb-script] (function (w, d, s, o, f, js, fjs) { w[‘BuildBubbles-Audio-Player’] = o; w[o] = w[o] || function () { (w[o].q = w[o].q || []).push(arguments) }; js = d.createElement(s), fjs = d.getElementsByTagName(s)[0]; js.id = o; js.src = f; js.async = 1; fjs.parentNode.insertBefore(js, fjs); }(window, document, ‘script’, ‘w1’, ‘https://vasinl124.github.io/buildbubbles-audio-player-widget/build/widget.js’)); w1(‘init’, { targetElementId: ‘root’ }); w1(‘episodeid’,
- [The ONLY Essential Elements of a Memorable Story](https://peterbotting.co.uk/the-only-essential-elements-of-a-memorable-story/) - Loading… [tcb-script] (function (w, d, s, o, f, js, fjs) { w[‘BuildBubbles-Audio-Player’] = o; w[o] = w[o] || function () { (w[o].q = w[o].q || []).push(arguments) }; js = d.createElement(s), fjs = d.getElementsByTagName(s)[0]; js.id = o; js.src = f; js.async = 1; fjs.parentNode.insertBefore(js, fjs); }(window, document, ‘script’, ‘w1’, ‘https://vasinl124.github.io/buildbubbles-audio-player-widget/build/widget.js’)); w1(‘init’, { targetElementId: ‘root’ }); w1(‘episodeid’,
- [COVID: Virtual Coaching Notice](https://peterbotting.co.uk/covid-virtual-coaching-notice/) - Virtual coaching has been a part of what I do for years. Initially, I would coach people online or on the telephone who I had already coached face to face - it was an add-on. It really then became “a thing” about four years ago with a storytelling and Speaker Coaching client in the United
- [Sparing a thought for our startups](https://peterbotting.co.uk/sparing-a-thought-for-our-startups/) - Startups are part of the Post COVID economic recovery but getting their next round of capital could be more complicated now - even from existing investors. Many investors are quietly pushing the pause button - despite what they say publicly. Some people on furlough are using their newfound free time to work through and launch
- [Virtual Toastmasters Speech: Leadership Comms Post-COVID](https://peterbotting.co.uk/virtual-toastmasters-speech-leadership-comms-post-covid/) - What will the new normal look like for leaders Post COVID? Will working from home be standard? Should it be standard? What does WFH mean for leaders and how they communicate? Are there any opportunities? The new normal might mean a different way of working and communicating – but there is also an opportunity for
- [Working From Home - post-COVID](https://peterbotting.co.uk/working-from-home-post-covid/) - Do companies have a desk/employee ratio? If so - it may be set to drop as part of #thenewnormal for many businesses post-COVID. Clients are subletting some of their prime London office space. Partners at a global law firm I know were already debating ditching some of their ego London office floors in March -
- [Speaker Coaching: Persuasive Words for Your Speeches](https://peterbotting.co.uk/speaker-coaching-persuasive-words-for-your-speeches/) - From the second we were born and our first indignant, demanding cry, long before we begin to talk as a toddler, we use words to get what we want. We’re programmed to do it. It’s natural. It’s what words are for. Persuading others to get what we want. As we get older and our audiences
- [Being in the zone – working with David Cameron, the then UK Prime Minister](https://peterbotting.co.uk/speeches-david-cameron-prime-minister/) - Late in the AV Referendum campaign, UK Prime Minister David Cameron gave a speech at RUSI for No2AV. The national referendum, the first for decades, was Nick Clegg’s price for the Lib Dem/Conservative coalition government. It could be argued that DC was keener on the long term success and survival of the coalition government than No
- [Anti-Slavery Day 18th October](https://peterbotting.co.uk/anti-slavery-day-18th-october/) - Today marks a special history date for me. Ten years ago I played a bit-part in marking 18th October as the official Anti-Slavery Day here in the UK. Working alongside some incredible people Anneliese Pask (now Smith) and Tamlin Vickers and led by the incredible, energetic, infuriating and very stubborn Anthony Steen, without whom this
- [Why Hire A Speaker Coach?](https://peterbotting.co.uk/why-hire-a-speaker-coach/)
- [CCHQ invites successful former candidates to a Re-List Assessment Centre. What does this mean for PABs?](https://peterbotting.co.uk/cchq-invites-successful-former-candidates/) - Former candidates who have reapplied to be on the Candidates List – and whose application has been successful – have been invited to book a Re-List Assessment Centre by logging into a portal where they can also upload a headshot onto their profile. This all sounds very swish and automated – kudos to the welcome new regime
- [Behind a United Nations Speech](https://peterbotting.co.uk/behind-a-united-nations-speech/) - Who gives a United Nations Speech? What is the United Nations? What happens at the U.N.G.A? The 78th United Nations General Assembly will take place from September to December of this year. You may be asking yourself, what is the UN, and why does the UN meet? What is the United Nations? The UN was

