Who do you want, or need, to persuade with your why?
(btw... have you invested the time to distill and identify your WHY?)
Imagine what you could achieve ...if ONLY you could persuade the people around you?
You may be trying to:
Recruit, engage and retain a motivated and engaged team of believers rather than employees;
Persuade potential investors;
Convince sceptical journalists;
Woo cynical analysts;
Engage grumpy Board members;
Become and be seen as a leader in your industry by competitors and government;
Impress with a persuasive and confidently delivered speech;
Advance your career and move up your organisational pyramid;
Strengthen your position and reputation within your organisation and prevent redundancy;
Rebuild your career after being made redundant;
Get your foot on the career ladder with your first "proper job";
Survive a marathon of multiple interview stages and win your dream job...
Whatever your situation, and whatever you want to achieve, you need to decide what to say - then say it in a compelling way that triggers the action you want. The key tool to achieving all of these things is to tell vivid and re-tellable stories well.
Everyone key to your success has a story about you in their head. Already.
A shorthand.
Whether you like it or not.
You should shape it!
Your success depends on your story
I work with you to transform*, sync, amplify and deliver your whole 4-in-1 story package: your purpose, your words, your stories and your delivery.
*Transform is the word clients most frequently use when they describe what we achieve together.
Choose an option below that suits your needs and situation best:
CEO / CFO / COO
Many things are outside of your control. Like the Coronavirus. World politics. Wars. But you can control how you communicate with your Board, Senior Leadership Team, staff, financial analysts, internal comms sessions, the media and government.
Serious investors not dying to give you money? They want to back winners but they REALLY want to avoid risk. All of your story counts - your idea, team, business case, market, scalability, burn rate, pitch deck... and how you tell it.
Improving your public speaking is the easiest way to stand out in your career. Invest in yourself and gain confidence in public speaking, develop how you articulate and communicate your ideas and increase your impact.
Leadership gaps are bad news for a growing company and a bad sign in an established company. Developing and building up the potential leaders of the future is key to retaining talent, demonstrating a career path and building foundational strength.
Being ‘good enough’ isn’t anymore. You must stand out - whether you’re a senior executive looking to get promoted or change companies or a newly qualified graduate applying for your first “proper” job. Your competition isn't sleeping.
Robust, effective CEO and C-suite prep for AGMs and internal comms sessions. Supportive coaching for your internal heroes and award winners speaking on stage for the first time at big ticket, high pressure events.
Sun Tzu: Goals and objectives. Strategy. Tactics. Where why meets how. It's easy to be tempted by "opportunities", and distracted by tempting KPIs and other busy fake friends. The key to turning goals into reality is consistent, focused execution of a well designed strategy.
> 170 Conservative MPs have been through my training - many exceeding the national swing. I can help at every stage of the process from pre-PAB, Getting Selected and winning elections. Persuaded Labour to join the No2AV referendum. Concept & Founding Director of what is now Policy Exchange
Does your work make a difference? Is it important? If it is….YOU need to be serious about how you raise money. Being worthy isn’t good enough. Join the dots. Trigger emotions and justify action = get bigger donations, secure more funding, do more good. Attract and retain the best talent.
Are you looking for a way to avoid being filtered out at your next interview? Order my two books "Filtered Out" and "Filtered Out The Workbook" so you can prepare to get the job you deserve.
CEOs of the most successful organisations, like Eric Schmidt of Google, - "Everyone needs a coach." -use the ultimate time-saving life-hack (personal coaches) to push them harder, and better focus their limited time and energy. Just like premier athletes. Because business and sport are highly competitive and time is expensive and limited.
Winners change their world by shunning complacency, taking action and abandoning their comfort zone. If you want to change your world, you have to take action too. Books and YouTube are tasters that don't compare with personal presentation coaching, pitch coaching, storytelling coaching or speaker coaching. I bought some shiny, yellow, DeWalt woodworking tools - but they don't make me a carpenter! Dangerous, more like!
If you have limited time and high expectations - free up some time by hiring a Storytelling and 6 x TEDMED Speaker Coach so you can achieve more, faster.
