How to make speakers love your conferences, events and you!
You want a good, funny, competent, low maintenance speaker for your event?
But is your event a good event for your speakers? And are you a good event organiser for speakers?
So, you meant to spend more time researching, you really wanted to get coaching, you intended to get input from friend or colleagues. But you didn’t. And now you are in trouble. The speech you have to give is this weekend, tomorrow, this evening or, worst case, in 10 minutes time!
For many people, public speaking is not easy. For some people, it is simply terrifying. Speaking in front a large crowd, particularly of your peers, has been likened to the trauma of buying a house, going through a divorce or going to the dentist. Of course, it is far worse when your career depends on it and the stakes are high.
Telephone interviews are more staccato with less niceties than a face to face. They are also much less fun and far more nerve-wracking and dangerous. You need to be ready to go from the outset. You will often sadly simply be “the next one” and the interviewer is often just looking for reasons to make the pile in front of them smaller. And the quickest way to do that is to get rid of YOU!
Why are you standing up and putting yourself through this? Do you want to inform or persuade? What must you achieve? What defines success? Answer these questions first and it will focus your thoughts and your words.
NO2AV Referendum – 2011 saw the first UK wide referendum since 1975. While nominally Communications Director, my de facto role in the referendum campaign very soon became cross-party parliamentary liaison. I conducted the negotiations to bring the Labour Party on board the official NO campaign. Labour and the Conservative Party are tribal opposites and working together was a big thing for them.