## Pages

- [Narrative and Risk Advisory. Peter Botting StoryPower®️2026](https://peterbotting.co.uk/) - Narrative and Risk Advisory for senior leaders in business and politics. London-based, operates globally. Narrative, Risk, and Delivery. TEDMED, SXSW.
- [How To Raise Capital for a Startup: Storytelling Coaching](https://peterbotting.co.uk/executive-coaching/startup-coaching/) - Storytelling for Startups Helping (scaling only, post-MVP) startup founders fundraise & recruit A-grade talent. If you cannot tell your story concisely, clearly and compellingly… good luck. Investors, talent, and customers need to believe in you and your story. They have to imagine their future. With you. Storytelling is your job. How to get funding for
- [Political Clients - How to Win a Political Campaign](https://peterbotting.co.uk/political-clients-political-campaigns-political-campaigning/) - Winning Elections and Selections Winning campaigns is hard. Money and manpower are always limited. Using your limited resources well and making sure every day, every penny and every word count is key to winning elections and political campaigns. Winning elections is all about Maths and Words. I help win elections and campaigns. And I hate
- [Political Coaching](https://peterbotting.co.uk/executive-coaching/political-coaching/) - Do you want to change laws or policies? Storytelling and Speaker coaching for aspiring and encumbent politicians. Stop complaining and do it better.
- [The MessageCraft® Storytelling Process](https://peterbotting.co.uk/about/message-craft-process/) - This proven MessageCraft® Leadership Narrative Framework can help you solve the communication problem you just searched for.
- [Contact Peter Botting](https://peterbotting.co.uk/contact-2/) - Ready to change your world… with words? Contact Me and Get Started To save time and cut tedious email and voicemail ping-pong, you can schedule a time directly in my diary. Then we can “stop talking about talking and start talking”. (This line went into a Prime Minister’s peace speech I wrote that was delivered
- [Peter Who??? How I Help the C-Suite](https://peterbotting.co.uk/about/) - Who the hell is Storytelling and Speaker Coach Peter Botting? Read about 6X TEDMED Speaker CoachPeter Botting's coaching and real world business experience.
- [Talk Like TED](https://peterbotting.co.uk/speaker-coaching/talk-like-ted/) - Talk Like TED To earn the right to speak on the red dot, the red circular carpet of TED or TEDMED, you need an “idea worth spreading” and be good at telling the stories that illustrate and transmit that idea. What you say is important, but so is how you say it. TED talks
- [CEO Speaker Coaching](https://peterbotting.co.uk/ceo-speaker-coaching/) - Speaker Coach for Leaders = Film Director for Actors. Does your delivery match your message? Demanding, discreet preparation delivers impact. TEDMED Coach.
- [Results](https://peterbotting.co.uk/results/) - References & Testimonials I have helped business leaders adjust to new and expanded responsibilities, persuade people, land new clients, navigate choppy waters, and implement change in large organisations. While they typically want to improve or disrupt industries, or change the direction and pace of their own organisation – they always need to persuade, engage and
- [Do You need Coaching?](https://peterbotting.co.uk/about/do-you-need-coaching/) - Why Leadership Communication Fails Do these leadership challenges apply to you? Are you facing challenges in effectively communicating your ideas or vision to others? Do you lack confidence speaking in public or in high-stakes meetings? Are you looking to improve your leadership presence or executive presence? Are your conversations and presentations engaging, or do you
- [Frequently Asked Questions](https://peterbotting.co.uk/about/faqs/) - Frequently Asked Questions Get quick, honest answers to the questions people ask Peter most – about storytelling, speaker coaching, leadership, and how he helps clients communicate with clarity, impact, and confidence. FAQs Whether you’re preparing for a high-stakes moment or building long-term communication skills, these FAQs explain how Peter works, what he focuses on, and
- [Communications Consigliere](https://peterbotting.co.uk/executive-coaching/leadership-consigliere/) - If everyone were on your side, leading would be easy… Communications Consigliere Your success depends on your ability to persuade Chief Storytelling Officer 365/365 Communications Consigliere YOU are the Chief Storytelling Officer. Whatever your title. Are you moving forwards or backwards? Is your organisation? Forwards or backwards? These are the only options. Who was the
- [Storytelling Message Development](https://peterbotting.co.uk/storytelling-message-development/) - Storytelling Coaching. What you say matters: the words you use, how you combine them and the stories you tell.
- [Proven Communication Coaching for Senior Leaders and Executives](https://peterbotting.co.uk/executive-coaching/) - If leadership was easy, anyone could do it. Executive Coaching elevates leaders. Executive Coaching You are being watched. Your words and actions matter. Intent and Purpose in what you do, say and how you say it. Becoming, Succeeding, and Staying as a Leader A Narrative and Risk Advisor is a trusted
- [Speechwriting for The Prime Minister of Sri Lanka Case Study](https://peterbotting.co.uk/pm-speechwriting/) - Speechwriting for The Prime Minister of Sri Lanka Case Study - An Address to the United Nations I spent ten days polishing and streamlining the Prime Minister of Sri Lanka's speech to the United Nations in 2003 and working on the delivery. On his return to Sri Lanka, the Prime Minister took over 8 hours
- [Peter Botting: Featured In Leading Media & Industry Publications](https://peterbotting.co.uk/as-featured-in/) - Media Appearances If you're looking for an interesting guest on topics ranging from politics and campaigning to people management, corporate leadership, or job interviews for your podcast, blog, radio or TV show, find below a list of recent media appearances across publications, including the BBC, The Times, Telegraph etc. To discuss possible collaborations, contact me directly
- [Peter Botting | Publications on Storytelling, Leadership & Creativity](https://peterbotting.co.uk/books/) - Filtered Out: How To Avoid Being Filtered Out And Make It Through The Interview Process Getting a job can resemble winning the Grand National – you have to get over every jump, pass every obstacle. The interview process is becoming longer and more demanding. 5 stage processes are common, and people are filtered out at
- [C-Suite Coaching](https://peterbotting.co.uk/executive-coaching/c-suite-coaching/) - Storytelling AND Speaker Coaching for Leaders Imagine a “mere” non-cumulative 2% shift in ONE of your key numbers…. Storytelling can do that and more. Improving and deploying your storytelling skills is the smartest, most strategic and success-triggering investment of time and money you can make as a leader. Storytelling has the best ROI on earth.
- [Media](https://peterbotting.co.uk/about/media/) - Media: Featured Across Leading Platforms From national newspapers to the BBC and beyond, Peter’s perspective on public speaking and leadership has reached audiences across TV, radio, podcasts, and online media. In the Media As a speaker coach trusted by leaders, politicians, and professionals alike, Peter Botting has been featured across leading news outlets, radio, podcasts,
- [Leadership Coaching](https://peterbotting.co.uk/executive-coaching/leadership-coaching/) - Storytelling AND Speaker Coaching for Emerging Leaders You are on your way up. You have worked hard to get where you are. But towards the top of the pyramid, the competition gets even tougher. High stakes + high rewards = harsh competition. How high can you get? Are you at your ceiling? Deploying storytelling is
- [Discretion & Your Privacy](https://peterbotting.co.uk/contact-2/discrete-coaching/) - Robust Honesty & Discretion Discrete Coaching Discrete coaching is what you should expect from any coach. Your story should not be used to sell books or provide content for speeches. Unless you explicitly give permission. A client's rights to anonymity and discretion are absolutely respected and many clients understandably prefer I remain anonymous - especially
- [Personal Branding. Good for Your Job.](https://peterbotting.co.uk/storytelling-services/personal-branding-good-for-you-good-for-your-job/) - Personal branding is how we market ourselves. Personal branding is a new word for an old truth. Perceptions are reality. And often almost instant. How we are perceived by others does impact on how they treat us, how well we are paid and can limit or unleash careers. Individuals do not have logos, brands and
- [Intensive Interview Preparation](https://peterbotting.co.uk/storytelling-services/intensive-interview-preparation/) - Intensive Interview Preparation Make Your Interview Count – prepare for it! Interview preparation was standard in 2020 when I first wrote this – it’s even more commonplace today in 2023. Remote interviewing, COVID and the rise and fall of some industries and small businesses during that time, tech layoffs and redundancies, banks collapsing, and a
- [Presentation Coaching](https://peterbotting.co.uk/storytelling-services/presentation-coaching/) - Presentation coaching clarifies what you are trying to achieve Presentations have 2 possible functions. They exist either to inform/educate or to convince/persuade/seduce. Presentation coaching has significant differences from Pitch coaching because of pitching and presenting are two different things. I describe persuasion presentations as "Pitching" and cover them in more detail here. They sometimes overlap - but not
- [Political Campaigning and Strategy - How To Campaign & Win Elections](https://peterbotting.co.uk/storytelling-services/political-campaigning-strategy-win-elections-how-to-campaign/) - Political Campaigning and Strategy - Getting Selected & Getting Elected - Winning Elections and Campaigns How to become a Conservative MP. How to win parliamentary selections. How to win elections. And how to win the next election and the next. There is so much to say here. And so much to do. The campaign. The electorate. The
- [Personal Career Development](https://peterbotting.co.uk/storytelling-services/personal-career-development/) - Personal Career Development is your responsibility Speechwriting Presentation Coaching Intensive Interview Preparation Career development is an investment in you. Surely it is the most obvious investment to make - way above a new kitchen or bathroom. Usually costing a lot less too! Personal branding, personal presentation, interview training, media training - all these things are highly
- [Corporate Storytelling Services - It's a Storytelling Business](https://peterbotting.co.uk/storytelling-services/storytelling-business/) - Corporate Services - Storytelling Business Business leaders are different. They are storytellers and dreamers and visionaries. They understand branding and image and reputation. They understand the power of storytelling for business. They are in the storytelling business. Fred Smith, CEO of FedEx, said that something along the lines of a companies reputation and its brand
- [Keynote Speaking for Events: What’s Your Why?](https://peterbotting.co.uk/storytelling-services/keynote-speaking/) - Keynote Speaking for Events Storytelling Speaker & WorkshopsMy focus in my coaching and speaking is to help you and your team understand your why. And to understand and start to develop and tell your and their own stories, about YOUR why. And ultimately to turn jobs into careers, staff into believers. To have a common
- [Campaign against Human Trafficking – Campaigning in the UK and Europe](https://peterbotting.co.uk/campaign-against-human-trafficking/) - The Campaign against Human Trafficking Campaigning in the UK and Europe In Summer 2009 I was asked to help Anthony Steen MP and his under-pressure team to maximise the work he was doing for the fight against Human Trafficking. Anthony was the driving force, Founder and Chairman of the All-Party Parliamentary Group against Human Trafficking -
- [Storytelling Workshops](https://peterbotting.co.uk/storytelling-coaching-for-events/storytelling-workshops/) - Storytelling Workshops Stories, brand and reputation are all “BigBossJobs” – responsibility of the CEO, but the CEO can’t be the only storyteller. Each individual in a business has a story about why they joined the company, why they stayed, what the company does. Those stories are real, believable and personal. (If they are good) –
- [Get What You Want With The MessageCraft® Process](https://peterbotting.co.uk/messagecraft-communications-strategy-message-craft-process/) - Most messages are just noise. The effectiveness of a message is easy to define and measure. You win the pitch; you get the sale; you get selected, elected or promoted; you win the election. Or you don't. Your campaign succeeds and your ideas are adopted. Or they are not. Simple really. I have used MessageCraft® principles to
- [About Peter Botting](https://peterbotting.co.uk/about-peter/) - About Peter Botting Six time TEDMED speaker coach & corporate_____ I believe that most people and organisations undersell themselves. I believe that every business could sell more, every political party and politician could win more votes and everyone could aim at (and get!) a better job and earn more money.A London based Strategy, Storytelling and
- [Video Tag](https://peterbotting.co.uk/video-tag/)
- [Whoops, this is embarrassing!](https://peterbotting.co.uk/404-whoops/)
- [What other people say...](https://peterbotting.co.uk/what-other-people-say/) - Peter Botting - what other people say "3rd week running and not ONE letter to the papers!! Unbelievable!! Genius strategy!!" An MP who came to me with a potential bad news story. "...truly transformational...the improvement is mind-blowing..." A well known Conservative MP who is also in great demand as a speaker. "Ignore the boring
- [Courses and Fees](https://peterbotting.co.uk/storytelling-services/courses-and-fees/) - Diagnosis first, then the prescription. Price is relative. Value added is variable. Outcomes are measurable. Return on Investment is everything. A “cheap” rate is expensive if it doesn’t deliver the goods. A higher rate is cheap, and a bargain, if it delivers and does it properly. ROI is everything. So before you ask what my
- [Search Videos](https://peterbotting.co.uk/search-videos/)
- [Executive Coaching and Personal Branding](https://peterbotting.co.uk/storytelling-services/executive-coaching-and-personal-branding/) - Executive Coaching and Personal Branding We all buy products or services from organisations that spend millions of pounds creating and protecting their brands. Some of us work for these organisations. We all are aware of this. But we very seldom take the time to consider our own personal brand. We may worry about how other
- [User Videos](https://peterbotting.co.uk/user-videos/)
- [Corporate Speaker Coaching](https://peterbotting.co.uk/corporate-speaker-coaching/) - Does your team need corporate speaker coaching? The success of your business and your brand is down to how well you tell your story. For it to stand out amongst a sea of bland corporate-speak, your story needs to be memorable, relevant to your audience and it must encourage them to take action, to invest,
- [Terms and Conditions](https://peterbotting.co.uk/contact-2/terms-and-conditions/) - General Peter Botting Limited is a limited company, Registered in England, Number 4370595. Registered Address is: 23 St Leonards Road, Bexhill-on-Sea, East Sussex, TN40 1HH. VAT number is 900 6476 43. Postal address is: 23 St Leonards Road, Bexhill-on-Sea, East Sussex, TN40 1HH. Contact Numbers: +44 1424 733 000 Website disclaimer This disclaimer governs your use
- [Winning Elections & Campaigns](https://peterbotting.co.uk/executive-coaching/political-coaching_old/elections-campaigns/) - Winning Elections & Campaigns Politics matters. Politics is about policies, and policies affect people. Whether you are rich or poor, retired or starting a career, working as a civil servant or running a business that is helping to finance the economy – politics matters to you. Democracy isn’t perfect, but it’s always better than being
- [References From Happy Clients](https://peterbotting.co.uk/references/) - Get in touch. Maybe I can help you? Mobile: + 44 777 550 4299 Office: + 44 1424 733 000 Email: info@peterbotting.com -------------------------------
- [Paxman-Proof and Paper-Free](https://peterbotting.co.uk/paxman-proof-and-paper-free/) - Paxman-Proof and Paper-Free Telling stories is different from reading from a script. And being able to answer questions about the story is often far more important than the story itself. Being able to speak without notes and with passion and fluency will set you apart. It is generally expected. It is very seldom delivered. I
- [How to Talk Like Ted Articles](https://peterbotting.co.uk/storytelling-blog/talk-like-ted/) - Helping you Talk Like Ted A collection of my favourite talks and tips from the famous TED Talk series. TED Talk: Build and Broaden your story bank TED Talk: Build and Broaden your story bank Rebecca Adamson TEDMED: Quiet voices being eloquent advocates Rebecca Adamson TEDMED: Quiet voices being eloquent advocates Storytelling and Public Speaking
- [Player Embed](https://peterbotting.co.uk/player-embed/)
- [...Good Enough, Seldom Is...](https://peterbotting.co.uk/good-enough-seldom-is/) - ..."Good Enough" Seldom Is... This is a provocative strapline. An aspirational line. Often an annoying strapline. I know it annoys me. And it annoys some of my clients. It niggles. It urges you on. To be better. To perform better. To be more professional. More effective. To get a better result. Even a slightly better
- [PLC Clients – Corporate Narratives – Successful Businesses Tell Their Stories Well](https://peterbotting.co.uk/coaching-testimonials/plc-clients/) - Corporate Narrative – from Presentation Training to M & A Preparation ​PLC Clients – Corporate Narratives – Successful Businesses Tell Their Stories Well A compelling and plausible Corporate Narrative is an essential part of corporate branding. I have helped owners, senior managers and Board directors, in a range of companies in the UK, Europe and the
- [Communications Strategy is Everything](https://peterbotting.co.uk/storytelling-services/strategy-is-everything-communications-strategy-foundation-campaign/) - Actions without strategy are just noise. A communications strategy is the navigational campaigning equivalent of a lighthouse and a map rolled in one. The strategy is the campaigning SatNav. And it should be part of any campaign, business or political, from day one. Tactical work (identifying, articulating, crafting, honing, delivering your stories) are mere tweaks
- [Proposals, Pitches, Beauty Parades](https://peterbotting.co.uk/storytelling-services/proposals-pitches-beauty-parades/) - M & A Beauty Parades - Proposals Pitches Beauty Parades When a prospective management team has to face the real life Dragon's Den of Trade or Private Equity buyers they only get one chance. They need to present well as a team and be confident under sustained questioning. This beauty parade and how their proposals
- [Politics Testimonials](https://peterbotting.co.uk/executive-coaching/political-coaching_old/testimonials/) - Political & Campaign Testimonials Politics matters. The next 20 years will be volatile and fast moving. Geo-political uncertainty means that things that were givens may no longer be givens. Or even be. AI, automation, robots and other factors complicate and amplify the political challenge of coping with almost infinite demands with finite resources and slow,
- [Speech Writing Corporate & Political](https://peterbotting.co.uk/storytelling-services/speech-writing-corporate-political/) - Speeches - The Timeless Weapon of the Powerful Speech writing is important - it helps you focus, stop making noise and start making points. Speeches can change your career, your organisation, your cause, your party and sometimes even your country. Whether you are giving a speech in politics or in business - how well you
- [Clone of How to Talk Like Ted Articles](https://peterbotting.co.uk/storytelling-blog/clone-of-how-to-talk-like-ted-articles/) - Helping you Talk Like Ted A collection of my favourite talks and tips from the famous TED Talk series. TED Talk: Build and Broaden your story bank TED Talk: Build and Broaden your story bank Rebecca Adamson TEDMED: Quiet voices being eloquent advocates Rebecca Adamson TEDMED: Quiet voices being eloquent advocates Storytelling and Public Speaking
- [Debate Preparation](https://peterbotting.co.uk/executive-coaching/political-coaching_old/debate-preparation/) - Preparing for Hustings and Speeches High-pressure events like town hall meetings, hustings, televised debates, and AGMs all share one thing. The stakes are high. Campaign-changing. Potentially life-changing. And with all eyes and ears on you, it’s your job to command attention, charm your audience and tell your story – all while thinking on your feet.
- [Need a Speaker?](https://peterbotting.co.uk/need-a-speaker/) - What do you look for in a Speaker? A speaker's job is to communicate with a purpose. To provoke, inform, entertain or challenge - or even better a combination of these. As a Storytelling and Speaker Coach I have been helping speakers communicate with intent for over 20 years. In that time I have trained and
- [Storytelling Coach](https://peterbotting.co.uk/about-me-storytelling/) - What is my story? I believe that most people and organisations undersell themselves. I believe that every business could sell more, every political party and politician could win more votes and everyone could aim at (and get!) a better job and earn more money. A London based Strategy, Storytelling and Speaker Coach, I have coached
- [Peter Who???](https://peterbotting.co.uk/peter-who/) - Firstly… about you? Which of these are relevant to you? You – want to make better speeches. You – want to be a better and more effective leader. You – want to get further in interview stages so that you can get past the filtering external recruiters and the multi-stage internal filters and finally get
- [Politics: Peter Who???](https://peterbotting.co.uk/executive-coaching/political-coaching_old/peter-who/) - Firstly… about you? This is how many of my aspiring politician clients describe their situation, motivations and beliefs. Which of these resonate and are relevant to you? You want to be a better and more effective community leader. You want to speak up for people. You want to improve your speaking and communication skills on
- [Human Trafficking Media Awards](https://peterbotting.co.uk/human-trafficking-media-awards/) - Human Trafficking Media Awards 18th October is now Anti-Slavery Day in the UK There are a large number of brilliant and focused NGOs doing great work in the campaign against human trafficking, but getting the media of all types to talk about their work and the subject and make it a political issue is vital.
- [Event Storytelling Coach](https://peterbotting.co.uk/storytelling-coaching-for-events/event-storytelling-coach/) - Coaching Your Event Speakers Storytelling & Speaker Coaching for EventsWhether you are an events company or the company holding the event, I fit in and become part of your team. It’s up to you at which stage I come in and whether I work with you earlier as a Storytelling Coach and Speaker Coach or
- [Video Category](https://peterbotting.co.uk/video-category/)
- [Interview Preparation & Career Coaching](https://peterbotting.co.uk/interviews/) - Interview Preparation & Career Coaching Get through that series of interviews. Win that life-changing promotion. Stop coming second. I am… Applying for new Graduate positions I am… Seeking promotion as an executive I want… To become Partner at my law firm Over 85% of my clients get the jobs they want… Being ‘good enough’ doesn’t
- [Cannock Chase 2010](https://peterbotting.co.uk/references/canock-chase-2010/) - Cannock Chase 2010 – 14% Swing I was delighted to be part of the Cannock Chase parliamentary campaign. I worked closely with Aidan from long before he was selected until that extraordinary morning after the election when I phoned in the result to Jonathan Isaby at Conservative Home. Aidan Burley was elected MP for Cannock
- [Video Library](https://peterbotting.co.uk/video-library/) - Storytelling & Speaker Coaching Video Library Executives General Graduates Interviews Lawyers Politics & Campaigns Public Speaking Speaker Coaching Startups Storytelling No items found 00:07 Week in Westminster 3 years ago Politics & Campaigns 01:31 Graduate Interview Preparation & Coaching 3 years ago Graduates,Interviews 01:02 Speaker Coaching from a TEDMED Speaker & Storytelling Coach 4 years
- [Are you a Partner or C-Suite Executive? Executive Presentation Coaching](https://peterbotting.co.uk/executive-presentation-coaching-storytelling-for-partners-c-suite-executives/) - Do you need to tell stories as part of your job? Do you need to inspire, motivate and lead with words? Do you need some discreet, effective executive presentation coaching? You know that you are truly alone only twice. When you stand up and make a speech and when you die. Especially if you are in front
- [AGM Speech Preparation Coaching](https://peterbotting.co.uk/storytelling-services/agm-speech-preparation/) - AGM Speech Preparation Presentation coaching to help you ace your AGM speech.Your AGM speech is your State of the Nation address. Important for your company and for your career. Defending the present and the past, while selling the future – and your ability to deliver it. Are you really ready for your AGM speech? It’s
- [Outplacement Services & Interview Coaching](https://peterbotting.co.uk/careers/outplacement/) - Outplacement Services Interview Coaching Changing demand for talent and the resulting redundancies are an unpleasant fact of life, amplified by global geo-political uncertainty, robotics and the meteoric rise of AI, Chat GPT 3 and Chat GPT4. How you respond is up to you. You decide. Making people redundant isn’t fun. For anyone. But you can do
- [Storytelling Coaching for Events](https://peterbotting.co.uk/storytelling-coaching-for-events/) - Storytelling Coaching & Speaking for Events Coach your speakers, or hire me as one I want… You to coach at our event I want… You to speak at our event Storytelling for Corporate Events You need to deliver, and so do your corporate events. Corporate Events are a fantastic leadership and communications tool that can
- [Job Interview Book](https://peterbotting.co.uk/interview-book/) - “Essential Reading For Anyone Looking To Ace An Interview” Filtered Out: How to avoid being filtered out and make it through the interview process Google ‘interview books’ and you’ll see 860 million results. With this much on offer, anyone hunting for a job, looking for interview tips is spoiled for choice. So why then, with
- [Storytelling & Speaker Coaching Services](https://peterbotting.co.uk/services/) - Storytelling and Speaker Coaching Become a more articulate, confident and effective public speaker. I want… To improve my public speaking I want… My organisation to tell better stories I want… To ace my upcoming AGM speech Stop underselling yourself, your organisation and your story: Speaking in public is one of the scariest things in the
- [Speaker Coaching: Become a Better Public Speaker](https://peterbotting.co.uk/speaker-coaching/) - Speaker Coaching Become a Better Public Speaker and tell your story better with Speaker Coaching from a 6x TEDMED Speaker Coach. I have been helping people sell themselves and their organisations and tell their stories better for over three decades. Every client works through my proven MessageCraft® process which is designed to minimise or neutralise your
- [NO to AV Referendum Campaign – NO2AV](https://peterbotting.co.uk/no-to-av-referendum-campaign-no2av/) - No to AV Referendum Campaign – NO2AV NO2AV Referendum – 2011 saw the first UK wide referendum since 1975. The national referendum on changing the way we vote in the UK was the first referendum in the UK for decades. Matthew Elliott was asked to run the No2AV campaign and asked me if a win
- [Speaker Coaching & Storytelling References & Testimonials](https://peterbotting.co.uk/coaching-testimonials/) - References & Testimonials A storytelling coach for three decades – I have worked with politicians, political campaigns, business leaders and non-profits. Helping them to stop underselling and to identify and articulate their story and then tell it effectively.Here you will be able to find a selection of my clients, past case studies and feedback and
- [Services](https://peterbotting.co.uk/coaching-services/) - “The best investment you can make, is an investment in yourself. The more you learn, the more you’ll earn” – Warren Buffet “People are not good at seeing themselves as others see them. A coach really, really helps. Everybody needs a coach.” – Eric Schmidt Storytelling & SpeakerCoaching Services Imagine what you could achieve …if ONLY
- [Robust and Discreet](https://peterbotting.co.uk/robust-and-discreet/) - Discreet I respect absolutely a client's rights to anonymity and discretion. Many of my clients want to keep me a secret. This is understandable and natural - especially in sensitive and/or high level situations. So my default position is total confidentiality. I will tell no-one that you are my client unless you have made it
- [Storytelling Coaching](https://peterbotting.co.uk/storytelling-coaching/) - Storytelling Coaching Tell your story better, work with a storytelling coach. Storytelling is there to help make the organisation stand out, be remembered and be sticky in the minds of the people it needs so it can survive, grow and prosper. People buy into stories. Stories are as old as the tribe collected around a
- [Listen to Speaker Coaching & Storytelling Tips, with i-Botting](https://peterbotting.co.uk/i-botting/) - Welcome to i-Botting Listen to the best of Botting on the go, with i-Botting. If you think the content is good – but lacks the delivery, I get it. Because often, delivery is what makes it.This is what I can help you with. Work with me to help you choose the right words and then deliver them.Want
- [Speaker Coach in London: Better Public Speaking](https://peterbotting.co.uk/speaker-coach-london/) - Looking for a London-based speaker coach? A Storytelling and Speaker Coach based in the heart of London. With three decades of speaker coaching and storytelling coaching, I have helped a wide range of speakers become better and more persuasive - from novice to accomplished. Based in Westminster, I am conveniently located for people in London
- [What They Don’t Teach You In Other Interview Books](https://peterbotting.co.uk/interviewbooks/) - What they don’t teach you in other interview books Sell yourself, ace that interview and get the job you want “From over five thousand applicants I was offered one of twenty places at a top 3 consulting firm and couldn’t be happier.” – Recent UK Graduate Articles, advice and musings straight from the interview notes
- [Facilitation Sessions, Focus Groups, Surveys, Polling](https://peterbotting.co.uk/storytelling-services/facilitation-sessions-focus-groups-surveys/) - Facilitation Sessions, Focus Groups, Surveys, Polling I have worked on amazing winning campaigns with (and without) these methods - and won against the odds in both types. Facilitation Sessions and Focus Groups/Polling do the same job for different audiences - one internal and one external. They use similar skills and help to achieve the same outcomes.
- [Mockup](https://peterbotting.co.uk/mockup/) - H1 Heading Example Lorem Ipsum Dolor Lorem ipsum dolor sit amet, consectetur adipiscing elit. Morbi semper vulputate tincidunt. Mauris sodales vitae ipsum nec porta. Mauris lacus odio, congue eget justo nec, eleifend pellentesque orci. Interdum et malesuada fames ac ante ipsum primis in faucibus. Ut facilisis nibh eget ex maximus, at egestas orci faucibus. Copyright
- [Storytelling Services](https://peterbotting.co.uk/storytelling-services/) - Storytelling Services Words are powerful. Storytelling is part of being a human. Storytelling has been part of our history since campfires were a luxury and history and legend were passed from generation to generation by word of mouth - by telling stories. Storytelling is a deep and essential part of us all. Telling stories is
- [Are you in Human Resources or Marketing?](https://peterbotting.co.uk/presentation-training-human-resources-marketing/) - Know Someone Who Needs Presentation Training ? Presentation training turns hard work into sales. Do you know someone who needs presentation training? They could be members of your Board, pitch teams or marketing teams. Their presentations could be letting down the whole team. Competition is stronger than ever. Winging it in presentations is no longer
- [Are you looking for more Sales?](https://peterbotting.co.uk/are-you-looking-for-more-sales/) - Are you in a Sales or Pitch Team? Looking for more Profit? Then you know you are only as secure as your last sale. Consistently more sales are the only answer. Management consultants love talking about cutting costs. And they have a point and cutting costs is important. I have run businesses and know first hand
- [Case Studies & Results](https://peterbotting.co.uk/case-studies-results/) - A storytelling coach for 24 years – I have worked with a large number of politicians, political campaigns, business leaders and non-profits. it’s my job to help them to stop underselling themselves and to identify and articulate their story and then tell it effectively. Results, Case Studies & Client Feedback Below you will be able
- [DARCK+©️](https://peterbotting.co.uk/darck-the-storytelling-tool/) - DARCK+©️ – The Focused Storytelling ToolDARCK+©️ – The Vivid and Persuasive Storytelling ToolkitStorytelling is key to getting what we want in life.Storytelling in BusinessAre you in business? Storytelling doesn’t belong in marketing – it belongs on the boss’s desk.*CEOs and business leaders face significant storytelling challenges, including managing and leading a company, making and communicating
- [Pitch Training](https://peterbotting.co.uk/storytelling-services/pitch-training/) - Pitch Training improves Sales and Improves the Top Line Pitching is different to giving presentations. It has different rules and requirements. Presentations are usually there to convey information. Pitching is aimed at getting a decision. "Yes" or "No". Generally this will be a Yes. Examples: Hire me Promote me Give me shares Make me a Partner (Don't fire
- [Film & Stage](https://peterbotting.co.uk/film-stage/) - Story and Speaker Coaching for Film & Stage It’s what you say… and how you say it. Converting applications into auditions into roles The stage is your “passion”, your thing – your art. What makes you come alive. Telling stories is your trade. But, it’s a a ridiculously tough and competitive world. First, you have
- [The Storytelling Strategy](https://peterbotting.co.uk/speech-strategy/) - Storytelling and Strategy Helping businesses, campaigns and organisations develop their strategy Goals and objectives are usually reasonably obvious but often confused by a focus on KPIs like profit, margins, headcount, turnover, footprint etc. The key to achieving the real company goals is the quality of the strategy and the resultant actions. What is your why
- [Storytelling Coaching for CEO’s & CFO’s](https://peterbotting.co.uk/storytelling-coaching-for-ceos-cfos/) - Storytelling Coaching for Chiefs – CEO, CFO, COO… Compelling and persuasive storytelling can help you improve every one of your hard numbers. The key financial numbers that affect your business and your future, your top line and your bottom line: turnover, margin, cost of materials, productivity, bid-win ratios, investor relations, absenteeism, unwanted churn, recruitment costs,
- [Professional Experience](https://peterbotting.co.uk/professional-experience-peter-botting/) - Professional Experience Summary Worked and lived in Africa, Germany and the UK. > 24 000 hours experience - presentation/narrative/story-telling Clients include 14 PLCs, professional services firms and a number of political clients including a Prime Minister, large numbers of the 2010 Conservative intake and the NO2AV campaign Coaching and Story-Telling Experience I was born and raised
- [Contact me for help with career, political and corporate narratives](https://peterbotting.co.uk/contact-peter-botting-corporate-political-narrative/) - How to contact Peter Botting. You can phone me directly on +44 777 550 4299 or you can contact my office on + 44 1424 733 000. I may be travelling, coaching or reading so you may have to leave a message. You can also email me directly and in confidence at: info@peterbotting.com - I try to
- [Speechwriting for The Prime Minister of Sri Lanka](https://peterbotting.co.uk/speech-writing-for-the-prime-minister-of-sri-lanka/) - Speechwriting - An Address to the United Nations I spent 10 days polishing and streamlining the Prime Minister's speech to the United Nations in 2003 and working on the delivery. On his return to Sri Lanka, The Prime Minister took over 8 hours to complete the 30 km drive from Bandaranaike International Airport to the
- [Download PDF](https://peterbotting.co.uk/22download/) - Click below to grab my ’22 Things I Learned from TEDMED’ download. Click here to read… Did you like this download? Why not share it with your friends: Share0Tweet0Share0Return to PeterBotting.co.uk Peter Botting Ltd
- [Filtered Out Interview Book](https://peterbotting.co.uk/filteredoutdownload/) - FREE DOWNLOADS How to avoid being FILTERED OUT and make it through your interview process. As a thank you for purchasing this book, I’m giving away some free content, including a completely free interview question worksheet. A compiled, secret list of some of the best, worst and most commonly asked interview questions – and how

