Become a Conservative MP

Public office deserves the very best people - doing it for the right reasons. Is that you? Are you ambitious for the country? Confused by the process? Frustrated by the opaque system?

I have helped over 175 people get through the process and become MPs and hundreds of others succeed in local government or as Police and Crime Commissioners. There are many ways to serve. Are you ready for the challenge?

I can help you understand and navigate the system, pass the filters and stop you underselling yourself. I also improve your chances of passing the PAB with a good pass, work on your strategy for getting selected and then getting elected. 

"I applied for, got selected, fought and won the first and only seat I applied for." - Two sitting MP's

Get selected & elected and become a Conservative MP?
(upgraded course 2023)

Are you deeply frustrated by the gradual decline happening in our country and concerned about the direction of the country? Do you want to be part of the solution, and believe you can make a positive impact on a national level? Being a Member of Parliament is a challenging and demanding role, but becoming an MP can be just as challenging. Margaret Thatcher was rejected on multiple occasions.

How do you become an MP? First you have to pass the PAB or Parliamentary Assessment Board, then write your CV, draft and built-proof your speech and prepare for your Q & A. 

I have been helping wannabe parliamentary candidates Get Selected since 2003. I have helped people like you navigate (infiltrate!) the various vetting processes and stages to get selected as a Conservative Parliamentary Candidate. My support and courses cover prepping for the PAB, 360-degree prep & public speaking coaching to help you strategise and prepare for the Association Selection Panel and the selection process, including EGMs, SGMs, AGMs (Getting Selected) and then prepare for all aspects of the campaign, volunteer management, media, Open Primaries, Hustings etc (Getting Elected).

I have done most of the jobs in the voluntary party. In these roles I have selected council, parliamentary and MEP candidates. I have been Association Chairman; Association Deputy Chairman: Membership & Fundraising; Association Deputy Chairman: Europe; Mutual Aid Officer; Ward Chairman; Constituency Campaign Director; Constituency Election Agent and even.... reached the lofty heights (drum roll) of Sussex Area Officer: Target Seats.

Guido Fawkes called me a "Maverick Rebel". I'd take that double compliment from anyone - but from the Guido Fawkes team - I cherish it!

But my results helping candidates are all that count.

  • I have helped 175+ people become MPs including current and former Cabinet Ministers. 
  • Since #GE2010, over 1/3 of Conservative MPs have been my clients
  • My candidates usually achieve higher swings than the national average.

I can help you in all aspects of candidate selection:

  • Overviewing the selection process as it currently stands from the (recently upgraded) PAB to the EGM/SGM and all the stages in-between. The process keeps evolving. 
  • My courses help you navigate and prepare for every stage of the MP selection process: PAB, Getting Selected, Getting Elected. 
  • My interactive coaching courses are only delivered 1-2-1 and are tailored to you, where you are, your experience and your needs. NO group courses. NO off the shelf standard guff that could be delivered via video or webinar.
  • You get homework. Lots of it. (Your kids will find this funny!). This is an intense, reflective course that will prepare you for a correctly and increasingly tough selection and process.
  • Identifying and telling your story and USP – identifying and articulating why you want to become a candidate and MP and why you would be good at it.
  • Understanding and passing the Parliamentary Assessment Board (P.A.B.).
  • Reviewing your CV - Writing the bespoke 2023 CV that is sent to individual associations.
  • Speechwriting – formulating an effective introduction, structure and ending to a speech.
  • Overview of a best-practice campaigning Battle Plan to win the seat – no “L plates”.
  • Public speaking coaching. Video play-back also plays a role here, voice projections
  • Question and Answer practice. Bullet proofing you for all the all important tricky questions.
  • Constituency Strategy. Which seats should you target? Which seats are likely to come up?

Political Testimonials

Over 1/3 of current Conservative MPs have been through my training. Over 175 MPs in Total.

Mark_Garnier

“Peter is a truly excellent guy. I can say that as a direct result of my one day session with him, my presentational skills leapt immeasurably, whilst the content of my profile and speeches became coherent and relevant to the audiences I was addressing. I can be certain that my political career has a sound foundation based almost entirely on Peter's input and help."

Mark Garnier

MP for Wyre Forest

Tim Montgomerie

“The genius political consultant Peter Botting.”

Tim Montgomerie

Founder of ConservativeHome.com, Co-founder of the Centre for Social Justice, Times Columnist, former comment editor at the Times.

Stuart Andrew

“What I find amazing is that the detail he gave still lasts with me after more than a year. Most courses, etc. I have been on I have forgotten their points after a few hours!”

Stuart Andrew

MP for Pudsey

The Filtered Out Book Series

Are you looking for a way to avoid being filtered out at your next interview? Order my two books "Filtered Out" and "Filtered Out The Workbook" so you can prepare to get the job you deserve. 

Filtered Out Books