## My Templates

- [Default Kit](https://peterbotting.co.uk/?elementor_library=default-kit)

## Thrive Symbols

- [PB Header #2](https://peterbotting.co.uk/?post_type=tcb_symbol&p=22476) - __CONFIG_widget_menu__{"menu_id":"809","dropdown_icon":"style_3","mobile_icon":"style_1","dir":"tve_horizontal","icon":{"top":"","sub":""},"layout":{"default":"grid"},"type":"regular","mega_desc":{},"actions":{},"uuid":"m-1707813c0cf","template":-1,"template_name":"Basic","unlinked":[],"top_cls":{"main":"c-thick"}}__CONFIG_widget_menu__ Call to Action
- [PB Header #1](https://peterbotting.co.uk/?post_type=tcb_symbol&p=22471) - __CONFIG_widget_menu__{"menu_id":"809","dropdown_icon":"style_3","mobile_icon":"style_1","dir":"tve_horizontal","icon":{"top":"","sub":""},"layout":{"default":"grid"},"type":"regular","mega_desc":{},"actions":{},"uuid":"m-1707813c0cf","template":-1,"template_name":"Basic","unlinked":[],"top_cls":{"main":"c-thick"}}__CONFIG_widget_menu__ Call to Action
- [Csuite](https://peterbotting.co.uk/?post_type=tcb_symbol&p=21506)
- [Politics](https://peterbotting.co.uk/?post_type=tcb_symbol&p=21485)
- [Careers](https://peterbotting.co.uk/?post_type=tcb_symbol&p=20700)
- [Default Header for Shapeshift Theme](https://peterbotting.co.uk/?post_type=tcb_symbol&p=15671)
- [Custom Footer Section](https://peterbotting.co.uk/?post_type=tcb_symbol&p=15768)
- [01 – Columns](https://peterbotting.co.uk/?post_type=tcb_symbol&p=15610) - Recent posts Anti-Slavery Day 18th October Human Trafficking Foundation Anniversary 29 Things I have learnt as a TEDMED Speakercoach Being in the zone – working with David Cameron, the then UK Prime Minister Storytelling for Business Useful links Storytelling for CEO’s Speaker coaching Interview Preparation References & Testimonials Contact c/o Peter Botting, Marsham Court, Marsham
- [Default Footer for Shapeshift Theme](https://peterbotting.co.uk/?post_type=tcb_symbol&p=15673)
- [01 - Logo - Menu - Call to Action](https://peterbotting.co.uk/?post_type=tcb_symbol&p=15609)
- [other services](https://peterbotting.co.uk/?post_type=tcb_symbol&p=13613)
- [Subs](https://peterbotting.co.uk/?post_type=tcb_symbol&p=13271)
- [Posts](https://peterbotting.co.uk/?post_type=tcb_symbol&p=13267)

## Videos

- [Speaker Coaching for Introverts](https://peterbotting.co.uk/aiovg_videos/speaker-coaching-for-introverts/) - Many people come to me and say, "I'm an introvert. How am I able to give a compelling or persuasive speech?" I understand that. I'm an introvert, too...
- [Leadership Communication in a Post-COVID World](https://peterbotting.co.uk/aiovg_videos/leadership-communication-in-a-post-covid-world/) - Sometimes leaders create their own version of a new normal. Sometimes it's forced on them by events like this Pandemic. In 1972 five young German guys left their promising careers at the industry giant IBM and rented a two bedroom flat. They paid a graphic designer 200 George Marks for their logo and they started
- [Week in Westminster](https://peterbotting.co.uk/aiovg_videos/20463/) - Automated transcription from a recent interview on the Week In Westminster: Despite the risk of falling masonry. If they make it to parliament, believe it or not, there are still people who want to be MPs and the parties are busy selecting candidates for the next general election. So who are these wannabe politicians? And
- [Are politicians all liars?](https://peterbotting.co.uk/aiovg_videos/are-politicians-all-liars/) - Are all politicians liars? That’s a brilliant question. I think what annoys me (and everybody else) most about politicians is why don’t they do what they say they’re going to do. In any pub in the country, the question is asked: “Why do politicians break their promises?” Are all politicians bad people, habitual liars, or
- [Graduate Interview Preparation & Coaching](https://peterbotting.co.uk/aiovg_videos/graduate-interview-preparation-coaching/) - - One of the most fun and rewarding pieces of work that I do is helping young graduates get their first proper job after university. This is a hugely competitive field. There'll be hundreds, sometimes thousands of people applying for a job at one of the big consulting groups, one of the big law firms,
- [Speaker Coaching from a TEDMED Speaker & Storytelling Coach](https://peterbotting.co.uk/aiovg_videos/speaker-coaching-from-a-tedmed-speaker-storytelling-coach/)
- [Why Hire TEDMED Speaker Coach Peter Botting?](https://peterbotting.co.uk/aiovg_videos/why-hire-tedmed-speaker-coach-peter-botting/) - People only look for a speaking coach if there's a big event coming up. None of my speaking coaching or none of my coaching generally is off the shelf. All of my work is working with people on big-ticket items, it's an AGM speech, it's a TEDMED speech, it's a big political speech. They have
- [Speaker Coaching for Startups](https://peterbotting.co.uk/aiovg_videos/speaker-coaching-for-startups/) - - Startups are also huge fund to work with because they are keen, they don't have any dead wood in their company. They are incredibly focused and ambitious. And I've worked startups in the U< and in California. These are people who are either going on TechCrunch, or they're going on Shark Tank, or they're
- [Storytelling & Speaker Coaching for Chief Executives](https://peterbotting.co.uk/aiovg_videos/storytelling-speaker-coaching-for-chief-executives/) - - Chief execs have very complex audiences. They have, you know, one big event a year, an annual general meeting, a speech. They have a very varied audience. They have staff, potential staff and existing staff. They have customers, existing customers and potential customers. They have their trade press. They have the city press if
- [Style vs Substance](https://peterbotting.co.uk/aiovg_videos/style-vs-substance/) - - It has to be both, and that's part of what I do. I do content, identifying the story. I'm a storytelling coach so I identify the story. I distill the story and take out all the stuff, the extraneous bits that actually don't help at all. Although the speaker might think that they're really
- [How does storytelling lead to success?](https://peterbotting.co.uk/aiovg_videos/how-does-storytelling-lead-to-success/) - - Storytelling leads to success because communication is there to perform a function, it's there to trigger action, it's there to create a feeling, it's there to change behaviour, and if it doesn't do any of those things, it's bad storytelling, or it's not storytelling at all, it's just noise. If you are then changing
- [Positive vs Negative Campaigning: Which works best?](https://peterbotting.co.uk/aiovg_videos/positive-vs-negative-campaigning-which-works-best/) - - I think a lot of the negative campaigning comes from some old tactics in the States, which was to undermine the credibility of the speaker. Sometimes in the U.K., it's, the focus in the recent, in the last 10 years has been our guy is or our team is less shit than the other
- [Interview & Career Coaching for Senior Job Changes](https://peterbotting.co.uk/aiovg_videos/interview-career-coaching-for-senior-job-changes/) - I sometimes get people who've been in the same company and worked their way up for 15 or 20 years, and guess what. They haven't had an interview for 15 or 20 years. And interviews now are a little bit more challenging than they were then. Now there's often three people on a panel as
- [How do you keep an audience's attention?](https://peterbotting.co.uk/aiovg_videos/how-do-you-keep-an-audiences-attention/) - - Tell them something that's emotional. Tell them, stories are emotional, they have an emotional rollercoaster. A great speech makes people laugh and cry. They have mountains and valleys. They have fast bits and really slow bits, like good music. Good speech is like good music and that's what people should be aiming for and
- [Interview Coaching for Graduates](https://peterbotting.co.uk/aiovg_videos/interview-coaching-for-graduates/) - One of the most fun and rewarding pieces of work that I do is helping young graduates get their first proper job after university. This is a hugely competitive field. You know, there'll be hundreds, sometimes thousands of people applying for a job at one of the big consulting groups on, at the big law
- [Public Speaking: How to fake it](https://peterbotting.co.uk/aiovg_videos/public-speaking-how-to-fake-it/) - - Well, guess what? The first clue is don't be under-prepared. The second thing is, don't talk about stuff that you know nothing about. If you know something about it, even if you haven't prepared, you should be able to talk about it. So if you haven't prepared, and you don't care about what you're
- [What do you hate most about politicians?](https://peterbotting.co.uk/aiovg_videos/what-do-you-hate-most-about-politicians/) - Public speaking coach Peter Botting describes what hates most about politicians.
- [My Favourite Clients](https://peterbotting.co.uk/aiovg_videos/my-favourite-clients/) - The best clients for me are, there's two types, really. One are people who've done professional or serious high level sport, and the others are musicians, serious, performing musicians, and there's a reason. They have something in common. First of all, they totally understand the concept of a coach. They don't outsource the writing, they
- [Tribes and political insiders](https://peterbotting.co.uk/aiovg_videos/tribes-and-political-insiders/) - No, it doesn't force that. What it does force... A single politician on their own can't achieve anything. They need to operate in gangs. They need to get alliances, coalitions within their own party or cross party. In 2011, there was a cross party movement that I was part of to help get anti-slavery day
- [Most Interesting Clients](https://peterbotting.co.uk/aiovg_videos/most-interesting-clients/) - I've worked with some... If you were thinking of high-flying people, I've worked with two Olympians. I've worked with a chap who's got multiple gold medals for the UK. I've worked for two Queen's Counsel. I've worked for hundred plus members of the British Parliament and 300 odd people who are TedMed and Ted speakers.
- [Public Speaking: Those Who Can't, Teach?](https://peterbotting.co.uk/aiovg_videos/public-speaking-those-who-cant-teach/) - I do actually. And, I speak very seldom. I speak probably five times a year at various conferences on politics, or public speaking, and things like that, but my job is behind the stage. A lot of people also ask, "Why don't you have a list of your clients, a full list of your clients
- [What should a speaker coach bring to the table?](https://peterbotting.co.uk/aiovg_videos/what-should-a-speaker-coach-bring-to-the-table/) - Well, that Gladwell book said that once you've done something for 10,000 hours, you're kind of good at it. Well, I've been doing this for 26,000 hours over a 25 year period. What's really interesting, particularly at TEDMED, but also with my other clients is you don't know what's walking in the room to meet
- [Biggest achievement to date](https://peterbotting.co.uk/aiovg_videos/biggest-achievement-to-date/) - I've worked with thousands of people over the last 25 odd years, but some of the most exciting ones, there's probably three. One is helping getting the Anti-Slavery Day legislation onto the books in the United Kingdom. A private member's bill never gets to its third reading, never gets into the statutes but this was
- [Is authenticity a fad?](https://peterbotting.co.uk/aiovg_videos/is-authenticity-a-fad/) - If I had a shop that sold authenticity, there'd be so many non-authentic people queuing up to buy boxes of it. But no, authenticity is real. It always has been real. But now it's a thing because it's called authenticity. I mean, who the hell made up the word authenticity? Being real and talking from
- [What makes a good story?](https://peterbotting.co.uk/aiovg_videos/what-makes-a-good-story/) - I've been given a brief recently for chief exec's AGM speech and it's a hodgepodge of things that the company has done. It's a hodgepodge of ambitions and it's just like a big pot of stuff and it's not connected. None of these things are connected. There's no big re-tellability in it. A good story
- [What are the elements of a really sh*t speech?](https://peterbotting.co.uk/aiovg_videos/what-are-the-elements-of-a-really-sht-speech/) - Every speaker coach talks about the components of a good speech and good speaker, but, let's talk for a moment about what makes a really shit speech and therefore, what things you should be avoiding at all costs.
- [Variety and Your Big Idea](https://peterbotting.co.uk/aiovg_videos/variety-and-your-big-idea/) - Variety is the spice of life they say, use lots of different analogies, different words, different themes. Be far-ranging, wide-ranging, extremely broad. It's up to them to pay attention and to follow. They're the audience. You're just giving your speech. 'What's the big idea' is the theme behind all TED and TEDMED talks. What's the
- [What Made Churchill Such a Good Speaker?](https://peterbotting.co.uk/aiovg_videos/what-made-churchill-such-a-good-speaker/) - We all want to give speeches which have an impact and are memorable. Here is a master in both writing and delivering a speech. "Of course, whatever happens at Dunkirk, we shall never surrender. We shall go on to the end. We shall fight in France, we shall fight on the seas and oceans, we
- [How Long Should You Speak For?](https://peterbotting.co.uk/aiovg_videos/how-long-should-you-speak-for/) - How long to speak for? Listen, you've been asked to speak. This is your one-off opportunity. Speak for 30 minutes or 45 you know, actually, you're an expert witness. You are being asked to give a keynote speech. Speak for 60 - that's a nice round number. They won't feel that you've cheated them and
- [Should You Rehearse Your Speeches?](https://peterbotting.co.uk/aiovg_videos/should-you-rehearse-your-speeches/) - Authenticity is key. Speak from your heart. It doesn't matter what anybody says. You do not need to rehearse. You don't rehearse for anything else, do you? Don't worry about rehearsals. Just go out and speak. You might lose your way, but you'll be authentic. Really, if people who are athletes practice and they do
- [Why Timing Is So Important When Speaking in Public](https://peterbotting.co.uk/aiovg_videos/why-timing-is-so-important-when-speaking-in-public/) - Public speaking coach Peter Botting explains why timing is so important when you're speaking in public.
- [How Lawyers Can Become Partners](https://peterbotting.co.uk/aiovg_videos/how-lawyers-can-become-partners/) - If you're a lawyer and you've been a lawyer in a company for 10 years, the biggest thing in your life now is becoming a partner. This is going to change your life. This is going to change your income. This is going to change everything about you. But you know what, it's tough. There's
- [Pitches vs Presentations: What's the Difference?](https://peterbotting.co.uk/aiovg_videos/pitches-vs-presentations-whats-the-difference/) - A lot of people ask me, what's the difference between a presentation and a pitch? And they often confuse the components that make a successful pitch with the ones that make a successful presentation. A pitch is a courtship. It's a call to action. It's a seduction. It's asking people to move, its job is
- [Presenting in Public, Should You Use PowerPoint?](https://peterbotting.co.uk/aiovg_videos/presenting-in-public-should-you-use-powerpoint/) - PowerPoint. PowerPoint is your friend. Always use PowerPoint. Use it for pictures, use it for presentations, use it for everything. It's often a great help to you. It's an aid memoir, right? Write all your speaker notes onto the PowerPoint slides. It doesn't matter how many points there are. It doesn't matter how small the
- [How You Speak: Articulation](https://peterbotting.co.uk/aiovg_videos/how-you-speak-articulation/) - You don't need to worry about how you articulate your words and how you deliver, whether you speak fast or slowly, just give it all at the same speed because this is something that they will be able to then process easily and digestively - if you understand what I mean. There's no need for
- [Should you use analogies in your speeches](https://peterbotting.co.uk/aiovg_videos/should-you-use-analogies-in-your-speeches/) - There's no such thing as an overused analogy. Use a cliche. People like them, they're familiar with them. They know them all the time. To be honest, most analogies are cliches. Cliche means they've lost all their potency. They've lost the colour, they've lost any texture. They've lost any meaning. They're just making noise. You're
- [Play Give and Take With Your Audience](https://peterbotting.co.uk/aiovg_videos/play-give-and-take-with-your-audience/) - Improve your public speaking skills by creating a personal bond with your audience - play give and take with them.
- [Telephone Interview Preparation Tips](https://peterbotting.co.uk/aiovg_videos/telephone-interview-preparation-tips/) - How to prepare for a telephone interview. Telephone interviews are becoming standard and they are different from normal interviews. Be prepared - interview preparation and interview coaching are standard practise these days. Strategy, Storytelling and Speaker Coach tells you how to stop underselling yourself in interviews! https://peterbotting.co.uk/?s=telepho...
- [Daily Politics Show: Worst Political Adverts](https://peterbotting.co.uk/aiovg_videos/daily-politics-show-worst-political-adverts/) - Peter appears on the BBC Daily Politics show with host Jo Coburn to discuss some of the worst US political adverts and why.
- [Chat with Jag Singh, MD Techstars Berlin](https://peterbotting.co.uk/aiovg_videos/chat-with-jag-singh-md-techstars-berlin/) - TRANSCRIPT - Hi, so here I am today in Techstars Berlin with the managing director of Techstars Berlin. Jag Singh, who I've known for about ten years, give or take? - Far too long. - Far too long. - Far too long. - [Interviewer] So Jag, great to be here. Thanks for hosting me. -
- [Speaker Coaching for Lawyers](https://peterbotting.co.uk/aiovg_videos/speaker-coaching-for-lawyers/) - The pyramid within law firms, particularly the top 20 law firms, gets very extreme at the top. So everybody starts on sort of decent-ish money out of university and then they become more specialized and they work their way up. And some of them have partners as mentors, some of them have senior associates as
- [Find out more about speaker coaching](https://peterbotting.co.uk/aiovg_videos/find-out-more-about-speaker-coaching/) - - They should just pick up the phone, let's talk, read through the website, see the references that I've been able to put up there, that have been authorized by my clients and, but understand when things are happening, because there's not much work to be done before you come to see me, but there's
- [Public Speaking: Use a Pile Driver](https://peterbotting.co.uk/aiovg_videos/public-speaking-use-a-pile-driver/) - If you have an important point to make, don't try to be subtle or clever, use a pile driver. Hit the point once, then come back and hit it again. Then hit it a third time with a tremendous whack. It sounds like you've been on one of my storytelling courses Winston? Could be. Perhaps
- [Churchill: Eat My Words](https://peterbotting.co.uk/aiovg_videos/churchill-eat-my-words/) - I must confess that in the course of my life, I've often had to eat my words, but in retrospect, I've always found it to be a wholesome diet. But with respect, Winston, some of your speeches could do with losing a little weight. Quite so, bring me Botting, every time.
- [Using Storytelling to Get the Job You Want](https://peterbotting.co.uk/aiovg_videos/using-storytelling/) - - The job market sucks right now. Lots of people are being made redundant, many more are being furloughed and just because you're furloughed now, there's no guaranteed that your|job will still exist or thata you'll still be needed in two,|three or five month's time. Competition just got much tougher. Let's face facts: the|pyramid has
- [Remember to take a break](https://peterbotting.co.uk/aiovg_videos/remember-to-take-a-break/)
- [Survival vs. Sustainability: The Perspectives of Business Owners and CEOs](https://peterbotting.co.uk/aiovg_videos/survival-vs-sustainability-the-perspectives-of-business-owners-and-ceos/)
- [Basic Public Speaking and Presentation Mistakes](https://peterbotting.co.uk/aiovg_videos/basic-public-speaking-and-presentation-mistakes/) - "Hi, good morning. My brief that I was asked to talk about today was how to create and deliver a presentation. So, first of all, let's think about what point a presentation should be. Just before we start, I'm gonna say that this is gonna be relevant for you if you are going to run
- [Job Hunting in a Pandemic - Panel Discussion](https://peterbotting.co.uk/aiovg_videos/job-hunting-in-a-pandemic-panel-discussion/) - Peter recently took part in this panel discussion with the Chartered Institute of Public Relations (CIPR) on the subject of job hunting in a pandemic. Learn more about Peter's interview coaching here: https://peterbotting.co.uk/interviews/

## Thrive Lightboxes

- [Lightbox - Free Downloadable Storytelling Resources -THANKS!](https://peterbotting.co.uk/?tcb_lightbox=lightbox-home-v2-knowhow-long-video-sales-page-5)
- [Lightbox - Filtered Out (Edition Lead Generation Page)](https://peterbotting.co.uk/?tcb_lightbox=lightbox-filtered-out-edition-lead-generation-page)
- [Lightbox - Filtered Out (Edition Author Lead Generation)](https://peterbotting.co.uk/?tcb_lightbox=lightbox-filtered-out-edition-author-lead-generation)
- [Lightbox - What They Don't Teach You In Other Interview Books (Vibrant Sales Page)](https://peterbotting.co.uk/?tcb_lightbox=lightbox-what-they-dont-teach-you-in-other-interview-books-vibrant-sales-page)
- [Lightbox - Book Now (Atomic 2 Smart – 2-Step Lead Generation)](https://peterbotting.co.uk/?tcb_lightbox=lightbox-book-now-atomic-2-smart-2-step-lead-generation)
- [Lightbox - Booking](https://peterbotting.co.uk/?tcb_lightbox=lightbox-booking-personal-branding-2-step-6) - Steps to Make Your Website More ProfitableGet Acces to Your Complete Free Guide
- [Lightbox - Home v2](https://peterbotting.co.uk/?tcb_lightbox=lightbox-home-v2-hybrid-homepage-1-1)
- [Lightbox - Home v2](https://peterbotting.co.uk/?tcb_lightbox=lightbox-home-v2-author-focused-homepage-4)
- [Lightbox - Home v2](https://peterbotting.co.uk/?tcb_lightbox=lightbox-home-v2-corp-app-landing-page-3)
- [Lightbox - Home v2](https://peterbotting.co.uk/?tcb_lightbox=lightbox-home-v2-video-course-lead-generation-2)

## Testimonials

- [](https://peterbotting.co.uk/testimonial/21048/) - "You're brilliant because, you're annoying because, you instantly bore in on the ONE THING..."
- [](https://peterbotting.co.uk/testimonial/20892/) - "...a lot to digest but appreciate your brutal approach”
- [](https://peterbotting.co.uk/testimonial/20883/) - "I wish I had learned 30 years ago what I learned from you."
- [X](https://peterbotting.co.uk/testimonial/x/) - Thank you, Pierre. Brutal but wrapped in kindness and solution oriented.
- [M](https://peterbotting.co.uk/testimonial/m/) - It’s unbelievable how you can impact people and what you did for me. Thank you.
- [A](https://peterbotting.co.uk/testimonial/a-2/) - The impact of your coaching has been incredible.
- [Andrew](https://peterbotting.co.uk/testimonial/andrew-2/) - In just 3 hours - the impact you had was enormous - and that was 8 years ago. Whenever things get sticky, and they do a lot in my job, I ask: “What would Peter say?
- [S](https://peterbotting.co.uk/testimonial/s/) - Also "almost cocky but likeable" is a great quote for the front of your next book!
- [Client](https://peterbotting.co.uk/testimonial/client/) - Thank you, Pierre. Brutal but wrapped in kindness and solution-oriented x
- [Andrew](https://peterbotting.co.uk/testimonial/andrew/) - In just 3 hours - the impact you had was enormous - and that was 8 years ago. Whenever things get sticky, and they do a lot in my job, I ask: “What would Peter say?
- [Client A](https://peterbotting.co.uk/testimonial/client-a/) - The impact of your coaching has been incredible.
- [Client M](https://peterbotting.co.uk/testimonial/18950/) - It’s unbelievable how you can impact people and what you did for me. Thank you.
- [Coaching Client](https://peterbotting.co.uk/testimonial/coaching-client/) - Thank you so much for your coaching/feedback. I am now 41 and I wish I'd had someone like you give me just 10% of that advice while I was "growing up" as a scientist.
- [CEO Feedback](https://peterbotting.co.uk/testimonial/ceo-feedback/) - It went better than I could have dreamed thanks. Fantastic event and loads of positive coverage off the back of it including 3 TV interviews, 13 radio and countless newspaper articles. The speech went down a storm, thanks for your assistance on that. The gags got a good laugh and the applause at the end
- [SSA-Coaching Client](https://peterbotting.co.uk/testimonial/ssa-coaching-client/) - Thank you so much for your SSA-coaching/feedback. I am now 41 and I wish I'd had someone like you give me just 10% of that advice while I was "growing up" as a scientist. Thanks for your patience - sorry I screwed it up despite the various attempts.. I got anxious!
- [Lord Bruce Grocott, PPS to Tony Blair 1994 - 2001, Govt Chief Whip in the House](https://peterbotting.co.uk/testimonial/lord-bruce-grocott-pps-to-tony-blair-1994-2001-govt-chief-whip-in-the-house/) - Peter has forensic political antennae.
- [Rainer Hettinger from Siemens Nixdorf - after he won a large US contract](https://peterbotting.co.uk/testimonial/rainer-hettinger-from-siemens-nixdorf-after-he-won-a-large-us-contract/) - Thanks a million Peter - or should I say $400 million?
- [An MP who came to me with a potential bad news story.](https://peterbotting.co.uk/testimonial/an-mp-who-came-to-me-with-a-potential-bad-news-story/) - 3rd week running and not ONE letter to the papers!! Unbelievable!! Genius strategy!!
- [A well known Conservative MP who is also in great demand as a speaker.](https://peterbotting.co.uk/testimonial/a-well-known-conservative-mp-who-is-also-in-great-demand-as-a-speaker/) - ..truly transformational...the improvement is mind-blowing..
- [Group Director](https://peterbotting.co.uk/testimonial/group-director/) - Ignore the boring 'corporate' picture on his website. Peter is really edgy and thought-provoking.
- [Dr Lee Rotherham](https://peterbotting.co.uk/testimonial/dr-lee-rotherham/) - Peter Botting is a fluent, gregarious and energetic campaigner. From my time working alongside him at the heart of a national campaign, I quickly came to appreciate his keen sense of big picture politics and strategy. A strong communicator, Peter's work took him daily along paths spanning the political spectrum, demonstrating clear big tent skills.
- [CEO, a UK PLC and Board member](https://peterbotting.co.uk/testimonial/ceo-a-uk-plc-and-board-member/) - You were brilliant.
- [A serial FTSE 100 and FTSE 250 Board member](https://peterbotting.co.uk/testimonial/a-serial-ftse-100-and-ftse-250-board-member/) - ...an exceptional training session...
- [Matthew Elliott](https://peterbotting.co.uk/testimonial/matthew-elliott/) - ...We won big because we - you - got Labour on board. Your positive, appealing personality was crucial to those negotiations...
- [Mark Townsend](https://peterbotting.co.uk/testimonial/mark-townsend/) - Thank you! I thought it was a tremendous event, brilliant turnout and fantastic location. And what an award, it's massive and a real honour to have been nominated never mind win so thank you again for organising such a great initiative.
- [Conservative MP - 2010 intake](https://peterbotting.co.uk/testimonial/conservative-mp-2010-intake/) - There are 10-15 Conservative MPs - including me - who are only here because you gave us that little bit extra. Maybe 10%. Or 15%. Or 5%. The edge needed to win. The edge that took us from good to winning. You should shout about it more.
- [Well known Westminster figure.](https://peterbotting.co.uk/testimonial/well-known-westminster-figure/) - I've just watched The King's Speech with my wife, and I just wanted to say thank you for all the help and pep talks you've given me. I really appreciate it.
- [Conservative MP](https://peterbotting.co.uk/testimonial/conservative-mp/) - Peter smells the mood on the streets better than any focus group!
- [Greg Smith](https://peterbotting.co.uk/testimonial/greg-smith/) - One of the best communicators in the land!
- [John Shosky](https://peterbotting.co.uk/testimonial/john-shosky/) - Peter is in the top rank of speechwriters worldwide, especially if the speech will receive extensive media coverage. He is the go-to guy for an inspiring, memorable, and fresh speech that will stand out...a speech individually tailored to each client that will be authentic and effective.
- [The Independent](https://peterbotting.co.uk/testimonial/the-independent/) - the public relations guru Peter Botting
- [C - Award winning London Barrister](https://peterbotting.co.uk/testimonial/c-award-winning-london-barrister/) - Have you seen the King's Speech? It's pure Botting!!!
- [Bethan Richards](https://peterbotting.co.uk/testimonial/bethan-richards/) - Hi Peter, - I don't know if you remember me - you gave me some interview coaching last year for law training contract interviews. I just wanted to let you know that I recently obtained a training contract with Charles Russell in London and to thank you for all your help and advice last year;
- [J - Conservative MP](https://peterbotting.co.uk/testimonial/j-conservative-mp/) - Thanks Peter - every penny worth it!
- [Guido Fawkes](https://peterbotting.co.uk/testimonial/guido-fawkes/) - Maverick Rebel
- [The Times](https://peterbotting.co.uk/testimonial/the-times/) - The media relations guru Peter Botting.
- [Aidan Burley MP](https://peterbotting.co.uk/testimonial/aidan-burley-mp/) - an incredibly stubborn and demanding coach
- [Conservative MP](https://peterbotting.co.uk/testimonial/conservative-mp-2/) - I only applied for one seat. I was selected. Fought the seat. And won. Peter helped me from before the PAB. Invaluable
- [Director](https://peterbotting.co.uk/testimonial/director/) - I never dreamed that one short speech would result in my being on national TV just 3 days later. Thank you!
- [Head of a very well known Westminster based organisation](https://peterbotting.co.uk/testimonial/head/) - I love giving speeches now.
- [P - Conservative MP](https://peterbotting.co.uk/testimonial/p-conservative-mp/) - Without you I would not be here.
- [Paul Uppal MP](https://peterbotting.co.uk/testimonial/paul-uppal-mp/) - Peter Botting was a formidable force in helping me get selected and then elected to Parliament. Working with Peter was an excellent experience in learning how to be a better speaker and presenter. I still use the things that he taught me in my everyday life as well as my professional life. Peter is a
- [Paul Shea](https://peterbotting.co.uk/testimonial/paul-shea/) - Peter provides excellent advice on how to assess one's strengths and weaknesses, to craft an appropriate message and how best to communicate it. Well worth the investment! Great Results, Personable, Expert
- [Paul Abbott, Senior Researcher to Robert Halfon MP](https://peterbotting.co.uk/testimonial/paul-abbott-senior-researcher-to-robert-halfon-mp-house/) - Peter is a great guy. Hard-working, shrewd, and he has had some real campaigning successes. Good to have a pint with, too.
- [Giles Inglis Jones,Inglis Jones Kincaid Ltd](https://peterbotting.co.uk/testimonial/giles-inglis-jones/) - Botting is a legend. No-one comes more highly recommended by me in this specialist area." Top qualities: Great Results, Personable, Expert.
- [Lionel Zetter](https://peterbotting.co.uk/testimonial/lionel-zetter/) - Peter is a great professional and a terrific person - he is very easy to work with and I would strongly recommend his services." Top qualities: Great Results, Expert, Creative
- [A client's brother - who is now a career and personal development client.](https://peterbotting.co.uk/testimonial/a-clients-brother-who-is-now-a-career-and-personal-development-client/) - You gave my brother THAT grin!
- [S - Conservative MP](https://peterbotting.co.uk/testimonial/s-conservative-mp/) - Thank you for all your help and support. Without you I would not be here.
- [The Telegraph](https://peterbotting.co.uk/testimonial/the-telegraph/) - Peter Botting, the media relations expert.
- [M - Conservative Parliamentary Candidate](https://peterbotting.co.uk/testimonial/m-conservative-parliamentary-candidate/) - I have just given the performance of my life. You increased my performance within a week ten fold.
- [Peter Peiffer, International HR Development Manager](https://peterbotting.co.uk/testimonial/peter-peiffer-international-hr-development-manager/) - I really enjoy working with Peter because he took the time to understand our company, my role and my department and had a real business background too.
- [Rt Hon Jane Kennedy](https://peterbotting.co.uk/testimonial/rt-hon-jane-kennedy/) - Peter is exactly the kind of guy you want on your side. His genuine, friendly and open approach have made him a favourite amongst Labour politicians voting No to AV - quite an achievement for a Conservative Party campaigner! Peter is the main architect of the deep co-operation between Conservatives and Labour people on the
- [R - Conservative Parliamentary Candidate](https://peterbotting.co.uk/testimonial/r-conservative-parliamentary-candidate/) - Peter is a great asset when pulling together pitches & speeches. He will work with you to get to the nub of the issue, understand your USP and help design a communications strategy that links the two together to form a bomb proof presentation. I would happily recommend Peter and will use his skills again.
- [Dan Hodges](https://peterbotting.co.uk/testimonial/dan-hodges/) - ...a veteran political consultant with extensive contacts among Conservative backbenchers.
- [B - Conservative MP](https://peterbotting.co.uk/testimonial/b-conservative-mp/) - A top man with the ability to get the message over quickly and to help the client do the same. Top qualities: Great Results, Personable, High Integrity
- [M - Conservative MP](https://peterbotting.co.uk/testimonial/m-conservative-mp/) - Peter is a truly excellent guy. I can say that as a direct result of my one day session with him, my presentational skills leapt immeasurably, whilst the content of my profile and speeches became coherent and relevant to the audiences I was addressing. I can be certain that my political career has a sound
- [K - Psychotherapist](https://peterbotting.co.uk/testimonial/k-psychotherapist/) - Honestly, I don't think I would have been able to make such a drastic change without your pep talk which challenged me and made me take stock and face reality. I have now met an amazing man, I did not intend to ... but not much I can do now!! So I'm in love and
- [Laura Clark, formerly Business Relations Manager](https://peterbotting.co.uk/testimonial/laura-clark-formerly-business-relations-manager/) - I have known Peter since before he was invited to start the Getting Selected courses for Conservative Candidates in 2003. From my time working in the Conservative Party I still enjoy wide access to politicians and candidates and many have used Peter’s skills in presentation training and speech-writing. Many politicians are understandably modest - while
- [S - Conservative MP](https://peterbotting.co.uk/testimonial/s-conservative-mp-2/) - Peter is frank and honest and his approach certainly achieved goals beyond my high expectations. Anybody hiring Peter will not be disappointed. What I find amazing is that the detail he gave still lasts with me after more than a year. Most courses etc I have been on I have forgotten their points after a
- [Ghislaine Lawless 2.1 English Literature - Bristol](https://peterbotting.co.uk/testimonial/ghislaine-lawless-2-1-english-literature-bristol/) - Any graduate trying to secure a training contract with the top city law firms will know the competition is tougher than ever this year. The number of applicants has soared even as contracts have become scarce. It's not uncommon for a firm to interview 250 applicants for 50 places. For my top-choice firm I knew
- [Edoardo Troina - MA Candidate, College](https://peterbotting.co.uk/testimonial/edoardo-troina-ma-candidate-college/) - A masters at the College of Europe, the most prestigious higher education institution specialized in European studies, had been my objective ever since doing an internship in Brussels during my first year of University. Having to face roughly 4000 other applicants from all over Europe for 370 places, I knew that my 2.1 in International
- [Simon Brown](https://peterbotting.co.uk/testimonial/simon-brown/) - After recently graduating from a Russell group university I knew what direction I wanted to go in but was uncertain how to get there. I had got the experience but didn't know how to present this. Peter completely re-worked my CV and covering letter into a far more concise format that targeted exactly what employers
- [Anonymous](https://peterbotting.co.uk/testimonial/anonymous/) - Nailed it! :) Thank you so much for your work!!
- [Anonymous](https://peterbotting.co.uk/testimonial/anonymous-2/) - Peter! I just wanted to tell you the College of Europe contacted me to say they want to give me the full scholarship ...You're the first person to know ... wanted to say thanks again, your advice really helped and has helped at work generally too!
- [A](https://peterbotting.co.uk/testimonial/a/) - ...thought you might like to know that I've had my job at xxx confirmed ... Anyhow I just want to say "thank you" again! Without your help I would have crashed and burned at the interview and would never have got this wonderful opportunity.
- [A Conservative Party Agent](https://peterbotting.co.uk/testimonial/a-conservative-party-agent/) - I always thought that political consultants were a waste of money. Until I met Peter. Who is worth his weight in gold. I cannot stop thinking about what he told me - and I thought I knew my stuff.
- [S. Parliamentary Candidate.](https://peterbotting.co.uk/testimonial/s-parliamentary-candidate/) - Peter has provided me with invaluable support and guidance as Parlimentary Candidate. I enjoyed working with him on preparation for interviews, speech-making and media performances. His straight-talking manner, relevant advice- based on years of experience-and genuine desire to really help made all the difference to the results I got. Thanks Peter.
- [A graduate after getting his first "grown up" job.](https://peterbotting.co.uk/testimonial/a-graduate-after-getting-his-first-grown-up-job/) - My interview was ace. I couldn't have done that without you!
- [Leading Westminster figure](https://peterbotting.co.uk/testimonial/leading-westminster-figure/) - You are the most discreet person I know. Never mind in Westminster - anywhere.
- [A Parliamentary Candidate](https://peterbotting.co.uk/testimonial/a-parliamentary-candidate/) - My PAB reports ... were all extremely positive! I blame you.
- [A Parliamentary Candidate](https://peterbotting.co.uk/testimonial/a-parliamentary-candidate-2/) - My interview at the PAB was so much better for doing the storyboards and I was well prepared for the essays. I'm feeling better about the interview too because of this prep work
- [Paul Scully. Conservative PPC Sutton and Cheam](https://peterbotting.co.uk/testimonial/paul-scully-conservative-ppc-sutton-and-cheam/) - Hi Peter Thank you again for your help in getting me through the Parliamentary Assessment Board and getting selected for a seat first time of asking. So many potential candidates have to tear around the country repeating that process before perhaps securing a winnable seat. I know that I would not have done anywhere near
- [Donal Blaney, Chief Executive](https://peterbotting.co.uk/testimonial/donal-blaney-chief-executive/) - Peter Botting is a force of nature. The guy has an uncanny ability when he speaks to hold a room in the palm of his hand and to have people hang on his every word. When you screw up, he tells you and he tells you straight. But he tells you in such a constructive
- [Raheem Kassam, Editor](https://peterbotting.co.uk/testimonial/raheem-kassam-editor/) - “Peter is the walking 'I Ching' of campaigns, messaging and communications strategy. If you aren't hiring and listening to Peter Botting - the chances are, you're wrong.”
- [Craig Whittaker, Member of Parliament for Calder Valley](https://peterbotting.co.uk/testimonial/craig-whittaker-member-parliament-for-calder-valley-house/) - I went to Peter for advice on how to 'win the AV Debate' in my constituency at a public meeting that was being held. Peter's advice was excellent, thorough and precise. Not only did he organise a brief for me but he played a crucial role in the larger national campaign as time progressed. We
- [David Gold](https://peterbotting.co.uk/testimonial/david-gold/) - Peter's immediate warmth puts you at your ease from the start. He sees the potential in just about everyone, and helps you to find new ways to communicate to any audience - small, large, no matter how challenging. He has an ability to shape the message to make it hit home first time, and he
- [Gavin Grobler](https://peterbotting.co.uk/testimonial/gavin-grobler/) - Apart from Peter’s vast array of skills in so many diverse areas, his inherent traits are what uniquely differentiate Peter. Outside of his aptitude and expertise, Peter’s integrity, honesty, above-reproach character, and above all, charm and charisma are traits that characterise Peter and place him well above his peers. I am thankful for Peter’s friendship
- [Jo Valentine](https://peterbotting.co.uk/testimonial/jo-valentine/) - Peter revolutionised my communication style! He helped me to present myself and to use my life narrative as an effective communication tool. He is harsh but fair. If your style needs a shake up then Peter is your man.
- [Andrew Hewitt](https://peterbotting.co.uk/testimonial/andrew-hewitt/) - Peter has an excellent wealth of political and campaigning knowledge and was a great source of information when it came to tackling problems negotiating with politicians and community leaders. Peter greatest strength is his ability to move seamlessly through a campaign always using the right tone and language for formal speeches, debates, editorials and press
- [Theodora Clarke MP](https://peterbotting.co.uk/testimonial/theodora-clarke/) - I worked with Peter on the No to AV referendum campaign and was impressed at his ability to work with people from so many different political backgrounds. He was a great asset to the team and always willing to lend a hand. Peter also has a good track record of helping Conservative candidates with their
- [Conservative MP - 2005 Intake](https://peterbotting.co.uk/testimonial/conservative-mp-2005-intake/) - You were absolutely instrumental in my selection and election
- [Cllr Brian Connell](https://peterbotting.co.uk/testimonial/cllr-brian-connell/) - I've worked with Peter over a prolonged period to help shape my thinking in both local and national political campaigns. Peter is a great and social person to be around; is a valuable sounding board and a highly effective communications professional.
- [Senior Executive](https://peterbotting.co.uk/testimonial/senior-executive/) - You have a special ability for helping me figure out good ideas.
- [Parliamentary Candidate](https://peterbotting.co.uk/testimonial/parliamentary-candidate/) - Thank You! I think the thing that helped me the most in what you taught me was to not "witter on" :)
- [President of a very well known Global Brand](https://peterbotting.co.uk/testimonial/president/) - Thanks again for an exhilarating day yesterday! I can't remember the last time someone told me I was "crap"!
- [Parliamentary Candidate](https://peterbotting.co.uk/testimonial/parliamentary-candidate-2/) - He told me to use more conditioner! Unbelievable! But I did it - and I wore the outfit he recommended! It worked!
- [Anton Howes, Director](https://peterbotting.co.uk/testimonial/anton-howes-director/) - Peter is an outstanding speaker, with a wealth of experience and insight. Our conference attendees were delighted to learn from someone at the very top of their field.
- [Parliamentary Candidate](https://peterbotting.co.uk/testimonial/parliamentary-candidate-3/) - Working with Peter on a speech is a bit like putting a TV show together - it gets tighter and tighter and the collaboration makes the end result extremely focused. Absolutely worth his rates. Especially when you see the after hours stuff he adds in!
- [Parliamentary candidate](https://peterbotting.co.uk/testimonial/parliamentary-candidate-4/) - He is a magician! I thought I was good. He told me I wasn't. Showed my why I wasn't. Then he made me good. I passed!
- [Parliamentary Candidate](https://peterbotting.co.uk/testimonial/parliamentary-candidate-5/) - I would not have passed the PAB without him!
- [Peer](https://peterbotting.co.uk/testimonial/member/) - Of course he is not cheap. That's because he gets results.
- [Harry W Suffield](https://peterbotting.co.uk/testimonial/harry-w-suffield/) - As a volunteer on the campaign team for Douglas Hansen-Luke, Conservative Parliamentary Candidate for Walsall North, I attended a strategy day led by Peter Botting. From the outset Peter engaged everyone, and drew on his wealth of experience to spark some lateral thinking for how the campaign could be brought to the professional standard he
- [A Conservative MP after he had been selected](https://peterbotting.co.uk/testimonial/conservative-mp-selected/) - You would have been so proud of me!
- [A Conservative MP](https://peterbotting.co.uk/testimonial/conservative-mp-3/) - You are very significantly responsible for my refocusing myself and stopping me being a prat.
- [Stephen Hoffman](https://peterbotting.co.uk/testimonial/stephen-hoffman/) - Thanks to Petter Botting's excellent interview coaching I am a more confident and outgoing individual, looking the part. This wouldn't have been possible without Peter truthfully pointing out my strengths and weaknesses. If you are looking for someone at the top of his game to put you on the right track whether its in a
- [Ben Scully](https://peterbotting.co.uk/testimonial/ben-scully/) - Having recently left university with little experience outside of academia, the prospect of job searching and interviews, in what is being described as one of the toughest times for young people to do so, filled me with dread. Having got myself a telephone interview with one of the big four audit firms, I went to
- [](https://peterbotting.co.uk/testimonial/3582/) - I passed my PAB! I can't believe it! It VERY much paid off coming to you - thank you so much for all your help. It was invaluable!
- [](https://peterbotting.co.uk/testimonial/3583/) - I soon came to realise that I wasn't succeeding in graduate consulting interviews and needed help. Seeing Peter was the key. He took an in-depth look at my interview technique and together, we were able to build successful strategies to deal with anything I encountered during my interviews. With Peter’s help, I realised how best
- [Adam Hawksbee](https://peterbotting.co.uk/testimonial/adam-hawksbee/) - Peter was the inaugural speaker of our roundtable programme and his penetrative insights into the world of political communications were fascinating. He deftly commanded the room, moving from witty anecdotes to engaging debating points, meaning all who attended left feeling both entertained and educated. All in all, he has set the bar very high!
- [Conservative activist on the Parliamentary Candidates List](https://peterbotting.co.uk/testimonial/conservative-activist-candidates-list/) - Dear Peter I have good news - I passed the PAB! I just received the confirmation letter. Many thanks for your help - I could not have passed without your help. Best....
- [MD of a UK PA Consultancy](https://peterbotting.co.uk/testimonial/md-uk-pa-consultancy/) - Thanks Peter. You're not cheap, but you're very good!
- [Luke Springthorpe](https://peterbotting.co.uk/testimonial/luke-springthorpe/) - Peter introduced a lively element to our conference in a way that went above and beyond what was expected. In addition to making everyone present stop and think about how they presented themselves in various situations, he generated a good amount of interest on social media as people shared their thoughts on what he had
- [Peter Bingle](https://peterbotting.co.uk/testimonial/peter-bingle/) - One of the best guys in the business and also one of the nicest.
- [A Conservative MP](https://peterbotting.co.uk/testimonial/conservative-mp-4/) - An absolutely first-rate selection coach.
- [A Conservative Parliamentary Candidate](https://peterbotting.co.uk/testimonial/conservative-parliamentary-candidate/) - I got selected! Thank you so much! I really couldn't have done it without you!
- [A Conservative Parliamentary Candidate](https://peterbotting.co.uk/testimonial/conservative-parliamentary-candidate-2/) - I was told afterwards that I was the most likeable, the most down to earth and spoke with the most passion!
- [Approved Parliamentary Candidate](https://peterbotting.co.uk/testimonial/approved-parliamentary-candidate/) - Brilliant! I just wish I had known all this, and about you, earlier! Thank you for helping me.
- [CV Writing Client](https://peterbotting.co.uk/testimonial/cv-writing-client/) - Thanks again for your excellent work.
- [Professor Carl Lygo Vice Chancellor, BPP University Group and CEO BPP Professional Education Group](https://peterbotting.co.uk/testimonial/professor-carl-lygo-vice-chancellor-bpp-university-group-and-ceo-bpp-professional-education-group/) - Peter is an outstanding, motivational coach who truly inspires the next generation of public speakers. A really massive character, full of energy and dynamism. I watched his sessions with our students and they absolutely loved his engaging and thought provoking approach. I would not hesitate to work with Peter again, I learnt a lot!
- [Group Company Secretary - German PLC](https://peterbotting.co.uk/testimonial/group-company-secretary-german-plc/) - I have been working with Peter and benefiting from his knowledge and skills for nearly 10 years. He has helped me with general communication skills, presentations and speeches at all the key stages in my career - all of which have been pivotal to my personal professional development which has brought me to a senior
- [Denise Graveline](https://peterbotting.co.uk/testimonial/denise-graveline-2/) - In Washington, you can’t throw a rock without hitting a speaker coach or media trainer. I’ve hired or worked with many of them, and have heard them say the same things over and over again. It’s a cookie-cutter, off-the-shelf, robotic method of coaching. Peter takes a personalized approach, uncomfortable yet powerful precisely because it focuses
- [Denise Graveline](https://peterbotting.co.uk/testimonial/denise-graveline-3/) - Peter is also good at pushing and insisting you do better, saying, “Good coaching can change my clients’ careers, their reputations, their income and their lives. So I apologise for not apologising to my clients if I am sometimes tough with them.” Peter’s seismic approach to speaker coaching can make you feel as if there’s
- [Denise Graveline](https://peterbotting.co.uk/testimonial/denise-graveline-4/) - Peter’s seismic approach to speaker coaching can make you feel as if there’s earth moving under that once-stable place you were standing. You can view that as a danger, something outside your control, and run away from it. Or you can view it as the early rumblings of your own power as a speaker, and
- [Denise Graveline](https://peterbotting.co.uk/testimonial/denise-graveline-5/) - In Washington, you can’t throw a rock without hitting a speaker coach or media trainer. I’ve hired or worked with many of them, and have heard them say the same things over and over again. It’s a cookie-cutter, off-the-shelf, robotic method of coaching. Peter takes a personalized approach, uncomfortable yet powerful precisely because it focuses
- [Kadambini Rana](https://peterbotting.co.uk/testimonial/16053/) - I had the opportunity and pleasure to meet Peter during a Marketing boot camp organised by IBM for its M&C team in India. I have been an aspiring storyteller ever since. Peter is a sharp and engaging “Storytelling Coach.” In the Storytelling workshop that he was conducting for us in IBM, I experienced his brilliant
- [Denise Graveline](https://peterbotting.co.uk/testimonial/denise-graveline/) - I knew without question that I'd picked the right coach. He was doing just what I'd asked him to do... Peter's seismic approach to speaker coaching can make you feel as if there's earth moving under that once-stable place you were standing. You can view that as a danger, something outside your control, and run away
- [Head of Public Affairs](https://peterbotting.co.uk/testimonial/head-public-affairs-ftse-100-company/) - Peter was an OUTSTANDING and no-nonsense coach. He showed me how to sell my experience at an interview. The interview. For THAT job. Investing in Peter's coaching obviously worked because I was successful and am absolutely over the moon with my new role. He also guided me through the process of negotiating my salary up
- [CEO](https://peterbotting.co.uk/testimonial/ceo/) - I haven't been spoken to with such refreshing honesty in 15 years. I probably haven't learnt that much, that quickly in 15 years either.
- [Angela Bowland, Vice President CSC](https://peterbotting.co.uk/testimonial/angela-bowland-vice-president/) - Peter is results focused, a good communicator, works very well at senior level and is easy to work with. An excellent coach for top level presentations. Great Results, Expert, High Integrity
- [CEO, FTSE 100 UK PLC](https://peterbotting.co.uk/testimonial/ceo-uk-division/) - You were perfect!
- [Chief Executive](https://peterbotting.co.uk/testimonial/chief-executive/) - Thanks for your work today, impressive and appreciated.
- [Managing Director](https://peterbotting.co.uk/testimonial/md/) - Cost is not my favourite word, but you are my favourite trainer!
- [Managing Director](https://peterbotting.co.uk/testimonial/managing-director/) - After our session, I initially felt like hiding in a dark room for several days. But instead, I did as I was told and did my homework. Good decision. I have never experienced any training as powerful. I cannot thank you enough.
- [Tim Montgomerie](https://peterbotting.co.uk/testimonial/tim-montgomerie/) - The genius political consultant Peter Botting
- [Steve Moore, Chief Executive](https://peterbotting.co.uk/testimonial/steve-moore-chief-executive/) - Peter was invited to present to 25 of the Prime Minister's Big Society Award winners on how to communicate more effectively. He provided original and lucid insights on how to present ideas in a compelling, fresh way to a diverse range of audiences. Peter proved to be a highly engaging and hugely charismatic speaker and

## Audio Player

- [Luther King](https://peterbotting.co.uk/audioplayer/luther-king/)
- [Churcihill](https://peterbotting.co.uk/audioplayer/churcihill/)

## Categories

- [Blog](https://peterbotting.co.uk/category/blog/)
- [Corporate Narratives](https://peterbotting.co.uk/category/storytelling/corporate-narratives/)
- [Speaker Coaching](https://peterbotting.co.uk/category/speeches-public-speaking/speaker-coaching/)
- [Case Studies](https://peterbotting.co.uk/category/case-studies/)
- [Political Campaigns](https://peterbotting.co.uk/category/political-campaigns/)
- [Become a Conservative MP](https://peterbotting.co.uk/category/political-campaigns/become-a-conservative-mp/)
- [Leadership Development](https://peterbotting.co.uk/category/leadership-development/)
- [Job Interview Preparation](https://peterbotting.co.uk/category/job-interview-preparation/)
- [TED talks](https://peterbotting.co.uk/storytelling-blog/talk-like-ted/)
- [Speeches & Public Speaking](https://peterbotting.co.uk/category/speeches-public-speaking/)
- [Storytelling](https://peterbotting.co.uk/category/storytelling/)
- [Life after Redundancy](https://peterbotting.co.uk/category/job-interview-preparation/redundancy/)
- [Executive Interviews](https://peterbotting.co.uk/category/job-interview-preparation/executive/)
- [Getting Promoted](https://peterbotting.co.uk/category/job-interview-preparation/promoted/)

## Tags

- [Peter Botting](https://peterbotting.co.uk/tag/peter-botting/)
- [presentations](https://peterbotting.co.uk/tag/presentations-2/)
- [getting selected](https://peterbotting.co.uk/tag/getting-selected-2/)
- [interviews](https://peterbotting.co.uk/tag/interviews/)
- [political gaffes](https://peterbotting.co.uk/tag/political-gaffes/)
- [giving a speech](https://peterbotting.co.uk/tag/giving-a-speech/)
- [MessageCraft](https://peterbotting.co.uk/tag/messagecraft-2/)
- [political narrative](https://peterbotting.co.uk/tag/political-narrative/)
- [Message Craft](https://peterbotting.co.uk/tag/message-craft/)
- [corporate narrative](https://peterbotting.co.uk/tag/corporate-narrative/)
- [story telling for business](https://peterbotting.co.uk/tag/story-telling-for-business/)
- [story telling for politics](https://peterbotting.co.uk/tag/story-telling-for-politics/)
- [winning elections](https://peterbotting.co.uk/tag/winning-elections-2/)
- [communication skills](https://peterbotting.co.uk/tag/communication-skills/)
- [leadership](https://peterbotting.co.uk/tag/leadership/)
- [vision](https://peterbotting.co.uk/tag/vision/)
- [speeches](https://peterbotting.co.uk/tag/speeches/)
- [personal narratives](https://peterbotting.co.uk/tag/personal-narratives-2/)
- [branding](https://peterbotting.co.uk/tag/branding/)
- [The Commentator](https://peterbotting.co.uk/tag/the-commentator/)
- [Dubai](https://peterbotting.co.uk/tag/dubai/)
- [Sheikh Mohammed](https://peterbotting.co.uk/tag/sheikh-mohammed/)
- [interview preparation](https://peterbotting.co.uk/tag/interview-preparation-2/)
- [telephone interviews](https://peterbotting.co.uk/tag/telephone-interviews/)
- [job hunting](https://peterbotting.co.uk/tag/job-hunting/)
- [Career coaching](https://peterbotting.co.uk/tag/career-coaching/)
- [how to give powerful Powerpoint presentations](https://peterbotting.co.uk/tag/how-to-give-powerful-powerpoint-presentations/)
- [powerpoint presentations](https://peterbotting.co.uk/tag/powerpoint-presentations/)
- [powerpoint sucks](https://peterbotting.co.uk/tag/powerpoint-sucks/)
- [Nancy Duarte](https://peterbotting.co.uk/tag/nancy-duarte/)
- [Duarte](https://peterbotting.co.uk/tag/duarte/)
- [Boris Johnson](https://peterbotting.co.uk/tag/boris-johnson/)
- [Conservative Party](https://peterbotting.co.uk/tag/conservative-party/)
- [London Mayoral elections](https://peterbotting.co.uk/tag/london-mayoral-elections/)
- [likeability](https://peterbotting.co.uk/tag/likeability/)
- [turnout](https://peterbotting.co.uk/tag/turnout/)
- [Boris vs Ken](https://peterbotting.co.uk/tag/boris-vs-ken/)
- [Kris Hopkins MP](https://peterbotting.co.uk/tag/kris-hopkins-mp/)
- [Obama](https://peterbotting.co.uk/tag/obama/)
- [House of Lords Reform](https://peterbotting.co.uk/tag/house-of-lords-reform/)
- [Lord Popat](https://peterbotting.co.uk/tag/lord-popat/)
- [Baroness Butler-Sloss](https://peterbotting.co.uk/tag/baroness-butler-sloss/)
- [Admiral Lord Boyce](https://peterbotting.co.uk/tag/admiral-lord-boyce/)
- [writing emails](https://peterbotting.co.uk/tag/writing-emails/)
- [successful email](https://peterbotting.co.uk/tag/successful-email/)
- [Scott Westron](https://peterbotting.co.uk/tag/scott-westron/)
- [banned words](https://peterbotting.co.uk/tag/banned-words/)
- [hated words](https://peterbotting.co.uk/tag/hated-words/)
- [overused words](https://peterbotting.co.uk/tag/overused-words/)
- [cliches](https://peterbotting.co.uk/tag/cliches/)
- [conviction politician](https://peterbotting.co.uk/tag/conviction-politician/)
- [believe what you say](https://peterbotting.co.uk/tag/believe-what-you-say/)
- [Boris](https://peterbotting.co.uk/tag/boris/)
- [cash for access](https://peterbotting.co.uk/tag/cash-for-access/)
- [David Cameron](https://peterbotting.co.uk/tag/david-cameron/)
- [Peter Cruddas](https://peterbotting.co.uk/tag/peter-cruddas/)
- [lobbyists](https://peterbotting.co.uk/tag/lobbyists/)
- [what makes a good lobbyist](https://peterbotting.co.uk/tag/what-makes-a-good-lobbyist/)
- [business and politics](https://peterbotting.co.uk/tag/business-and-politics/)
- [polling](https://peterbotting.co.uk/tag/polling/)
- [focus groups](https://peterbotting.co.uk/tag/focus-groups/)
- [message testing](https://peterbotting.co.uk/tag/message-testing/)
- [power of language](https://peterbotting.co.uk/tag/power-of-language/)
- [cheapening words](https://peterbotting.co.uk/tag/cheapening-words/)
- [Holocaust Educational Trust](https://peterbotting.co.uk/tag/holocaust-educational-trust/)
- [Malawi](https://peterbotting.co.uk/tag/malawi/)
- [Joyce Banda](https://peterbotting.co.uk/tag/joyce-banda/)
- [Chatham House](https://peterbotting.co.uk/tag/chatham-house/)
- [trade not aid](https://peterbotting.co.uk/tag/trade-not-aid/)
- [Wimbledon](https://peterbotting.co.uk/tag/wimbledon/)
- [interview questions](https://peterbotting.co.uk/tag/interview-questions/)
- [Bob Diamond](https://peterbotting.co.uk/tag/bob-diamond/)
- [Select Committee preparation](https://peterbotting.co.uk/tag/select-committee-preparation/)
- [win pitches](https://peterbotting.co.uk/tag/win-pitches/)
- [win pitches and campaigns](https://peterbotting.co.uk/tag/win-pitches-and-campaigns/)
- [differentiation](https://peterbotting.co.uk/tag/differentiation/)
- [interview tips](https://peterbotting.co.uk/tag/interview-tips/)
- [Code club The Interview](https://peterbotting.co.uk/tag/code-club-the-interview/)
- [MessageSpace](https://peterbotting.co.uk/tag/messagespace/)
- [soundbite storyteling](https://peterbotting.co.uk/tag/soundbite-storyteling/)
- [storytelling for politics](https://peterbotting.co.uk/tag/storytelling-for-politics/)
- [political storytelling](https://peterbotting.co.uk/tag/political-storytelling/)
- [speech writing](https://peterbotting.co.uk/tag/speech-writing/)
- [speechwriting tips](https://peterbotting.co.uk/tag/speechwriting-tips/)
- [speech writer](https://peterbotting.co.uk/tag/speech-writer/)
- [speechwriter](https://peterbotting.co.uk/tag/speechwriter/)
- [great speeches](https://peterbotting.co.uk/tag/great-speeches/)
- [storytelling tips](https://peterbotting.co.uk/tag/storytelling-tips/)
- [powerful preesentations](https://peterbotting.co.uk/tag/powerful-preesentations/)
- [DIY speechwriting](https://peterbotting.co.uk/tag/diy-speechwriting/)
- [DIY speech writer](https://peterbotting.co.uk/tag/diy-speech-writer/)
- [speech coach](https://peterbotting.co.uk/tag/speech-coach/)
- [bestman speeches](https://peterbotting.co.uk/tag/bestman-speeches/)
- [best man speeches](https://peterbotting.co.uk/tag/best-man-speeches/)
- [public speaker](https://peterbotting.co.uk/tag/public-speaker/)
- [delivering your speech](https://peterbotting.co.uk/tag/delivering-your-speech/)
- [fundraising speeches](https://peterbotting.co.uk/tag/fundraising-speeches/)
- [pitches speech](https://peterbotting.co.uk/tag/pitches-speech/)
- [presentation speech](https://peterbotting.co.uk/tag/presentation-speech/)
- [AGM speech](https://peterbotting.co.uk/tag/agm-speech/)
- [parliamentary speech](https://peterbotting.co.uk/tag/parliamentary-speech/)
- [special interest speech](https://peterbotting.co.uk/tag/special-interest-speech/)
- [personal narrative](https://peterbotting.co.uk/tag/personal-narrative/)
- [speechwriters](https://peterbotting.co.uk/tag/speechwriters/)
- [presntation coaching](https://peterbotting.co.uk/tag/presntation-coaching/)
- [presentation tips](https://peterbotting.co.uk/tag/presentation-tips/)
- [how to start a presentation](https://peterbotting.co.uk/tag/how-to-start-a-presentation/)
- [County Council Elections](https://peterbotting.co.uk/tag/county-council-elections/)
- [Candidates](https://peterbotting.co.uk/tag/candidates/)
- [Political Blogging](https://peterbotting.co.uk/tag/political-blogging/)
- [Networking](https://peterbotting.co.uk/tag/networking/)
- [Conservatives](https://peterbotting.co.uk/tag/conservatives/)
- [European Young Conservatives](https://peterbotting.co.uk/tag/european-young-conservatives/)
- [EYC](https://peterbotting.co.uk/tag/eyc/)
- [political campaigning](https://peterbotting.co.uk/tag/political-campaigning-2/)
- [PAB](https://peterbotting.co.uk/tag/pab/)
- [Parliamentary Assessment Board](https://peterbotting.co.uk/tag/parliamentary-assessment-board/)
- [Getting Elected](https://peterbotting.co.uk/tag/getting-elected/)
- [ed balls speech](https://peterbotting.co.uk/tag/ed-balls-speech/)
- [labour party conference](https://peterbotting.co.uk/tag/labour-party-conference/)
- [Ed Balls](https://peterbotting.co.uk/tag/ed-balls/)
- [practising a speech](https://peterbotting.co.uk/tag/practising-a-speech/)
- [conservative speech writer](https://peterbotting.co.uk/tag/conservative-speech-writer/)
- [conservative speechwriter](https://peterbotting.co.uk/tag/conservative-speechwriter/)
- [words and maths win elections](https://peterbotting.co.uk/tag/words-and-maths-win-elections/)
- [47%](https://peterbotting.co.uk/tag/47/)
- [the common ground](https://peterbotting.co.uk/tag/the-common-ground/)
- [winning elections by moving to the common ground not the centre ground](https://peterbotting.co.uk/tag/winning-elections-by-moving-to-the-common-ground-not-the-centre-ground/)
- [Conservative MP](https://peterbotting.co.uk/tag/conservative-mp/)
- [conference speech](https://peterbotting.co.uk/tag/conference-speech/)
- [David Cameron's conference speech](https://peterbotting.co.uk/tag/david-camerons-conference-speech/)
- [Gillard](https://peterbotting.co.uk/tag/gillard/)
- [NO2AV](https://peterbotting.co.uk/tag/no2av/)
- [NOtoAV](https://peterbotting.co.uk/tag/notoav/)
- [yes to fairer votes](https://peterbotting.co.uk/tag/yes-to-fairer-votes/)
- [Messaging Mistakes by YES](https://peterbotting.co.uk/tag/messaging-mistakes-by-yes/)
- [BBC 2](https://peterbotting.co.uk/tag/bbc-2/)
- [Daily Politics](https://peterbotting.co.uk/tag/daily-politics/)
- [Adam Fleming](https://peterbotting.co.uk/tag/adam-fleming/)
- [#DailyPolitics](https://peterbotting.co.uk/tag/dailypolitics/)
- [#DP](https://peterbotting.co.uk/tag/dp/)
- [#GettingSelected](https://peterbotting.co.uk/tag/gettingselected/)
- [why did the Republicans lose](https://peterbotting.co.uk/tag/why-did-the-republicans-lose/)
- [selectorate](https://peterbotting.co.uk/tag/selectorate/)
- [electorate](https://peterbotting.co.uk/tag/electorate/)
- [Romney to blame](https://peterbotting.co.uk/tag/romney-to-blame/)
- [Christie to blame](https://peterbotting.co.uk/tag/christie-to-blame/)
- [Sandy won the elections](https://peterbotting.co.uk/tag/sandy-won-the-elections/)
- [how the conservatives can win the next election](https://peterbotting.co.uk/tag/how-the-conservatives-can-win-the-next-election/)
- [how did Obama win the election](https://peterbotting.co.uk/tag/how-did-obama-win-the-election/)
- [ground war](https://peterbotting.co.uk/tag/ground-war/)
- [air war](https://peterbotting.co.uk/tag/air-war/)
- [online campaigning](https://peterbotting.co.uk/tag/online-campaigning/)
- [taking your job seriously](https://peterbotting.co.uk/tag/taking-your-job-seriously/)
- [speech preparation](https://peterbotting.co.uk/tag/speech-preparation/)
- [parables work](https://peterbotting.co.uk/tag/parables-work/)
- [Be You](https://peterbotting.co.uk/tag/be-you/)
- [Be Real and Be Authentic](https://peterbotting.co.uk/tag/be-real-and-be-authentic/)
- [political speechwriter](https://peterbotting.co.uk/tag/political-speechwriter/)
- [how to practice a speech](https://peterbotting.co.uk/tag/how-to-practice-a-speech/)
- [how long should I prepare for a speech](https://peterbotting.co.uk/tag/how-long-should-i-prepare-for-a-speech/)
- [compelling speech](https://peterbotting.co.uk/tag/compelling-speech/)
- [speeches that get results](https://peterbotting.co.uk/tag/speeches-that-get-results/)
- [questions to ask at an AGM](https://peterbotting.co.uk/tag/questions-to-ask-at-an-agm/)
- [quizzing a board at an AGM](https://peterbotting.co.uk/tag/quizzing-a-board-at-an-agm/)
- [shareholders questions](https://peterbotting.co.uk/tag/shareholders-questions/)
- [things a board should know at AGM](https://peterbotting.co.uk/tag/things-a-board-should-know-at-agm/)
- [personal storytelling](https://peterbotting.co.uk/tag/personal-storytelling/)
- [Powerpoint sins](https://peterbotting.co.uk/tag/powerpoint-sins/)
- [questions to ask before you use Powerpoint](https://peterbotting.co.uk/tag/questions-to-ask-before-you-use-powerpoint/)
- [graphics in powerpoint](https://peterbotting.co.uk/tag/graphics-in-powerpoint/)
- [too many bullet points](https://peterbotting.co.uk/tag/too-many-bullet-points/)
- [music in powerpoint presentation](https://peterbotting.co.uk/tag/music-in-powerpoint-presentation/)
- [which font size for powerpoint](https://peterbotting.co.uk/tag/which-font-size-for-powerpoint/)
- [great presentations](https://peterbotting.co.uk/tag/great-presentations/)
- [speech delivery](https://peterbotting.co.uk/tag/speech-delivery/)
- [what makes a great speaker](https://peterbotting.co.uk/tag/what-makes-a-great-speaker/)
- [passing the PAB](https://peterbotting.co.uk/tag/passing-the-pab/)
- [CCHQ candidate selection process](https://peterbotting.co.uk/tag/cchq-candidate-selection-process/)
- [7 key criteria for becoming a conservative candidate](https://peterbotting.co.uk/tag/7-key-criteria-for-becoming-a-conservative-candidate/)
- [getting on the candidates list](https://peterbotting.co.uk/tag/getting-on-the-candidates-list/)
- [New Year resolutions](https://peterbotting.co.uk/tag/new-year-resolutions/)
- [top 10](https://peterbotting.co.uk/tag/top-10/)
- [lose weight](https://peterbotting.co.uk/tag/lose-weight/)
- [Denise Graveline](https://peterbotting.co.uk/tag/denise-graveline/)
- [International Woman's Day](https://peterbotting.co.uk/tag/international-womans-day/)
- [Values in L:eadership](https://peterbotting.co.uk/tag/values-in-leadership/)
- [Social Media](https://peterbotting.co.uk/tag/social-media/)
- [Tommy Robredo](https://peterbotting.co.uk/tag/tommy-robredo/)
- [Andy Murray](https://peterbotting.co.uk/tag/andy-murray/)
- [French Open](https://peterbotting.co.uk/tag/french-open/)
- [never giving up](https://peterbotting.co.uk/tag/never-giving-up/)
- [left](https://peterbotting.co.uk/tag/left/)
- [right](https://peterbotting.co.uk/tag/right/)
- [campaigning](https://peterbotting.co.uk/tag/campaigning/)
- [political narratives](https://peterbotting.co.uk/tag/political-narratives-2/)
- [middle](https://peterbotting.co.uk/tag/middle/)
- [public relations guru](https://peterbotting.co.uk/tag/public-relations-guru/)
- [executive coaching](https://peterbotting.co.uk/tag/executive-coaching/)
- [negotiating skills](https://peterbotting.co.uk/tag/negotiating-skills/)
- [communications training](https://peterbotting.co.uk/tag/communications-training/)
- [presentation coaching](https://peterbotting.co.uk/tag/presentation-coaching/)
- [message facilitation](https://peterbotting.co.uk/tag/message-facilitation/)
- [maverick PR](https://peterbotting.co.uk/tag/maverick-pr/)
- [media relations](https://peterbotting.co.uk/tag/media-relations/)
- [Pitch coaching](https://peterbotting.co.uk/tag/pitch-coaching/)
- [beauty parades](https://peterbotting.co.uk/tag/beauty-parades/)
- [Tim Montgomerie](https://peterbotting.co.uk/tag/tim-montgomerie/)
- [Conservative Home](https://peterbotting.co.uk/tag/conservative-home/)
- [political consultant](https://peterbotting.co.uk/tag/political-consultant/)
- [discrettion](https://peterbotting.co.uk/tag/discrettion/)
- [professional coaching](https://peterbotting.co.uk/tag/professional-coaching/)
- [how to use a lectern](https://peterbotting.co.uk/tag/how-to-use-a-lectern/)
- [should I use a lectern](https://peterbotting.co.uk/tag/should-i-use-a-lectern/)
- [building empathy with your audience](https://peterbotting.co.uk/tag/building-empathy-with-your-audience/)
- [talk like TED](https://peterbotting.co.uk/tag/talk-like-ted/)
- [UKIP](https://peterbotting.co.uk/tag/ukip/)
- [3 way elections](https://peterbotting.co.uk/tag/3-way-elections/)
- [the end of two party politics](https://peterbotting.co.uk/tag/the-end-of-two-party-politics/)
- [Jack Nicholson](https://peterbotting.co.uk/tag/jack-nicholson/)
- [Jennifer Laurence](https://peterbotting.co.uk/tag/jennifer-laurence/)
- [public speaking tips](https://peterbotting.co.uk/tag/public-speaking-tips/)
- [George Stephanopoulos](https://peterbotting.co.uk/tag/george-stephanopoulos/)
- [speaking in public](https://peterbotting.co.uk/tag/speaking-in-public/)
- [Bill Clinton](https://peterbotting.co.uk/tag/bill-clinton/)
- [Michael Sheehan](https://peterbotting.co.uk/tag/michael-sheehan/)
- [public speaking coaching](https://peterbotting.co.uk/tag/public-speaking-coaching/)
- [how to communicate new ideas](https://peterbotting.co.uk/tag/how-to-communicate-new-ideas/)
- [communicate new ideas](https://peterbotting.co.uk/tag/communicate-new-ideas/)
- [coaching](https://peterbotting.co.uk/tag/coaching/)
- [values](https://peterbotting.co.uk/tag/values/)
- [corporate messaging](https://peterbotting.co.uk/tag/corporate-messaging/)
- [public speaking](https://peterbotting.co.uk/tag/public-speaking/)
- [UNGA](https://peterbotting.co.uk/tag/unga/)
- [conference speeches](https://peterbotting.co.uk/tag/conference-speeches/)
- [multiple audiences](https://peterbotting.co.uk/tag/multiple-audiences/)
- [handling hecklers](https://peterbotting.co.uk/tag/handling-hecklers/)
- [how to improve your speech in five mins](https://peterbotting.co.uk/tag/how-to-improve-your-speech-in-five-mins/)
- [clarity and simplicity](https://peterbotting.co.uk/tag/clarity-and-simplicity/)
- [clarity simplicity](https://peterbotting.co.uk/tag/clarity-simplicity/)
- [leadership vision](https://peterbotting.co.uk/tag/leadership-vision/)
- [storytelling for business](https://peterbotting.co.uk/tag/storytelling-for-business/)
- [finder minder grinder](https://peterbotting.co.uk/tag/finder-minder-grinder/)
- [rainmaker](https://peterbotting.co.uk/tag/rainmaker/)
- [discretion](https://peterbotting.co.uk/tag/discretion/)
- [what makes a good coach](https://peterbotting.co.uk/tag/what-makes-a-good-coach/)
- [what makes a great speech](https://peterbotting.co.uk/tag/what-makes-a-great-speech/)
- [great speech](https://peterbotting.co.uk/tag/great-speech/)
- [candidate cv](https://peterbotting.co.uk/tag/candidate-cv/)
- [parliamentary candidates](https://peterbotting.co.uk/tag/parliamentary-candidates/)
- [how to annoy an association agent](https://peterbotting.co.uk/tag/how-to-annoy-an-association-agent/)
- [#cpc13](https://peterbotting.co.uk/tag/cpc13/)
- [David Cameron Conference speech](https://peterbotting.co.uk/tag/david-cameron-conference-speech/)
- [party conference speech](https://peterbotting.co.uk/tag/party-conference-speech/)
- [losing referendums](https://peterbotting.co.uk/tag/losing-referendums/)
- [Chiwetel Ejiofor](https://peterbotting.co.uk/tag/chiwetel-ejiofor/)
- [12 years a slave](https://peterbotting.co.uk/tag/12-years-a-slave/)
- [The Oscars](https://peterbotting.co.uk/tag/the-oscars/)
- [Lord Bilston](https://peterbotting.co.uk/tag/lord-bilston/)
- [Dennis Turner](https://peterbotting.co.uk/tag/dennis-turner/)
- [political legacy](https://peterbotting.co.uk/tag/political-legacy/)
- [Conservative PPCs](https://peterbotting.co.uk/tag/conservative-ppcs/)
- [micheal dobbs](https://peterbotting.co.uk/tag/micheal-dobbs/)
- [house of cards](https://peterbotting.co.uk/tag/house-of-cards/)
- [political book awards](https://peterbotting.co.uk/tag/political-book-awards/)
- [Memories of Maggie](https://peterbotting.co.uk/tag/memories-of-maggie/)
- [Alex Evelyn](https://peterbotting.co.uk/tag/alex-evelyn/)
- [Essex University Conservative Future](https://peterbotting.co.uk/tag/essex-university-conservative-future/)
- [91%](https://peterbotting.co.uk/tag/91/)
- [Merton Conservatives](https://peterbotting.co.uk/tag/merton-conservatives/)
- [Campaign Videos](https://peterbotting.co.uk/tag/campaign-videos/)
- [Business development](https://peterbotting.co.uk/tag/business-development/)
- [jargon](https://peterbotting.co.uk/tag/jargon/)
- [business jargon](https://peterbotting.co.uk/tag/business-jargon/)
- [pitch](https://peterbotting.co.uk/tag/pitch/)
- [privacy](https://peterbotting.co.uk/tag/privacy/)
- [ECJ](https://peterbotting.co.uk/tag/ecj/)
- [reshuffle winners and losers](https://peterbotting.co.uk/tag/reshuffle-winners-and-losers/)
- [reshuffle2014](https://peterbotting.co.uk/tag/reshuffle2014/)
- [coaching as a job](https://peterbotting.co.uk/tag/coaching-as-a-job/)
- [really bad PowerPoint](https://peterbotting.co.uk/tag/really-bad-powerpoint/)
- [making sales](https://peterbotting.co.uk/tag/making-sales/)
- [need a coach](https://peterbotting.co.uk/tag/need-a-coach/)
- [help with interviews](https://peterbotting.co.uk/tag/help-with-interviews/)
- [storytelling coach](https://peterbotting.co.uk/tag/storytelling-coach/)
- [life priorities](https://peterbotting.co.uk/tag/life-priorities/)
- [career planning](https://peterbotting.co.uk/tag/career-planning/)
- [corporate coaching](https://peterbotting.co.uk/tag/corporate-coaching/)
- [group coaching](https://peterbotting.co.uk/tag/group-coaching/)
- [how to make Partner](https://peterbotting.co.uk/tag/how-to-make-partner/)
- [how to hire a coach](https://peterbotting.co.uk/tag/how-to-hire-a-coach/)
- [coach hiring criteria](https://peterbotting.co.uk/tag/coach-hiring-criteria/)
- [Joe Biden](https://peterbotting.co.uk/tag/joe-biden/)
- [real authenticity](https://peterbotting.co.uk/tag/real-authenticity/)
- [career politicians](https://peterbotting.co.uk/tag/career-politicians/)
- [Boris4PM](https://peterbotting.co.uk/tag/boris4pm/)
- [Conservative Party Leadership Election](https://peterbotting.co.uk/tag/conservative-party-leadership-election/)
- [campaign ads](https://peterbotting.co.uk/tag/campaign-ads/)
- [attack ads](https://peterbotting.co.uk/tag/attack-ads/)
- [US politics](https://peterbotting.co.uk/tag/us-politics/)
- [Robin Williams](https://peterbotting.co.uk/tag/robin-williams/)
- [Captain My Captain](https://peterbotting.co.uk/tag/captain-my-captain/)
- [Dead Poets Quotes](https://peterbotting.co.uk/tag/dead-poets-quotes/)
- [Best Man Speech](https://peterbotting.co.uk/tag/best-man-speech/)
- [Matthew Elliott](https://peterbotting.co.uk/tag/matthew-elliott/)
- [Sarah Smith](https://peterbotting.co.uk/tag/sarah-smith/)
- [Washington](https://peterbotting.co.uk/tag/washington/)
- [John Shosky](https://peterbotting.co.uk/tag/john-shosky/)
- [MLK](https://peterbotting.co.uk/tag/mlk/)
- [Jefferson](https://peterbotting.co.uk/tag/jefferson/)
- [FDR](https://peterbotting.co.uk/tag/fdr/)
- [JFK](https://peterbotting.co.uk/tag/jfk/)
- [Speechwriter President](https://peterbotting.co.uk/tag/speechwriter-president/)
- [Chris Thomas King](https://peterbotting.co.uk/tag/chris-thomas-king/)
- [jazz](https://peterbotting.co.uk/tag/jazz/)
- [Blues Alley](https://peterbotting.co.uk/tag/blues-alley/)
- [Scottish Independence](https://peterbotting.co.uk/tag/scottish-independence/)
- [State of the union](https://peterbotting.co.uk/tag/state-of-the-union/)
- [Scottish referendum](https://peterbotting.co.uk/tag/scottish-referendum/)
- [Saving the union](https://peterbotting.co.uk/tag/saving-the-union/)
- [Gordon Brown](https://peterbotting.co.uk/tag/gordon-brown/)
- [Better Together](https://peterbotting.co.uk/tag/better-together/)
- [Miliband](https://peterbotting.co.uk/tag/miliband/)
- [how to organise a film shoot](https://peterbotting.co.uk/tag/how-to-organise-a-film-shoot/)
- [promotional video tips](https://peterbotting.co.uk/tag/promotional-video-tips/)
- [#cpc2014](https://peterbotting.co.uk/tag/cpc2014/)
- [Conservative Party Conference](https://peterbotting.co.uk/tag/conservative-party-conference/)
- [mental health](https://peterbotting.co.uk/tag/mental-health/)
- [job hunting with a mental health issue](https://peterbotting.co.uk/tag/job-hunting-with-a-mental-health-issue/)
- [Danny Bowman](https://peterbotting.co.uk/tag/danny-bowman/)
- [Philip Hammond](https://peterbotting.co.uk/tag/philip-hammond/)
- [Boris and the Brick](https://peterbotting.co.uk/tag/boris-and-the-brick/)
- [Dementia Friends](https://peterbotting.co.uk/tag/dementia-friends/)
- [Jeremy Hunt](https://peterbotting.co.uk/tag/jeremy-hunt/)
- [Mark Bezos](https://peterbotting.co.uk/tag/mark-bezos/)
- [Ted.com](https://peterbotting.co.uk/tag/ted-com/)
- [Getting selected speech](https://peterbotting.co.uk/tag/getting-selected-speech/)
- [Lynton Crosby](https://peterbotting.co.uk/tag/lynton-crosby/)
- [Douglas Carswell](https://peterbotting.co.uk/tag/douglas-carswell/)
- [By-election aftermath](https://peterbotting.co.uk/tag/by-election-aftermath/)
- [Guido Fawkes](https://peterbotting.co.uk/tag/guido-fawkes/)
- [Aidan Burley](https://peterbotting.co.uk/tag/aidan-burley/)
- [Paul Staines](https://peterbotting.co.uk/tag/paul-staines/)
- [Harry Cole](https://peterbotting.co.uk/tag/harry-cole/)
- [Christian May](https://peterbotting.co.uk/tag/christian-may/)
- [WikiGuido](https://peterbotting.co.uk/tag/wikiguido/)
- [Paul Uppal](https://peterbotting.co.uk/tag/paul-uppal/)
- [Julian Huppert](https://peterbotting.co.uk/tag/julian-huppert/)
- [Lisa Nandy](https://peterbotting.co.uk/tag/lisa-nandy/)
- [Alan Milburn](https://peterbotting.co.uk/tag/alan-milburn/)
- [S](https://peterbotting.co.uk/tag/s/)
- [George Osborne](https://peterbotting.co.uk/tag/george-osborne/)
- [Theresa May](https://peterbotting.co.uk/tag/theresa-may/)
- [presentation failures](https://peterbotting.co.uk/tag/presentation-failures/)
- [technology glitches](https://peterbotting.co.uk/tag/technology-glitches/)
- [what could possibly go wrong I have Powerpoint](https://peterbotting.co.uk/tag/what-could-possibly-go-wrong-i-have-powerpoint/)
- [Stephen Gilbert](https://peterbotting.co.uk/tag/stephen-gilbert/)
- [campaign literature](https://peterbotting.co.uk/tag/campaign-literature/)
- [GOTV](https://peterbotting.co.uk/tag/gotv/)
- [Simon Hughes](https://peterbotting.co.uk/tag/simon-hughes/)
- [useful calendar](https://peterbotting.co.uk/tag/useful-calendar/)
- [debate prep](https://peterbotting.co.uk/tag/debate-prep/)
- [Plaid Cymru Leanne Wood](https://peterbotting.co.uk/tag/plaid-cymru-leanne-wood/)
- [SNP - Nicola Sturgeon](https://peterbotting.co.uk/tag/snp-nicola-sturgeon/)
- [Ed Miliband](https://peterbotting.co.uk/tag/ed-miliband/)
- [Ukip Nigel Farage](https://peterbotting.co.uk/tag/ukip-nigel-farage/)
- [Nick Clegg](https://peterbotting.co.uk/tag/nick-clegg/)
- [Green Pary Natalie Bennett](https://peterbotting.co.uk/tag/green-pary-natalie-bennett/)
- [TED talks](https://peterbotting.co.uk/tag/ted-talks/)
- [TEDMED talks](https://peterbotting.co.uk/tag/tedmed-talks/)
- [TEDx talks](https://peterbotting.co.uk/tag/tedx-talks/)
- [TED](https://peterbotting.co.uk/tag/ted/)
- [TEDMED](https://peterbotting.co.uk/tag/tedmed/)
- [Rita Pierson](https://peterbotting.co.uk/tag/rita-pierson/)
- [stickier coaching](https://peterbotting.co.uk/tag/stickier-coaching/)
- [Building a Coach/Student relationship](https://peterbotting.co.uk/tag/building-a-coachstudent-relationship/)
- [Becoming a SpeakerCoach](https://peterbotting.co.uk/tag/becoming-a-speakercoach/)
- [Pitching for business](https://peterbotting.co.uk/tag/pitching-for-business/)
- [political speeches](https://peterbotting.co.uk/tag/political-speeches/)
- [story telling](https://peterbotting.co.uk/tag/story-telling/)
- [storytelling](https://peterbotting.co.uk/tag/storytelling/)
- [Personal Branding](https://peterbotting.co.uk/tag/personal-branding/)
- [speech coaching](https://peterbotting.co.uk/tag/speech-coaching/)
- [speech making tips](https://peterbotting.co.uk/tag/speech-making-tips/)
- [speechwriting](https://peterbotting.co.uk/tag/speechwriting/)
- [interview coaching](https://peterbotting.co.uk/tag/interview-coaching/)
- [Political Online Marketing](https://peterbotting.co.uk/tag/political-online-marketing/)
- [AGM speech preparation](https://peterbotting.co.uk/tag/agm-speech-preparation/)
- [political messaging](https://peterbotting.co.uk/tag/political-messaging/)
- [winning referendums](https://peterbotting.co.uk/tag/winning-referendums/)
- [Ramanan Laxminarayan](https://peterbotting.co.uk/tag/ramanan-laxminarayan/)
- [#TEDMED2014](https://peterbotting.co.uk/tag/tedmed2014/)
- [Oliver Twist](https://peterbotting.co.uk/tag/oliver-twist/)
- [EU](https://peterbotting.co.uk/tag/eu/)
- [Brexit](https://peterbotting.co.uk/tag/brexit/)
- [Martin Schulz](https://peterbotting.co.uk/tag/martin-schulz/)
- [EU renegotiation](https://peterbotting.co.uk/tag/eu-renegotiation/)
- [Barbara Natterson-Horowitz](https://peterbotting.co.uk/tag/barbara-natterson-horowitz/)
- [VoteLeave](https://peterbotting.co.uk/tag/voteleave/)
- [Michael Gove](https://peterbotting.co.uk/tag/michael-gove/)
- [Vote Leave](https://peterbotting.co.uk/tag/vote-leave/)
- [AMEX](https://peterbotting.co.uk/tag/amex/)
- [American Express](https://peterbotting.co.uk/tag/american-express/)
- [Open Forum](https://peterbotting.co.uk/tag/open-forum/)
- [mixed messages](https://peterbotting.co.uk/tag/mixed-messages/)
- [what is TEDx](https://peterbotting.co.uk/tag/what-is-tedx/)
- [ideas worth spreading](https://peterbotting.co.uk/tag/ideas-worth-spreading/)
- [Devdutt Pattanaik](https://peterbotting.co.uk/tag/devdutt-pattanaik/)
- [Commonwealth Day](https://peterbotting.co.uk/tag/commonwealth-day/)
- [front](https://peterbotting.co.uk/tag/front/)
- [CityAM](https://peterbotting.co.uk/tag/cityam/)
- [dc](https://peterbotting.co.uk/tag/dc/)
- [speakercoach](https://peterbotting.co.uk/tag/speakercoach/)
- [storyteller](https://peterbotting.co.uk/tag/storyteller/)
- [conservative](https://peterbotting.co.uk/tag/conservative/)
- [speech](https://peterbotting.co.uk/tag/speech/)
- [persuasive speeches](https://peterbotting.co.uk/tag/persuasive-speeches/)
- [how not to start a speech](https://peterbotting.co.uk/tag/how-not-to-start-a-speech/)
- [chatgpt](https://peterbotting.co.uk/tag/chatgpt/)
- [ai](https://peterbotting.co.uk/tag/ai/)
- [bard](https://peterbotting.co.uk/tag/bard/)
- [voice](https://peterbotting.co.uk/tag/voice/)
- [sound](https://peterbotting.co.uk/tag/sound/)
- [confidence](https://peterbotting.co.uk/tag/confidence/)
- [narrative](https://peterbotting.co.uk/tag/narrative/)
- [information](https://peterbotting.co.uk/tag/information/)
- [fake news](https://peterbotting.co.uk/tag/fake-news/)
- [propaganda](https://peterbotting.co.uk/tag/propaganda/)
- [misinformation](https://peterbotting.co.uk/tag/misinformation/)
- [disinformation](https://peterbotting.co.uk/tag/disinformation/)
- [consultants](https://peterbotting.co.uk/tag/consultants/)
- [fact-checking](https://peterbotting.co.uk/tag/fact-checking/)
- [evidence-based](https://peterbotting.co.uk/tag/evidence-based/)
- [become an MP](https://peterbotting.co.uk/tag/become-an-mp/)
- [become a Conservative MP](https://peterbotting.co.uk/tag/become-a-conservative-mp/)
- [presentation coach](https://peterbotting.co.uk/tag/presentation-coach/)
- [speaking coach](https://peterbotting.co.uk/tag/speaking-coach/)
- [public speaking coach](https://peterbotting.co.uk/tag/public-speaking-coach/)
- [speaker coach](https://peterbotting.co.uk/tag/speaker-coach/)
- [TEDx](https://peterbotting.co.uk/tag/tedx/)
- [speaker](https://peterbotting.co.uk/tag/speaker/)
- [coach](https://peterbotting.co.uk/tag/coach/)
- [event](https://peterbotting.co.uk/tag/event/)
- [conference](https://peterbotting.co.uk/tag/conference/)
- [internal comms](https://peterbotting.co.uk/tag/internal-comms/)
- [celebrity speaker](https://peterbotting.co.uk/tag/celebrity-speaker/)
- [Partner](https://peterbotting.co.uk/tag/partner/)
- [Law firm](https://peterbotting.co.uk/tag/law-firm/)
- [senior associate](https://peterbotting.co.uk/tag/senior-associate/)

## Video Categories

- [General](https://peterbotting.co.uk/video-category/general/)
- [Startups](https://peterbotting.co.uk/video-category/startups/)
- [Executives](https://peterbotting.co.uk/video-category/executives/)
- [Public Speaking](https://peterbotting.co.uk/video-category/public-speaking/)
- [Storytelling](https://peterbotting.co.uk/video-category/storytelling/)
- [Politics & Campaigns](https://peterbotting.co.uk/video-category/politics-campaigns/)
- [Interviews](https://peterbotting.co.uk/video-category/interviews/)
- [Speaker Coaching](https://peterbotting.co.uk/video-category/speaker-coaching/)
- [Graduates](https://peterbotting.co.uk/video-category/graduates/)
- [Lawyers](https://peterbotting.co.uk/video-category/lawyers/)

## Symbols

- [Headers](https://peterbotting.co.uk/tcb_symbol/headers/)
- [Footers](https://peterbotting.co.uk/tcb_symbol/footers/)